Scott Neslin
Impact in
- Marketing top 1%
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
- Consumer Behavior in Brand Consumption and Identification
- Customer churn and segmentation
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- Customer Service Quality and Loyalty
Papers in
- Marketing 26
- Consumer Market Behavior and Pricing 23
- Consumer Retail Behavior Studies 12
- Consumer Behavior in Brand Consumption and Identification 4
- Customer churn and segmentation 4
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- Customer Service Quality and Loyalty 7
- Co-authors
- Peter C. Verhoef (2 shared papers)Umut Konuş (1 shared paper)Avijit Ghosh (2 shared papers)Robert Shoemaker (2 shared papers)Baohong Sun (6 shared papers)Praveen K. Kopalle (4 shared papers)Wagner A. Kamakura (4 shared papers)Harald J. van Heerde (2 shared papers)
- Journals
- Marketing Letters (6 papers)Journal of Marketing Research (3 papers)Journal of Retailing (1 paper)SSRN Electronic Journal (15 papers)ACR North American Advances (1 paper)
- Partner nations
- United StatesNetherlandsGermany
In The Last Decade
Scott Neslin
26 papers receiving 768 citations
Peers
Comparison fields: 5 of 53
- Marketing 710
- Organizational Behavior and Human Resource Management 280
- Information Systems and Management 105
- Tourism, Leisure and Hospitality Management 21
- Management Science and Operations Research 103
Countries citing papers authored by Scott Neslin
This map shows the geographic impact of Scott Neslin's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Scott Neslin with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Scott Neslin more than expected).
Fields of papers citing papers by Scott Neslin
This network shows the impact of papers produced by Scott Neslin. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Scott Neslin. The network helps show where Scott Neslin may publish in the future.
Co-authors
The 25 scholars most cited alongside Scott Neslin, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 29 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2008 | 421 | |
| 2 | 1984 | 89 | |
| 3 | 2006 | 46 | |
| 4 | 1984 | 44 | |
| 5 | 2008 | 36 | |
| 6 | 2005 | 31 | |
| 7 | 2015 | 29 | |
| 8 | 2002 | 25 | |
| 9 | 2001 | 20 | |
| 10 | 1994 | 14 | |
| 11 | 2009 | 14 | |
| 12 | A Dynamic Structural Model of the Impact of Loyalty Programs on Customer Behavior | 2009 | 13 |
| 13 | Discrete and continuous representation of heterogeneity | 1999 | 13 |
| 14 | 2011 | 13 | |
| 15 | 2003 | 7 | |
| 16 | 1999 | 6 | |
| 17 | 2017 | 5 | |
| 18 | 2012 | 5 | |
| 19 | The Joint Sales Impact of Frequency Reward and Customer Tier Components of Loyalty Programs | 2012 | 4 |
| 20 | 2016 | 3 |
About Scott Neslin
Scott Neslin is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science, Strategy and Management and Economics and Econometrics, having authored 29 papers that have together received 847 indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (23 papers), Consumer Retail Behavior Studies (12 papers), Customer Service Quality and Loyalty (7 papers), Consumer Behavior in Brand Consumption and Identification (4 papers), Digital Marketing and Social Media (4 papers), Customer churn and segmentation (4 papers), Digital Platforms and Economics (4 papers) and Innovation Diffusion and Forecasting (3 papers). The work is most often cited by research in Marketing (710 citations), Organizational Behavior and Human Resource Management (280 citations), Information Systems and Management (105 citations), Tourism, Leisure and Hospitality Management (21 citations) and Management Science and Operations Research (103 citations). Scott Neslin has collaborated with scholars based in United States, Netherlands and Germany. Frequent co-authors include Peter C. Verhoef, Umut Konuş, Avijit Ghosh, Robert Shoemaker, Baohong Sun, Praveen K. Kopalle, Wagner A. Kamakura, Harald J. van Heerde, Isaac M. Dinner and Сунил Гупта. Their work appears in journals such as Marketing Letters, Journal of Marketing Research, Journal of Retailing, SSRN Electronic Journal and ACR North American Advances.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.