Chang-Hoan Cho
- Sociology and Political Science top 0.5%
- Marketing top 0.5%
- Information Systems and Management top 0.5%
- Communication top 2%
- Organizational Behavior and Human Resource Management top 2%
- Co-authors
- Hanjun KoMarilyn S. RobertsHongsik John CheonHyoungkoo KhangJung-Gyo LeeJaewon KangHyung‐Seok LeeJong Woo Jun
- Topics
- Digital Marketing and Social Media (13 papers)Technology Adoption and User Behaviour (11 papers)Consumer Behavior in Brand Consumption and Identification (11 papers)
- Journals
- Journal of AdvertisingJournal of Advertising ResearchJournal of Broadcasting & Electronic Media
- Partner nations
- United StatesSouth Korea
In The Last Decade
Chang-Hoan Cho
25 papers receiving 2.1k citations
Hit Papers
Peers
Comparison fields: 5 of 94
- Sociology and Political Science 1.8k
- Marketing 1.2k
- Information Systems and Management 855
- Communication 322
- Organizational Behavior and Human Resource Management 306
Countries citing papers authored by Chang-Hoan Cho
This map shows the geographic impact of Chang-Hoan Cho's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Chang-Hoan Cho with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Chang-Hoan Cho more than expected).
Fields of papers citing papers by Chang-Hoan Cho
This network shows the impact of papers produced by Chang-Hoan Cho. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Chang-Hoan Cho. The network helps show where Chang-Hoan Cho may publish in the future.
Co-authorship network of co-authors of Chang-Hoan Cho
This figure shows the co-authorship network connecting the top 25 collaborators of Chang-Hoan Cho. A scholar is included among the top collaborators of Chang-Hoan Cho based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Chang-Hoan Cho. Chang-Hoan Cho is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 7 | |
| 3 | 6 | |
| 4 | 5 | |
| 5 | 2 | |
| 6 | 0 | |
| 7 | Influences of Interactive Ads’ Participation Types on Advertising Effectiveness : Focusing on Perceived Interactivity of Interactive Film Ads | 3 |
| 8 | Factors Influencing Adaptation to Korean Culture and Ethnic Affinity: Focus on English-speaking Foreigners and International Students | 2 |
| 9 | 17 | |
| 10 | 125 | |
| 11 | 45 | |
| 12 | 6 | |
| 13 | 90 | |
| 14 | INTERNET USES AND GRATIFICATIONS: A Structural Equation Model of Interactive Advertisingbreakdown → | 714 |
| 15 | 111 | |
| 16 | 0 | |
| 17 | 11 | |
| 18 | 90 | |
| 19 | 10 | |
| 20 | 64 |
About Chang-Hoan Cho
Chang-Hoan Cho is a scholar working on Marketing, Information Systems and Management and Cultural Studies, having authored 30 papers that have together received 2.4k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (13 papers), Technology Adoption and User Behaviour (11 papers) and Consumer Behavior in Brand Consumption and Identification (11 papers). The work is most often cited by research in Marketing (1.2k citations), Information Systems and Management (855 citations) and Communication (322 citations). Chang-Hoan Cho has collaborated with scholars based in United States and South Korea. Frequent co-authors include Hanjun Ko, Marilyn S. Roberts, Hongsik John Cheon, Hyoungkoo Khang, Jung-Gyo Lee, Jaewon Kang, Hyung‐Seok Lee, Jong Woo Jun, Jon D. Morris and John C. Sutherland. Their work appears in journals such as Journal of Advertising, Journal of Advertising Research and Journal of Broadcasting & Electronic Media.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.