Paul W. Miniard

3.0k total citations
54 papers, 2.4k citations indexed

About

Paul W. Miniard is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Paul W. Miniard has authored 54 papers receiving a total of 2.4k indexed citations (citations by other indexed papers that have themselves been cited), including 34 papers in Marketing, 17 papers in Sociology and Political Science and 7 papers in Social Psychology. Recurrent topics in Paul W. Miniard's work include Consumer Behavior in Brand Consumption and Identification (32 papers), Digital Marketing and Social Media (8 papers) and Social and Intergroup Psychology (7 papers). Paul W. Miniard is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (32 papers), Digital Marketing and Social Media (8 papers) and Social and Intergroup Psychology (7 papers). Paul W. Miniard collaborates with scholars based in United States, Mexico and Canada. Paul W. Miniard's co-authors include Michael J. Barone, Joel B. Cohen, Sunil Bhatla, Randall L. Rose, Peter R. Dickson, Kenneth R. Lord, H. Rao Unnava, Jean B. Romeo, Kenneth C. Manning and Stephen A. LaTour and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.

In The Last Decade

Paul W. Miniard

54 papers receiving 2.0k citations

Peers

Paul W. Miniard
Comparison fields: 5 of 114
  • Marketing 1.5k
  • Sociology and Political Science 1.1k
  • Organizational Behavior and Human Resource Management 433
  • Social Psychology 356
  • Applied Psychology 313
Replace Joel B. Cohen with:
Joel B. Cohen United States
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Joel B. Cohen United States View profile →
Citations per field, relative to Paul W. Miniard
Paul W. Miniard · 1×
Citations per year, relative to Paul W. Miniard
Paul W. Miniard · 1×

Countries citing papers authored by Paul W. Miniard

Since Specialization
Citations

This map shows the geographic impact of Paul W. Miniard's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Paul W. Miniard with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Paul W. Miniard more than expected).

Fields of papers citing papers by Paul W. Miniard

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Paul W. Miniard. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Paul W. Miniard. The network helps show where Paul W. Miniard may publish in the future.

Co-authorship network of co-authors of Paul W. Miniard

This figure shows the co-authorship network connecting the top 25 collaborators of Paul W. Miniard. A scholar is included among the top collaborators of Paul W. Miniard based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Paul W. Miniard. Paul W. Miniard is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
# Work Indexed citations
1
Integrity and Benevolence: an Examination of Their Distinct Roles in Building Consumer Trust
1
2 25
3 43
4
Teaching transparencies, Consumer behavior,eighth edition, James F. Engel, Roger D. Blackwell, Paul W. Miniard
34
5
A Re-Examination of the Relative Persuasiveness of Comparative and Noncomparative Advertising
5
6 46
7 326
8
Brand Cognitions As Determinants of Brand Attitudes: the Influence of Measurement and Processing Involvement
11
9 80
10
Inhibiting Brand Name Recall: a Test of the Salience Hypothesis
3
11
Some Central and Peripheral Thoughts on the Routes to Persuasion
18
12
If It Isn't a Duck Then Why Did It Quack? Competing Explanations For an Observed Effect of Illustrations in an Advertisement
4
13
Representing Attitude Structure: Issues and Evidence
4
14
Causal Relationships in the Fishbein Behavioral Intention Model
3
15 84
16 41
17
Predicting Behavior With Intentions: a Comparison of Conditional Versus Direct Measures
11
18
Examining the Diagnostic Utility of the Fishbein Behavioral Intentions Model
3
19
Information Integration: an Information Processing Perspective
12
20 13

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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