Mary Jo Bitner

51 papers and 24.8k indexed citations i.

About

Mary Jo Bitner is a scholar working on Organizational Behavior and Human Resource Management, Marketing and Sociology and Political Science. According to data from OpenAlex, Mary Jo Bitner has authored 51 papers receiving a total of 24.8k indexed citations (citations by other indexed papers that have themselves been cited), including 32 papers in Organizational Behavior and Human Resource Management, 28 papers in Marketing and 22 papers in Sociology and Political Science. Recurrent topics in Mary Jo Bitner’s work include Customer Service Quality and Loyalty (32 papers), Service and Product Innovation (18 papers) and Digital Marketing and Social Media (10 papers). Mary Jo Bitner is often cited by papers focused on Customer Service Quality and Loyalty (32 papers), Service and Product Innovation (18 papers) and Digital Marketing and Social Media (10 papers). Mary Jo Bitner collaborates with scholars based in United States, Sweden and Australia. Mary Jo Bitner's co-authors include Bernard H. Booms, Amy L. Ostrom, Matthew L. Meuter, Stephen Brown, Lois A. Mohr, Robert I. Roundtree, Raymond P. Fisk, Felicia N. Morgan, Valarie A. Zeithaml and William T. Faranda and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research.

In The Last Decade

Co-authorship network of co-authors of Mary Jo Bitner i

Fields of papers citing papers by Mary Jo Bitner

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Mary Jo Bitner. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mary Jo Bitner. The network helps show where Mary Jo Bitner may publish in the future.

Countries citing papers authored by Mary Jo Bitner

Since Specialization
Citations

This map shows the geographic impact of Mary Jo Bitner's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mary Jo Bitner with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mary Jo Bitner more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2025