Haiyang Yang
- Marketing top 2%
- Sociology and Political Science top 5%
- Social Psychology top 5%
- Cognitive Neuroscience top 10%
- Clinical Psychology top 10%
- Co-authors
- Antonios StamatogiannakisJonathan LuffarelliZiv CarmonKuangjie ZhangAmitava ChattopadhyayLeaf Van BovenKlaus WertenbrochAlia J. Crum
- Topics
- Consumer Behavior in Brand Consumption and Identification (7 papers)Behavioral Health and Interventions (7 papers)Psychology of Moral and Emotional Judgment (6 papers)
- Partner nations
- United StatesChinaFrance
In The Last Decade
Haiyang Yang
24 papers receiving 889 citations
Peers
Comparison fields: 5 of 105
- Marketing 310
- Sociology and Political Science 269
- Social Psychology 248
- Cognitive Neuroscience 173
- Clinical Psychology 161
Countries citing papers authored by Haiyang Yang
This map shows the geographic impact of Haiyang Yang's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Haiyang Yang with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Haiyang Yang more than expected).
Fields of papers citing papers by Haiyang Yang
This network shows the impact of papers produced by Haiyang Yang. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Haiyang Yang. The network helps show where Haiyang Yang may publish in the future.
Co-authorship network of co-authors of Haiyang Yang
This figure shows the co-authorship network connecting the top 25 collaborators of Haiyang Yang. A scholar is included among the top collaborators of Haiyang Yang based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Haiyang Yang. Haiyang Yang is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 24 | |
| 3 | 3 | |
| 4 | 3 | |
| 5 | 2 | |
| 6 | 3 | |
| 7 | 36 | |
| 8 | 41 | |
| 9 | 1 | |
| 10 | 175 | |
| 11 | 6 | |
| 12 | 27 | |
| 13 | 180 | |
| 14 | The Exciting Asymmetry Effect: the Interplay of Logo Design and Brand Personality on Brand Equity | 1 |
| 15 | 53 | |
| 16 | 23 | |
| 17 | 42 | |
| 18 | 10 | |
| 19 | 104 | |
| 20 | Vulnerability Analysis of Emergency Management for Enterprises | 0 |
About Haiyang Yang
Haiyang Yang is a scholar working on General Decision Sciences, Applied Psychology and Marketing, having authored 26 papers that have together received 952 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (7 papers), Behavioral Health and Interventions (7 papers) and Psychology of Moral and Emotional Judgment (6 papers). The work is most often cited by research in Marketing (310 citations), Applied Psychology (138 citations) and General Decision Sciences (48 citations). Haiyang Yang has collaborated with scholars based in United States, China and France. Frequent co-authors include Antonios Stamatogiannakis, Jonathan Luffarelli, Ziv Carmon, Kuangjie Zhang, Amitava Chattopadhyay, Leaf Van Boven, Klaus Wertenbroch, Alia J. Crum, William M. Goldstein and Joel Huber. Their work appears in journals such as Journal of Marketing Research, Journal of Consumer Research and Psychological Science.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.