Uzma Khan
- Marketing top 1%
- Sociology and Political Science top 5%
- Applied Psychology top 1%
- General Decision Sciences top 1%
- Social Psychology top 5%
- Topics
- Consumer Behavior in Brand Consumption and Identification (13 papers)Decision-Making and Behavioral Economics (12 papers)Behavioral Health and Interventions (11 papers)
- Partner nations
- United StatesCanadaPakistan
In The Last Decade
Uzma Khan
29 papers receiving 1.4k citations
Hit Papers
Peers
Comparison fields: 5 of 90
- Marketing 787
- Sociology and Political Science 462
- Applied Psychology 460
- General Decision Sciences 316
- Social Psychology 255
Countries citing papers authored by Uzma Khan
This map shows the geographic impact of Uzma Khan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Uzma Khan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Uzma Khan more than expected).
Fields of papers citing papers by Uzma Khan
This network shows the impact of papers produced by Uzma Khan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Uzma Khan. The network helps show where Uzma Khan may publish in the future.
Co-authorship network of co-authors of Uzma Khan
This figure shows the co-authorship network connecting the top 25 collaborators of Uzma Khan. A scholar is included among the top collaborators of Uzma Khan based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Uzma Khan. Uzma Khan is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 4 | |
| 3 | 12 | |
| 4 | 3 | |
| 5 | 39 | |
| 6 | 4 | |
| 7 | 35 | |
| 8 | Making the price of indulgence right | 1 |
| 9 | Interpersonal Implications of Self-Licensing | 1 |
| 10 | 4 | |
| 11 | 101 | |
| 12 | 4 | |
| 13 | Giving consumers license to enjoy luxury | 8 |
| 14 | Positive Upshots of Anger in Decision-Making | 1 |
| 15 | The Rosy Side of Negative Emotions | 4 |
| 16 | 111 | |
| 17 | 165 | |
| 18 | Licensing Effect in Consumer Choicebreakdown → | 713 |
| 19 | 15 | |
| 20 | Special Session Summary Navigating Between Virtues and Vices: Moderators of Decisions Involving Hedonic Versus Utilitarian Choices | 2 |
About Uzma Khan
Uzma Khan is a scholar working on General Decision Sciences, Applied Psychology and Marketing, having authored 32 papers that have together received 1.5k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (13 papers), Decision-Making and Behavioral Economics (12 papers) and Behavioral Health and Interventions (11 papers). The work is most often cited by research in General Decision Sciences (316 citations), Applied Psychology (460 citations) and Marketing (787 citations). Uzma Khan has collaborated with scholars based in United States, Canada and Pakistan. Frequent co-authors include Ravi Dhar, Joel Huber, Ajay Kalra, Meng Zhu, Ab Litt, Baba Shiv, Daniella Kupor, Jayson S. Jia, Kelly Goldsmith and Aparna A. Labroo. Their work appears in journals such as Management Science, Journal of Marketing Research and Journal of Consumer Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.