Thorsten Hennig‐Thurau

22.5k citations
126 papers · 15.8k indexed · 10 hit papers · h-index 47
Topics
Customer Service Quality and Loyalty (38 papers)Consumer Behavior in Brand Consumption and Identification (37 papers)Digital Marketing and Social Media (34 papers)

In The Last Decade

Thorsten Hennig‐Thurau

116 papers receiving 14.0k citations

Hit Papers

Electronic word-of-mouth via consumer-opinion platforms: ...19972026200620162004200219972010200310002.0k3.0k

Peers

Thorsten Hennig‐Thurau
Comparison fields: 5 of 140
  • Sociology and Political Science 10.1k
  • Marketing 7.7k
  • Organizational Behavior and Human Resource Management 6.9k
  • Information Systems and Management 3.7k
  • Strategy and Management 1.6k
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Thorsten Hennig‐Thurau relative to Ronald E. Goldsmith United States Ronald E. Goldsmith's profile →
Citations per field
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Citations per year

Countries citing papers authored by Thorsten Hennig‐Thurau

Since Specialization
Citations

This map shows the geographic impact of Thorsten Hennig‐Thurau's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Thorsten Hennig‐Thurau with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Thorsten Hennig‐Thurau more than expected).

Fields of papers citing papers by Thorsten Hennig‐Thurau

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Thorsten Hennig‐Thurau. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Thorsten Hennig‐Thurau. The network helps show where Thorsten Hennig‐Thurau may publish in the future.

Co-authorship network of co-authors of Thorsten Hennig‐Thurau

This figure shows the co-authorship network connecting the top 25 collaborators of Thorsten Hennig‐Thurau. A scholar is included among the top collaborators of Thorsten Hennig‐Thurau based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Thorsten Hennig‐Thurau. Thorsten Hennig‐Thurau is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 2
2 2
3 6
4 0
5 5
6
What's a movie worth? : determinating the monetary value of motion pictures' TV rights
4
7
The Role of Parent Brand Quality for Service Brand Extension Success
2
8 137
9 57
10 107
11 166
12
Optimizing the Sequential Distribution Model for Motion Pictures
1
13
Exporting Media Products: Understanding the Success and Failure of Hollywood Movies in Germany
14
14
Electronic Word-of-Mouth: Consequences of and Motives for Reading Customer Articulations on the Internet
10
15
Segmenting Markets Using Consumers’ Decision Making Style
3
16
Wenn Konsumenten verwirrt sind – Empirische Analyse der Wirkungen eines vernachlässigten Konstruktes
5
17
Die Bedeutung von transaktionalen und relationalen Leistungsmerkmalen für den Beziehungserfolg: Theoretische und empirische Analyse für verschiedene Dienstleistungstypen
1
18
Modeling and Managing Student Loyalty: An Approach Based on Relationship Quality
14
19 88
20
The impact of customer satisfaction and relationship quality on customer retention: A critical reassessment and model developmentbreakdown →
920

About Thorsten Hennig‐Thurau

Thorsten Hennig‐Thurau is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Visual Arts and Performing Arts, having authored 126 papers that have together received 15.8k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (38 papers), Consumer Behavior in Brand Consumption and Identification (37 papers) and Digital Marketing and Social Media (34 papers). The work is most often cited by research in Marketing (7.7k citations), Organizational Behavior and Human Resource Management (6.9k citations) and Information Systems and Management (3.7k citations). Thorsten Hennig‐Thurau has collaborated with scholars based in Germany, United States and United Kingdom. Frequent co-authors include Dwayne D. Gremler, Kevin P. Gwinner, Gianfranco Walsh, Markus Groth, Michael Paul, Gianfranco Walsh, André Marchand, Ursula Hansen, Caroline Wiertz and Henrik Sattler. Their work appears in journals such as Academy of Management Journal, PLoS ONE and Journal of Marketing.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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