Markus Blut
- Marketing top 0.2%
- Consumer Retail Behavior Studies 18
- Consumer Behavior in Brand Consumption and Identification 16
- Service and Product Innovation 9
- Sharing Economy and Platforms 4
- Information Systems and Management top 0.2%
- Technology Adoption and User Behaviour 21
-
- Customer Service Quality and Loyalty 37
- Sociology and Political Science top 0.5%
- Digital Marketing and Social Media 24
-
- AI in Service Interactions 5
- Co-authors
- Christian BrockCheng WangNancy V. WünderlichHeiner EvanschitzkyDavid M. WoisetschlägerChristof BackhausGopalkrishnan R. IyerDhruv Grewal
- Cited by
- MarketingInformation Systems and ManagementOrganizational Behavior and Human Resource Management
- Journals
- Journal of Retailing (10 papers)Journal of the Academy of Marketing Science (6 papers)Journal of the Association for Information Systems (5 papers)
- Partner nations
- United KingdomGermanyUnited States
In The Last Decade
Markus Blut
59 papers receiving 3.9k citations
Hit Papers
Peers
Comparison fields: 5 of 119
- Marketing 2.1k
- Information Systems and Management 1.3k
- Organizational Behavior and Human Resource Management 1.2k
- Sociology and Political Science 1.7k
- Tourism, Leisure and Hospitality Management 44
Countries citing papers authored by Markus Blut
This map shows the geographic impact of Markus Blut's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Markus Blut with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Markus Blut more than expected).
Fields of papers citing papers by Markus Blut
This network shows the impact of papers produced by Markus Blut. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Markus Blut. The network helps show where Markus Blut may publish in the future.
Co-authorship network
The 25 scholars most cited alongside Markus Blut, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2025 | 3 | |
| 2 | Influencer marketing effectiveness: A meta-analytic reviewbreakdown → | 2024 | 33 |
| 3 | 2024 | 10 | |
| 4 | 2024 | 28 | |
| 5 | 2024 | 1 | |
| 6 | 2023 | 26 | |
| 7 | 2023 | 35 | |
| 8 | 2023 | 31 | |
| 9 | Meta-Analysis of the Unified Theory of Acceptance and Use of Technology (UTAUT): Challenging its Validity and Charting A Research Agenda in the Red Ocean
\n
\nbreakdown → | 2022 | 158 |
| 10 | 2022 | 23 | |
| 11 | Impulse buying: a meta-analytic reviewbreakdown → | 2019 | 334 |
| 12 | Innovative Technologies in Branded-Service Encounters: How Robot Characteristics Affect Brand Trust and Experience | 2018 | 6 |
| 13 | 2018 | 180 | |
| 14 | 2018 | 144 | |
| 15 | Developing a Conceptualization of Mobile Service Quality | 2017 | 8 |
| 16 | ACCEPTANCE OF SOCIAL MEDIA BY ORGANIZATIONAL USERS - TESTING THE IMPACT OF SYSTEM DESIGN FEATURES | 2015 | 2 |
| 17 | F-commerce and the Crucial Role of Trust | 2011 | 9 |
| 18 | 2011 | 62 | |
| 19 | Switching Barriers in the Four-Stage Loyalty Model | 2007 | 47 |
| 20 | 2007 | 13 |
About Markus Blut
Markus Blut is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Information Systems and Management, having authored 62 papers that have together received 4.2k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (37 papers), Digital Marketing and Social Media (24 papers), Technology Adoption and User Behaviour (21 papers), Consumer Retail Behavior Studies (18 papers), Consumer Behavior in Brand Consumption and Identification (16 papers), Service and Product Innovation (9 papers), AI in Service Interactions (5 papers) and Sharing Economy and Platforms (4 papers). The work is most often cited by research in Marketing (2.1k citations), Information Systems and Management (1.3k citations) and Organizational Behavior and Human Resource Management (1.2k citations). Markus Blut has collaborated with scholars based in United Kingdom, Germany and United States. Frequent co-authors include Christian Brock, Cheng Wang, Nancy V. Wünderlich, Cheng Wang, Heiner Evanschitzky, David M. Woisetschläger, Christof Backhaus, Gopalkrishnan R. Iyer, Dhruv Grewal and Klaus Schoefer. Their work appears in journals such as Journal of Retailing, Journal of the Academy of Marketing Science, Journal of the Association for Information Systems, Journal of Service Research and International Marketing Review.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.