Franziska Völckner
- Marketing top 0.2%
- Consumer Behavior in Brand Consumption and Identification 27
- Consumer Market Behavior and Pricing 16
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- Wine Industry and Tourism 9
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- Customer Service Quality and Loyalty 5
- Information Systems and Management top 0.5%
- Technology Adoption and User Behaviour 4
- Sociology and Political Science top 0.5%
- Digital Marketing and Social Media 9
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- Economic and Environmental Valuation 7
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- Innovation Diffusion and Forecasting 6
- Co-authors
- Henrik SattlerChristian M. RingleJan-Michael BeckerSonja GenslerYuping Liu–ThompkinsCaroline WiertzJulian HofmannKristina Klein
- Cited by
- MarketingTourism, Leisure and Hospitality ManagementOrganizational Behavior and Human Resource Management
- Journals
- Journal of Marketing (5 papers)Journal of Marketing Research (2 papers)MIS Quarterly (1 paper)
- Partner nations
- GermanyAustraliaUnited States
In The Last Decade
Franziska Völckner
49 papers receiving 3.3k citations
Hit Papers
Peers
Comparison fields: 5 of 126
- Marketing 2.1k
- Tourism, Leisure and Hospitality Management 136
- Organizational Behavior and Human Resource Management 879
- Information Systems and Management 499
- Sociology and Political Science 1.6k
Countries citing papers authored by Franziska Völckner
This map shows the geographic impact of Franziska Völckner's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Franziska Völckner with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Franziska Völckner more than expected).
Fields of papers citing papers by Franziska Völckner
This network shows the impact of papers produced by Franziska Völckner. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Franziska Völckner. The network helps show where Franziska Völckner may publish in the future.
Co-authorship network
The 25 scholars most cited alongside Franziska Völckner, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2024 | 4 | |
| 2 | 2024 | 5 | |
| 3 | 2024 | 1 | |
| 4 | 2023 | 7 | |
| 5 | 2023 | 4 | |
| 6 | 2019 | 51 | |
| 7 | 2017 | 12 | |
| 8 | 2017 | 7 | |
| 9 | How collinearity affects mixture regression results | 2015 | 0 |
| 10 | How collinearity affects mixture regression resultsbreakdown → | 2014 | 370 |
| 11 | Discovering Unobserved Heterogeneity in Structural Equation Models to Avert Validity Threats | 2013 | 2 |
| 12 | Cooling Down Or Heating Up With Emotions: How Temperature Affects Customer Response to Emotional Advertising Appeals | 2012 | 1 |
| 13 | 2012 | 2 | |
| 14 | 2012 | 193 | |
| 15 | The Impact of Brand Extension Success Drivers on Brand Extension Price Premiums | 2010 | 2 |
| 16 | The Role of Parent Brand Quality for Service Brand Extension Success | 2010 | 2 |
| 17 | 2010 | 138 | |
| 18 | 2008 | 3 | |
| 19 | 2007 | 116 | |
| 20 | 2006 | 218 |
About Franziska Völckner
Franziska Völckner is a scholar working on Tourism, Leisure and Hospitality Management, Marketing and General Decision Sciences, having authored 50 papers that have together received 3.5k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (27 papers), Consumer Market Behavior and Pricing (16 papers), Wine Industry and Tourism (9 papers), Digital Marketing and Social Media (9 papers), Economic and Environmental Valuation (7 papers), Innovation Diffusion and Forecasting (6 papers), Customer Service Quality and Loyalty (5 papers) and Technology Adoption and User Behaviour (4 papers). The work is most often cited by research in Marketing (2.1k citations), Tourism, Leisure and Hospitality Management (136 citations) and Organizational Behavior and Human Resource Management (879 citations). Franziska Völckner has collaborated with scholars based in Germany, Australia and United States. Frequent co-authors include Henrik Sattler, Christian M. Ringle, Jan-Michael Becker, Sonja Gensler, Yuping Liu–Thompkins, Caroline Wiertz, Julian Hofmann, Kristina Klein, Marko Sarstedt and Valentyna Melnyk. Their work appears in journals such as Journal of Marketing, Journal of Marketing Research and MIS Quarterly.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.