Nancy M. Puccinelli

2.6k total citations · 2 hit papers
26 papers, 1.8k citations indexed

About

Nancy M. Puccinelli is a scholar working on Marketing, Social Psychology and Sociology and Political Science. According to data from OpenAlex, Nancy M. Puccinelli has authored 26 papers receiving a total of 1.8k indexed citations (citations by other indexed papers that have themselves been cited), including 17 papers in Marketing, 8 papers in Social Psychology and 8 papers in Sociology and Political Science. Recurrent topics in Nancy M. Puccinelli's work include Consumer Behavior in Brand Consumption and Identification (15 papers), Customer Service Quality and Loyalty (7 papers) and Consumer Retail Behavior Studies (7 papers). Nancy M. Puccinelli is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (15 papers), Customer Service Quality and Loyalty (7 papers) and Consumer Retail Behavior Studies (7 papers). Nancy M. Puccinelli collaborates with scholars based in United States, United Kingdom and Netherlands. Nancy M. Puccinelli's co-authors include Dhruv Grewal, Anne L. Roggeveen, Ronald C. Goodstein, David B. Stewart, Priya Raghubir, Charles Spence, Kent B. Monroe, Scott Motyka, Linda Tickle‐Degnen and Rajneesh Suri and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Journal of the Academy of Marketing Science.

In The Last Decade

Nancy M. Puccinelli

26 papers receiving 1.7k citations

Hit Papers

Customer Experience Management in Retailing: Understandin... 2009 2026 2014 2020 2009 2014 200 400 600

Peers

Nancy M. Puccinelli
Comparison fields: 5 of 98
  • Marketing 1.3k
  • Organizational Behavior and Human Resource Management 549
  • Sociology and Political Science 546
  • Social Psychology 349
  • Experimental and Cognitive Psychology 249
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Citations per field, relative to Nancy M. Puccinelli
Nancy M. Puccinelli · 1×
Citations per year, relative to Nancy M. Puccinelli
Nancy M. Puccinelli · 1×

Countries citing papers authored by Nancy M. Puccinelli

Since Specialization
Citations

This map shows the geographic impact of Nancy M. Puccinelli's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nancy M. Puccinelli with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nancy M. Puccinelli more than expected).

Fields of papers citing papers by Nancy M. Puccinelli

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Nancy M. Puccinelli. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Nancy M. Puccinelli. The network helps show where Nancy M. Puccinelli may publish in the future.

Co-authorship network of co-authors of Nancy M. Puccinelli

This figure shows the co-authorship network connecting the top 25 collaborators of Nancy M. Puccinelli. A scholar is included among the top collaborators of Nancy M. Puccinelli based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Nancy M. Puccinelli. Nancy M. Puccinelli is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
# Work Indexed citations
1 38
2 155
3
Smiles Lead to More Smiles Unless They Lead to Tears: a Meta-Analytic Integration of Affect Effects
2
4
Positive, Energetic Multisensory Stimuli: When Ads Can Hurt Your Brand
1
5 28
6 79
7 125
8 10
9
Understanding How to Achieve Competitive Advantage Through Regulatory Fit: A Meta-Analysis
6
10 42
11
Customer Experience Management in Retailing: Understanding the Buying Process breakdown →
641
12 40
13 29
14
Stage Left, Stage Right? Position Effects on Perception of Spokesperson
1
15 11
16
Implicit Measures as Effective Market Research Tools
1
17
I Don't Know Why, But I Don't Like It: The Impact of Context on Brand Evaluation
1
18
Implicit Predictors of Consumer Behavior
5
19
Strategic Use of Music in Marketing, The: A Selective Review
2
20 23

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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