Robert P. Leone
Impact in
- Marketing top 0.1%
- Consumer Market Behavior and Pricing
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Service and Product Innovation
-
- Customer Service Quality and Loyalty
Papers in
- Marketing 53
- Consumer Market Behavior and Pricing 42
- Consumer Behavior in Brand Consumption and Identification 17
- Consumer Retail Behavior Studies 12
- Customer churn and segmentation 8
- Co-authors
- Neeli BendapudiV. KumarFrancis MulhernEli JonesRajkumar VenkatesanRandall L. SchultzRandle D. RaggioRajendra K. Srivastava
- Journals
- Journal of Marketing (15 papers)Journal of Marketing Research (10 papers)Journal of Brand Management (4 papers)Journal of the Academy of Marketing Science (4 papers)Production and Operations Management (4 papers)
- Partner nations
- United StatesIndiaTaiwan
In The Last Decade
Robert P. Leone
69 papers receiving 4.7k citations
Hit Papers
Peers
Comparison fields: 5 of 114
- Marketing 3.3k
- Organizational Behavior and Human Resource Management 1.7k
- Tourism, Leisure and Hospitality Management 184
- Strategy and Management 1.4k
- Information Systems and Management 412
Countries citing papers authored by Robert P. Leone
This map shows the geographic impact of Robert P. Leone's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Robert P. Leone with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Robert P. Leone more than expected).
Fields of papers citing papers by Robert P. Leone
This network shows the impact of papers produced by Robert P. Leone. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Robert P. Leone. The network helps show where Robert P. Leone may publish in the future.
Co-authorship network
The 25 scholars most cited alongside Robert P. Leone, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2025 | 0 | |
| 2 | Who’s your most valuable salesperson? | 2015 | 6 |
| 3 | 2013 | 12 | |
| 4 | Marketing research : applications | 2012 | 2 |
| 5 | 2011 | 327 | |
| 6 | 2010 | 87 | |
| 7 | 2007 | 144 | |
| 8 | 2006 | 1 | |
| 9 | Psychological Implications of Customer Participation in Co-Production Hit paper breakdown → | 2003 | 1048 |
| 10 | 1999 | 119 | |
| 11 | 1999 | 26 | |
| 12 | 1994 | 14 | |
| 13 | 1991 | 185 | |
| 14 | 1986 | 7 | |
| 15 | A Model of U.S. Automobile Demand | 1984 | 2 |
| 16 | 1983 | 15 | |
| 17 | Investigating QIncome RefusalsQ in a Telephone Survey By Means of Logit Analysis | 1981 | 1 |
| 18 | 1981 | 108 | |
| 19 | 1980 | 168 | |
| 20 | A Note on the Fishbein Attitude Model As an Expected Utility Model | 1979 | 1 |
About Robert P. Leone
Robert P. Leone is a scholar working on Marketing, Tourism, Leisure and Hospitality Management, Organizational Behavior and Human Resource Management, Management Science and Operations Research and Strategy and Management, having authored 73 papers that have together received 5.3k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (42 papers), Consumer Behavior in Brand Consumption and Identification (17 papers), Consumer Retail Behavior Studies (12 papers), Economics of Agriculture and Food Markets (10 papers), Customer Service Quality and Loyalty (10 papers), Digital Marketing and Social Media (9 papers), Innovation Diffusion and Forecasting (8 papers) and Customer churn and segmentation (8 papers). The work is most often cited by research in Marketing (3.3k citations), Organizational Behavior and Human Resource Management (1.7k citations), Tourism, Leisure and Hospitality Management (184 citations), Strategy and Management (1.4k citations) and Information Systems and Management (412 citations). Robert P. Leone has collaborated with scholars based in United States, India and Taiwan. Frequent co-authors include Neeli Bendapudi, V. Kumar, Francis Mulhern, Eli Jones, Rajkumar Venkatesan, V. Kumar, Randall L. Schultz, Randle D. Raggio, Rajendra K. Srivastava and J. Andrew Petersen. Their work appears in journals such as Journal of Marketing, Journal of Marketing Research, Journal of Brand Management, Journal of the Academy of Marketing Science and Production and Operations Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.