Rajesh Bagchi

1.5k total citations
34 papers, 1.0k citations indexed

About

Rajesh Bagchi is a scholar working on Marketing, General Decision Sciences and Applied Psychology. According to data from OpenAlex, Rajesh Bagchi has authored 34 papers receiving a total of 1.0k indexed citations (citations by other indexed papers that have themselves been cited), including 24 papers in Marketing, 12 papers in General Decision Sciences and 10 papers in Applied Psychology. Recurrent topics in Rajesh Bagchi's work include Consumer Behavior in Brand Consumption and Identification (15 papers), Decision-Making and Behavioral Economics (12 papers) and Consumer Market Behavior and Pricing (12 papers). Rajesh Bagchi is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Decision-Making and Behavioral Economics (12 papers) and Consumer Market Behavior and Pricing (12 papers). Rajesh Bagchi collaborates with scholars based in United States, Canada and Australia. Rajesh Bagchi's co-authors include Amar Cheema, Ashwani Monga, Stefan J. Hock, Lauren Block, Fengyan Cai, Dinesh K. Gauri, Jayati Sinha, Meng Zhu, Frank May and Richard P. Bagozzi and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.

In The Last Decade

Rajesh Bagchi

34 papers receiving 903 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Rajesh Bagchi United States 18 605 247 244 235 210 34 1.0k
Oleg Urminsky United States 14 360 0.6× 222 0.9× 341 1.4× 329 1.4× 246 1.2× 55 1.1k
Yuhuang Zheng China 8 495 0.8× 165 0.7× 279 1.1× 297 1.3× 173 0.8× 17 920
Gergana Y. Nenkov United States 19 516 0.9× 273 1.1× 324 1.3× 271 1.2× 114 0.5× 39 1.2k
Robin Tanner United States 11 447 0.7× 196 0.8× 320 1.3× 191 0.8× 129 0.6× 16 885
Selin A. Malkoc United States 16 385 0.6× 261 1.1× 235 1.0× 422 1.8× 469 2.2× 34 1.2k
Uzma Khan United States 14 787 1.3× 255 1.0× 462 1.9× 460 2.0× 316 1.5× 32 1.5k
Caglar Irmak United States 14 588 1.0× 170 0.7× 303 1.2× 198 0.8× 77 0.4× 20 995
Juliano Laran United States 21 751 1.2× 465 1.9× 496 2.0× 538 2.3× 190 0.9× 42 1.6k
Hannah H. Chang Singapore 8 255 0.4× 190 0.8× 252 1.0× 226 1.0× 242 1.2× 13 795
Manoj Thomas United States 13 600 1.0× 118 0.5× 192 0.8× 142 0.6× 282 1.3× 48 1.1k

Countries citing papers authored by Rajesh Bagchi

Since Specialization
Citations

This map shows the geographic impact of Rajesh Bagchi's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Rajesh Bagchi with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Rajesh Bagchi more than expected).

Fields of papers citing papers by Rajesh Bagchi

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Rajesh Bagchi. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Rajesh Bagchi. The network helps show where Rajesh Bagchi may publish in the future.

Co-authorship network of co-authors of Rajesh Bagchi

This figure shows the co-authorship network connecting the top 25 collaborators of Rajesh Bagchi. A scholar is included among the top collaborators of Rajesh Bagchi based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Rajesh Bagchi. Rajesh Bagchi is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Wooten, David B., Rajesh Bagchi, & Aparna A. Labroo. (2024). JCP: The next mile. Journal of Consumer Psychology. 34(1). 3–5. 1 indexed citations
2.
Bagchi, Rajesh, et al.. (2024). Price Partitioning of Socio-Moral Surcharges. Journal of Consumer Research. 51(5). 873–895. 2 indexed citations
3.
Bagchi, Rajesh, et al.. (2023). How duration of storage affects food waste behavior. Journal of Consumer Psychology. 34(4). 570–587. 3 indexed citations
4.
Bagchi, Rajesh, et al.. (2023). Is “4 for $16” Better than “4 for $15.30”? The Price Divisibility Effect in Multipack Purchases. Journal of Consumer Research. 51(3). 455–473. 1 indexed citations
5.
Bagchi, Rajesh, et al.. (2023). Price Partitioning of Socio-Moral Surcharges. SSRN Electronic Journal. 1 indexed citations
6.
Mormann, Milica, Thomas L. Griffiths, Chris Janiszewski, et al.. (2020). Time to pay attention to attention: using attention-based process traces to better understand consumer decision-making. Marketing Letters. 31(4). 381–392. 7 indexed citations
7.
Sinha, Jayati & Rajesh Bagchi. (2019). Role of Ambient Temperature in Influencing Willingness to Pay in Auctions and Negotiations. Journal of Marketing. 83(4). 121–138. 23 indexed citations
8.
Bagchi, Rajesh, et al.. (2018). How Evaluations of Multiple Percentage Price Changes Are Influenced by Presentation Mode and Percentage Ordering: The Role of Anchoring and Surprise. Journal of Marketing Research. 55(5). 655–666. 24 indexed citations
9.
Zhu, Meng, Rajesh Bagchi, & Stefan J. Hock. (2018). The Mere Deadline Effect: Why More Time Might Sabotage Goal Pursuit. Journal of Consumer Research. 45(5). 1068–1084. 31 indexed citations
10.
Monga, Ashwani, Frank May, & Rajesh Bagchi. (2017). Eliciting Time versus Money: Time Scarcity Underlies Asymmetric Wage Rates. Journal of Consumer Research. 44(4). 833–852. 23 indexed citations
11.
Bagchi, Rajesh, Lauren Block, Rebecca Hamilton, & Julie L. Ozanne. (2016). A Field Guide for the Review Process: Writing and Responding to Peer Reviews. Journal of Consumer Research. 43(5). 860–872. 7 indexed citations
12.
Bagchi, Rajesh, et al.. (2015). Walking in My Shoes: How Expectations of Role Reversal in Future Negotiations Affect Present Behaviors. Journal of Marketing Research. 53(3). 381–395. 10 indexed citations
13.
Bagchi, Rajesh, et al.. (2015). Alliteration Alters: Phonetic Overlap in Promotional Messages Influences Evaluations and Choice. Journal of Retailing. 92(1). 1–12. 23 indexed citations
14.
Cai, Fengyan, Rajesh Bagchi, & Dinesh K. Gauri. (2015). Boomerang Effects of Low Price Discounts: How Low Price Discounts Affect Purchase Propensity. Journal of Consumer Research. 42(5). 804–816. 52 indexed citations
16.
Bagchi, Rajesh, et al.. (2012). $29 for 70 Items or 70 Items for $29? How Presentation Order Affects Package Perceptions. Journal of Consumer Research. 39(1). 62–73. 58 indexed citations
17.
Monga, Ashwani & Rajesh Bagchi. (2011). Years, Months, and Days versus 1, 12, and 365: The Influence of Units versus Numbers. Journal of Consumer Research. 39(1). 185–198. 94 indexed citations
18.
Cheema, Amar & Rajesh Bagchi. (2011). The Effect of Goal Visualization on Goal Pursuit: Implications for Consumers and Managers. Journal of Marketing. 75(2). 109–123. 63 indexed citations
19.
Cheema, Amar & Rajesh Bagchi. (2010). The Effect of Goal Visualization on Goal Pursuit: Implications for Individuals and Managers. SSRN Electronic Journal. 1 indexed citations
20.
Cheema, Amar, Shyam Sunder, Peter T. L. Popkowski Leszczyc, et al.. (2005). Economics, Psychology, and Social Dynamics of Consumer Bidding in Auctions ∗. Queensland's institutional digital repository (The University of Queensland). 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026