Russell S. Winer
- Marketing top 0.05%
- Consumer Market Behavior and Pricing 49
- Consumer Behavior in Brand Consumption and Identification 21
- Consumer Retail Behavior Studies 14
- General Decision Sciences top 0.5%
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- Customer Service Quality and Loyalty 14
- Information Systems and Management top 0.5%
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- Digital Marketing and Social Media 14
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- Innovation Diffusion and Forecasting 12
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- Economic and Environmental Valuation 9
- Economics of Agriculture and Food Markets 8
- Co-authors
- Gurumurthy KalyanaramJ. Miguel Villas‐BoasKatherine N. LemonJ. Jeffrey InmanTiffany Barnett WhitePaul ChaneyTimothy M. DevinneyRosellina Ferraro
- Journals
- Journal of Marketing (7 papers)Management Science (4 papers)Journal of Marketing Research (9 papers)
- Partner nations
- United StatesUnited KingdomNetherlands
In The Last Decade
Russell S. Winer
110 papers receiving 7.1k citations
Hit Papers
Peers
Comparison fields: 5 of 146
- Marketing 5.2k
- General Decision Sciences 617
- Organizational Behavior and Human Resource Management 1.7k
- Tourism, Leisure and Hospitality Management 199
- Information Systems and Management 731
Countries citing papers authored by Russell S. Winer
This map shows the geographic impact of Russell S. Winer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Russell S. Winer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Russell S. Winer more than expected).
Fields of papers citing papers by Russell S. Winer
This network shows the impact of papers produced by Russell S. Winer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Russell S. Winer. The network helps show where Russell S. Winer may publish in the future.
Co-authorship network
The 25 scholars most cited alongside Russell S. Winer, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2022 | 4 | |
| 2 | 2022 | 2 | |
| 3 | 2020 | 1 | |
| 4 | 2019 | 20 | |
| 5 | 2017 | 7 | |
| 6 | 2014 | 6 | |
| 7 | 2014 | 341 | |
| 8 | Sustainability Matters: Why and How Corporate Boards Should Become Involved | 2012 | 5 |
| 9 | The Interplay Between Category Factors, Customer Characteristics, and Customer Activities in Point-Of-Purchase Decision Making | 2008 | 0 |
| 10 | Optimal Product Line Design: A Genetic Algorithm Approach to Mitigate Cannibalization | 2006 | 7 |
| 11 | 2006 | 33 | |
| 12 | Marketing Management, 2nd ed | 2004 | 62 |
| 13 | 2004 | 1 | |
| 14 | Putting the Customer Back into Customer Relationship Management (CRM) | 2002 | 7 |
| 15 | SEPARATING SIGNALING EQUILIBRIA UNDER RANDOM RELATIONS BETWEEN COSTS AND ATTRIBUTES | 2002 | 2 |
| 16 | A Reference Price Model of Brand Choice for Frequently Purchased Productsbreakdown → | 1986 | 717 |
| 17 | 1983 | 2 | |
| 18 | 1982 | 45 | |
| 19 | Attrition Bias in the Estimation of Econometric Models From Panel Data | 1981 | 2 |
| 20 | An econometric analysis of the effect of advertising on consumer behavior | 1979 | 1 |
About Russell S. Winer
Russell S. Winer is a scholar working on Marketing, Tourism, Leisure and Hospitality Management and General Decision Sciences, having authored 117 papers that have together received 8.0k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (49 papers), Consumer Behavior in Brand Consumption and Identification (21 papers), Digital Marketing and Social Media (14 papers), Customer Service Quality and Loyalty (14 papers), Consumer Retail Behavior Studies (14 papers), Innovation Diffusion and Forecasting (12 papers), Economic and Environmental Valuation (9 papers) and Economics of Agriculture and Food Markets (8 papers). The work is most often cited by research in Marketing (5.2k citations), General Decision Sciences (617 citations) and Organizational Behavior and Human Resource Management (1.7k citations). Russell S. Winer has collaborated with scholars based in United States, United Kingdom and Netherlands. Frequent co-authors include Gurumurthy Kalyanaram, J. Miguel Villas‐Boas, Katherine N. Lemon, J. Jeffrey Inman, Tiffany Barnett White, Paul Chaney, Timothy M. Devinney, Rosellina Ferraro, Stephanie Tully and Peter L. Bernstein. Their work appears in journals such as Journal of Marketing, Management Science and Journal of Marketing Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.