Aurélie Lemmens

1.5k total citations
26 papers, 1.1k citations indexed

About

Aurélie Lemmens is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Management Science and Operations Research. According to data from OpenAlex, Aurélie Lemmens has authored 26 papers receiving a total of 1.1k indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Marketing, 6 papers in Organizational Behavior and Human Resource Management and 5 papers in Management Science and Operations Research. Recurrent topics in Aurélie Lemmens's work include Customer churn and segmentation (8 papers), Consumer Market Behavior and Pricing (8 papers) and Customer Service Quality and Loyalty (6 papers). Aurélie Lemmens is often cited by papers focused on Customer churn and segmentation (8 papers), Consumer Market Behavior and Pricing (8 papers) and Customer Service Quality and Loyalty (6 papers). Aurélie Lemmens collaborates with scholars based in Netherlands, United States and Belgium. Aurélie Lemmens's co-authors include Christophe Croux, Bruce G. S. Hardie, Сунил Гупта, Peter S. H. Leeflang, Maik Eisenbeiß, Tammo H.A. Bijmolt, Frank E. Block, Sarah Gelper, Marnik G. Dekimpe and Stefan Stremersch and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Marketing Science.

In The Last Decade

Aurélie Lemmens

22 papers receiving 971 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Aurélie Lemmens Netherlands 12 627 368 329 133 132 26 1.1k
S. Sriram United States 16 897 1.4× 321 0.9× 317 1.0× 113 0.8× 145 1.1× 39 1.3k
Niladri Syam United States 14 536 0.9× 230 0.6× 236 0.7× 108 0.8× 138 1.0× 26 1.2k
M. Sajid Khan United Arab Emirates 17 382 0.6× 285 0.8× 421 1.3× 163 1.2× 37 0.3× 36 1.0k
Florian Stahl Germany 15 448 0.7× 108 0.3× 442 1.3× 119 0.9× 95 0.7× 52 1.0k
Hans Risselada Netherlands 11 469 0.7× 284 0.8× 612 1.9× 196 1.5× 26 0.2× 16 978
Qianzhou Du China 12 449 0.7× 197 0.5× 980 3.0× 196 1.5× 76 0.6× 29 1.4k
Manoj K. Agarwal United States 14 827 1.3× 308 0.8× 317 1.0× 62 0.5× 298 2.3× 58 1.4k
Thamaraiselvan Natarajan India 15 447 0.7× 222 0.6× 454 1.4× 406 3.1× 66 0.5× 58 1.1k
Matteo Borghi United Kingdom 16 385 0.6× 189 0.5× 644 2.0× 170 1.3× 49 0.4× 18 1.0k
P.V. Balakrishnan United States 13 214 0.3× 174 0.5× 317 1.0× 63 0.5× 111 0.8× 30 968

Countries citing papers authored by Aurélie Lemmens

Since Specialization
Citations

This map shows the geographic impact of Aurélie Lemmens's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Aurélie Lemmens with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Aurélie Lemmens more than expected).

Fields of papers citing papers by Aurélie Lemmens

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Aurélie Lemmens. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Aurélie Lemmens. The network helps show where Aurélie Lemmens may publish in the future.

Co-authorship network of co-authors of Aurélie Lemmens

This figure shows the co-authorship network connecting the top 25 collaborators of Aurélie Lemmens. A scholar is included among the top collaborators of Aurélie Lemmens based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Aurélie Lemmens. Aurélie Lemmens is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Lemmens, Aurélie, Eva Ascarza, Brett R. Gordon, et al.. (2025). Personalization and targeting: how to experiment, learn & optimize. International Journal of Research in Marketing.
2.
Pieters, Constant, Rik Pieters, & Aurélie Lemmens. (2022). Six Methods for Latent Moderation Analysis in Marketing Research: A Comparison and Guidelines. Journal of Marketing Research. 59(5). 941–962. 17 indexed citations
3.
Lemmens, Aurélie & Сунил Гупта. (2020). Managing Churn to Maximize Profits. Marketing Science. 39(5). 956–973. 71 indexed citations
4.
Lemmens, Aurélie, et al.. (2017). Managing Churn to Maximize Profits. SSRN Electronic Journal. 12 indexed citations
5.
Ascarza, Eva, Scott Neslin, Сунил Гупта, et al.. (2017). In Pursuit of Enhanced Customer Retention Management. SSRN Electronic Journal. 5 indexed citations
6.
Volckaert, G., et al.. (2016). National Inventories and Management Strategies for Spent Nuclear Fuel and Radioactive Waste. Methodology for Common Presentation of Data. 3 indexed citations
7.
Pieters, Constant & Aurélie Lemmens. (2015). Acquiring Customers via Word-of-Mouth Referrals : A Virtuous Strategy?. Data Archiving and Networked Services (DANS). 15(123). 1 indexed citations
8.
Glady, Nicolas, Aurélie Lemmens, & Christophe Croux. (2014). Unveiling the Relationship between the Transaction Timing, Spending and Dropout Behavior of Customers. SSRN Electronic Journal.
9.
Verbeke, Willem, Richard P. Bagozzi, Wouter E. van den Berg, & Aurélie Lemmens. (2013). Polymorphisms of the OXTR gene explain why sales professionals love to help customers. Frontiers in Behavioral Neuroscience. 7. 171–171. 8 indexed citations
10.
Lemmens, Aurélie, Christophe Croux, & Stefan Stremersch. (2011). Dynamics in the international market segmentation of new product growth. International Journal of Research in Marketing. 29(1). 81–92. 27 indexed citations
11.
Bijmolt, Tammo H.A., Peter S. H. Leeflang, Frank E. Block, et al.. (2010). Analytics for Customer Engagement. Journal of Service Research. 13(3). 341–356. 311 indexed citations
12.
Stremersch, Stefan & Aurélie Lemmens. (2009). Sales Growth of New Pharmaceuticals Across the Globe: The Role of Regulatory Regimes. Marketing Science. 28(4). 690–708. 3 indexed citations
13.
Croux, Christophe, et al.. (2007). Trimmed bagging. Computational Statistics & Data Analysis. 52(1). 362–368. 36 indexed citations
14.
Gelper, Sarah, Aurélie Lemmens, & Christophe Croux. (2006). Consumer sentiment and consumer spending: decomposing the Granger causal relationship in the time domain. Applied Economics. 39(1). 1–11. 69 indexed citations
15.
Lemmens, Aurélie & Christophe Croux. (2006). Bagging and Boosting Classification Trees to Predict Churn. Journal of Marketing Research. 43(2). 276–286. 284 indexed citations
16.
Lemmens, Aurélie. (2006). Advanced classification and time-series methods in marketing.. Lirias (KU Leuven). 6 indexed citations
17.
Lemmens, Aurélie, Christophe Croux, & Marnik G. Dekimpe. (2005). The European Consumer: United In Diversity?. Data Archiving and Networked Services (DANS). 4 indexed citations
18.
Lemmens, Aurélie & Christophe Croux. (2005). Bagging and boosting classification trees to predict churn. Insight from the US Telecom industry.
19.
Lemmens, Aurélie, Christophe Croux, & Marnik G. Dekimpe. (2005). On the predictive content of production surveys: A pan-European study. International Journal of Forecasting. 21(2). 363–375. 13 indexed citations
20.
Lemmens, Aurélie, Christophe Croux, & Marnik G. Dekimpe. (2004). Decomposing Granger Causality Over the Spectrum. Lirias (KU Leuven). 2 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by S. Sriram Breakdown of academic impact, for papers by Niladri Syam Breakdown of academic impact, for papers by M. Sajid Khan Breakdown of academic impact, for papers by Florian Stahl Breakdown of academic impact, for papers by Hans Risselada Breakdown of academic impact, for papers by Qianzhou Du Breakdown of academic impact, for papers by Manoj K. Agarwal Breakdown of academic impact, for papers by Thamaraiselvan Natarajan Breakdown of academic impact, for papers by Matteo Borghi Breakdown of academic impact, for papers by P.V. Balakrishnan
Rankless by CCL
2026