André Marchand
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Consumer Market Behavior and Pricing
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- Technology Adoption and User Behaviour
Papers in
- Marketing 14
- Consumer Behavior in Brand Consumption and Identification 7
- Consumer Market Behavior and Pricing 6
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- Art History and Market Analysis 3
- Co-authors
- Thorsten Hennig‐ThurauAndreas B. EisingerichMartin P. FritzePaul MarxLin DongCaroline WiertzMartin BenkensteinMichael Paul
- Journals
- International Journal of Research in Marketing (5 papers)Journal of Retailing (2 papers)Journal of Cultural Economics (2 papers)European Journal of Marketing (2 papers)Journal of Service Research (2 papers)
- Partner nations
- GermanyUnited KingdomAustria
In The Last Decade
André Marchand
22 papers receiving 871 citations
Peers
Comparison fields: 5 of 71
- Marketing 391
- Information Systems and Management 176
- Sociology and Political Science 598
- Organizational Behavior and Human Resource Management 86
- Developmental and Educational Psychology 92
Countries citing papers authored by André Marchand
This map shows the geographic impact of André Marchand's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by André Marchand with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites André Marchand more than expected).
Fields of papers citing papers by André Marchand
This network shows the impact of papers produced by André Marchand. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by André Marchand. The network helps show where André Marchand may publish in the future.
Co-authors
The 14 scholars most cited alongside André Marchand, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2024 | 2 | |
| 2 | 2024 | 2 | |
| 3 | 2024 | 4 | |
| 4 | 2024 | 0 | |
| 5 | 2024 | 2 | |
| 6 | 2023 | 10 | |
| 7 | 2023 | 2 | |
| 8 | 2020 | 55 | |
| 9 | 2020 | 111 | |
| 10 | 2019 | 162 | |
| 11 | 2018 | 3 | |
| 12 | 2016 | 105 | |
| 13 | 2015 | 32 | |
| 14 | 2015 | 29 | |
| 15 | 2014 | 3 | |
| 16 | 2013 | 205 | |
| 17 | 2012 | 44 | |
| 18 | Understanding Sustainable Decision-Making of Young Consumers | 2011 | 1 |
| 19 | 2010 | 4 | |
| 20 | Survivre à une agression sexuelle: symptomatologie post-traumatique et dépressive. | 1997 | 2 |
About André Marchand
André Marchand is a scholar working on Marketing, Visual Arts and Performing Arts, General Decision Sciences, Information Systems and Management and Organizational Behavior and Human Resource Management, having authored 25 papers that have together received 922 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (11 papers), Consumer Behavior in Brand Consumption and Identification (7 papers), Consumer Market Behavior and Pricing (6 papers), Customer Service Quality and Loyalty (4 papers), Digital Games and Media (3 papers), Technology Adoption and User Behaviour (3 papers), Art History and Market Analysis (3 papers) and Cinema and Media Studies (3 papers). The work is most often cited by research in Marketing (391 citations), Information Systems and Management (176 citations), Sociology and Political Science (598 citations), Organizational Behavior and Human Resource Management (86 citations) and Developmental and Educational Psychology (92 citations). André Marchand has collaborated with scholars based in Germany, United Kingdom and Austria. Frequent co-authors include Thorsten Hennig‐Thurau, Andreas B. Eisingerich, Martin P. Fritze, Paul Marx, Lin Dong, Caroline Wiertz, Martin Benkenstein, Michael Paul, Alexander Edeling and Michel Clément. Their work appears in journals such as International Journal of Research in Marketing, Journal of Retailing, Journal of Cultural Economics, European Journal of Marketing and Journal of Service Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.