Randle D. Raggio

1.2k total citations
25 papers, 928 citations indexed

About

Randle D. Raggio is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Randle D. Raggio has authored 25 papers receiving a total of 928 indexed citations (citations by other indexed papers that have themselves been cited), including 21 papers in Marketing, 13 papers in Sociology and Political Science and 5 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Randle D. Raggio's work include Consumer Behavior in Brand Consumption and Identification (15 papers), Digital Marketing and Social Media (9 papers) and Consumer Market Behavior and Pricing (8 papers). Randle D. Raggio is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Digital Marketing and Social Media (9 papers) and Consumer Market Behavior and Pricing (8 papers). Randle D. Raggio collaborates with scholars based in United States, Sweden and Finland. Randle D. Raggio's co-authors include Judith Anne Garretson Folse, Julie Guidry Moulard, Robert P. Leone, Peter Ekman, Steven Thompson, William C. Black, Christian Kowalkowski, Alan Parker, Steve Thompson and Michael E. McCullough and has published in prestigious journals such as Journal of Cleaner Production, Journal of Business Research and Journal of the Academy of Marketing Science.

In The Last Decade

Randle D. Raggio

25 papers receiving 852 citations

Peers

Randle D. Raggio

MARKE

SPS

OBHRM

Soon‐Ho Kim United States

María José Miquel Romero Spain

Sridhar Samu India

Bashar S. Gammoh United States

Patrick Poon Hong Kong

Achilleas Boukis United Kingdom

Sonia Dickinson Australia

Nicole Koschate‐Fischer Germany

Hume Winzar Australia

Bruce L. Alford United States

Soon‐Ho Kim United States

Randle D. Raggio

495 ×0.8

MARKE

558 ×1.2

SPS

424 ×1.5

OBHRM

163 ×1.0

72 ×0.8

Citations per year, relative to Randle D. Raggio Randle D. Raggio (= 1×) peers Soon‐Ho Kim

Countries citing papers authored by Randle D. Raggio

Since Specialization

Citations

This map shows the geographic impact of Randle D. Raggio's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Randle D. Raggio with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Randle D. Raggio more than expected).

Fields of papers citing papers by Randle D. Raggio

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Randle D. Raggio. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Randle D. Raggio. The network helps show where Randle D. Raggio may publish in the future.

Co-authorship network of co-authors of Randle D. Raggio

This figure shows the co-authorship network connecting the top 25 collaborators of Randle D. Raggio. A scholar is included among the top collaborators of Randle D. Raggio based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Randle D. Raggio. Randle D. Raggio is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Ekman, Peter, et al.. (2021). Business actor engagement: Exploring its antecedents and types. Industrial Marketing Management. 98. 179–192. 17 indexed citations

Raggio, Randle D., Peter Ekman, & Steven Thompson. (2020). Making energy metrics relevant to service firms: from energy conservation to energy productivity. Journal of Cleaner Production. 256. 120493–120493. 10 indexed citations

Ekman, Peter, et al.. (2020). Emergent market innovation: A longitudinal study of technology-driven capability development and institutional work. Journal of Business Research. 124. 469–482. 29 indexed citations

Moulard, Julie Guidry, Randle D. Raggio, & Judith Anne Garretson Folse. (2020). Disentangling the meanings of brand authenticity: The entity-referent correspondence framework of authenticity. Journal of the Academy of Marketing Science. 49(1). 96–118. 104 indexed citations

Moulard, Julie Guidry, Randle D. Raggio, & Judith Anne Garretson Folse. (2017). The Entity-Referent Correspondence Framework of Authenticity. ACR North American Advances. 1 indexed citations

Moulard, Julie Guidry, Randle D. Raggio, & Judith Anne Garretson Folse. (2016). Brand Authenticity: Testing the Antecedents and Outcomes of Brand Management's Passion for its Products. Psychology and Marketing. 33(6). 421–436. 213 indexed citations

Ekman, Peter, Randle D. Raggio, & Steven Thompson. (2016). Service network value co-creation: Defining the roles of the generic actor. Industrial Marketing Management. 56. 51–62. 82 indexed citations

Raggio, Randle D., et al.. (2016). Psychological ownership as a crisis management advertising appeal – antecedents, outcomes, and moderators. Journal of Marketing Communications. 23(6). 632–646. 6 indexed citations

Ekman, Peter, Randle D. Raggio, & Steve Thompson. (2015). The Green Fingerprint: Decreasing Energy Consumption with Decision Support Systems. Journal of the Association for Information Systems. 3 indexed citations

10.

Raggio, Randle D., et al.. (2014). Gratitude in relationship marketing. European Journal of Marketing. 48(1/2). 2–24. 72 indexed citations

11.

Raggio, Randle D., Robert P. Leone, & William C. Black. (2014). Beyond “halo”: the identification and implications of differential brand effects across global markets. Journal of Consumer Marketing. 31(2). 133–144. 5 indexed citations

12.

Raggio, Randle D. & Judith Anne Garretson Folse. (2011). Expressions of Gratitude in Disaster Management: An Economic, Social Marketing, and Public Policy Perspective on Post-Katrina Campaigns. Journal of Public Policy & Marketing. 30(2). 168–174. 28 indexed citations

13.

Raggio, Randle D., et al.. (2009). Deberíamos agradecer a los contribuyentes por pagar nuestro rescate. Harvard business review. 87(6). 18–24. 4 indexed citations

14.

Raggio, Randle D. & Judith Anne Garretson Folse. (2009). Gratitude works: its impact and the mediating role of affective commitment in driving positive outcomes. Journal of the Academy of Marketing Science. 37(4). 455–469. 57 indexed citations

15.

Raggio, Randle D. & Robert P. Leone. (2009). Drivers of brand value, estimation of brand value in practice and use of brand valuation: Introduction to the special issue. Journal of Brand Management. 17(1). 1–5. 10 indexed citations

16.

Raggio, Randle D. & Robert P. Leone. (2008). Chasing brand value: Fully leveraging brand equity to maximise brand value. Journal of Brand Management. 16(4). 248–263. 39 indexed citations

17.

Raggio, Randle D. & Robert P. Leone. (2007). The theoretical separation of brand equity and brand value: Managerial implications for strategic planning. Journal of Brand Management. 14(5). 380–395. 144 indexed citations

18.

Raggio, Randle D.. (2006). Three essays exploring consumers' relationships with brands and the implications for brand equity. OhioLink ETD Center (Ohio Library and Information Network). 2 indexed citations

19.

Raggio, Randle D. & Robert P. Leone. (2006). Producing a Measure of Brand Equity by Decomposing Brand-Benefit Beliefs into Brand and Attribute Sources. SSRN Electronic Journal. 2 indexed citations

20.

Raggio, Randle D. & Robert P. Leone. (2006). The Theoretical Separation of Brand Equity and Brand Value: Managerial Implications for Strategic Planning. SSRN Electronic Journal. 24 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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