Barbara Bickart

3.6k total citations · 2 hit papers
35 papers, 2.6k citations indexed

About

Barbara Bickart is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Barbara Bickart has authored 35 papers receiving a total of 2.6k indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Sociology and Political Science, 11 papers in Marketing and 7 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Barbara Bickart's work include Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (11 papers) and Customer Service Quality and Loyalty (7 papers). Barbara Bickart is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (11 papers) and Customer Service Quality and Loyalty (7 papers). Barbara Bickart collaborates with scholars based in United States, Canada and Netherlands. Barbara Bickart's co-authors include Robert M. Schindler, Carolyn J. Simmons, Julie A. Ruth, Lauranne Buchanan, John Lynch, David C. Schmittlein, Johnny Blair, Geeta Menon, Seymour Sudman and Norbert Schwarz and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of Advertising.

In The Last Decade

Barbara Bickart

35 papers receiving 2.3k citations

Hit Papers

Internet forums as influential sources of consumer inform... 2001 2026 2009 2017 2001 2012 250 500 750 1000

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Barbara Bickart United States 17 1.9k 1.4k 685 586 265 35 2.6k
Nora J. Rifon United States 19 2.1k 1.1× 1.6k 1.2× 551 0.8× 331 0.6× 259 1.0× 32 3.2k
Roobina Ohanian United States 6 2.6k 1.4× 2.1k 1.6× 515 0.8× 438 0.7× 369 1.4× 8 3.6k
Seounmi Youn United States 29 2.5k 1.3× 1.6k 1.2× 941 1.4× 455 0.8× 510 1.9× 46 3.7k
Nathalie Dens Belgium 27 1.7k 0.9× 1.4k 1.0× 563 0.8× 352 0.6× 176 0.7× 86 2.5k
Kok Wei Khong Malaysia 24 1.2k 0.6× 909 0.7× 652 1.0× 449 0.8× 165 0.6× 64 2.3k
Nicholas H. Lurie United States 17 1.4k 0.8× 1.2k 0.9× 622 0.9× 410 0.7× 212 0.8× 39 2.3k
Willemijn van Dolen Netherlands 24 1.5k 0.8× 1.4k 1.0× 770 1.1× 829 1.4× 165 0.6× 52 2.7k
Fred Bronner Netherlands 19 1.8k 0.9× 978 0.7× 479 0.7× 341 0.6× 237 0.9× 29 2.1k
Judy Drennan Australia 28 1.5k 0.8× 970 0.7× 787 1.1× 698 1.2× 132 0.5× 121 2.9k
Sonja Grabner‐Kräuter Austria 19 1.6k 0.8× 1.2k 0.9× 1.0k 1.5× 971 1.7× 238 0.9× 40 2.7k

Countries citing papers authored by Barbara Bickart

Since Specialization
Citations

This map shows the geographic impact of Barbara Bickart's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Barbara Bickart with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Barbara Bickart more than expected).

Fields of papers citing papers by Barbara Bickart

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Barbara Bickart. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Barbara Bickart. The network helps show where Barbara Bickart may publish in the future.

Co-authorship network of co-authors of Barbara Bickart

This figure shows the co-authorship network connecting the top 25 collaborators of Barbara Bickart. A scholar is included among the top collaborators of Barbara Bickart based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Barbara Bickart. Barbara Bickart is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Brunel, Frédéric F., et al.. (2016). The Paradox of Social Television: the Effects of Connectedness and Distraction on Enjoyment. ACR North American Advances. 1 indexed citations
2.
Bickart, Barbara, et al.. (2015). Being a Likable Braggart: How Consumers Use Brand Mentions for Self-presentation on Social Media. SSRN Electronic Journal. 51–67. 11 indexed citations
3.
Bickart, Barbara, et al.. (2015). Now or Later: Synchrony Effects on Electronic Word-of-Mouth Content. SSRN Electronic Journal. 81–96. 1 indexed citations
4.
Bickart, Barbara, et al.. (2013). Sharing Secrets With Strangers on Social Media: By Sharing Secrests, Can You Make Your Word-Of-Mouth More Persuasive?. ACR European Advances. 1 indexed citations
5.
Bickart, Barbara, et al.. (2012). Can Your Business Have 1 Million Friends? Understanding and Using Blogs as One-to-One Mass Media. SSRN Electronic Journal. 4 indexed citations
6.
Bickart, Barbara & Julie A. Ruth. (2012). Green Eco-Seals and Advertising Persuasion. SSRN Electronic Journal. 12 indexed citations
7.
Bickart, Barbara, Joan M. Phillips, & Johnny Blair. (2006). The effects of discussion and question wording on self and proxy reports of behavioral frequencies. Marketing Letters. 17(3). 167–180. 15 indexed citations
8.
Phillips, Joan M., Barbara Bickart, & Geeta Menon. (2006). Reporting About Others' Behavior: The Role of Judgment Strategy, Knowledge, and Regularity. SSRN Electronic Journal. 1 indexed citations
9.
Bickart, Barbara & Robert M. Schindler. (2002). Special Session Summary Expanding the Scope of Word of Mouth: Consumer-To-Consumer Information on the Internet. ACR North American Advances. 9 indexed citations
10.
Bickart, Barbara. (2002). Expanding the Scope of Word of Mouth: Consumer-to-Consumer Information on the Internet. Advances in consumer research. 29(1). 428. 37 indexed citations
11.
Bickart, Barbara & Robert M. Schindler. (2001). Internet forums as influential sources of consumer information. Journal of Interactive Marketing. 15(3). 31–40. 1191 indexed citations breakdown →
12.
Bickart, Barbara & Norbert Schwarz. (2001). Service Experiences and Satisfaction Judgments: The Use of Affect and Beliefs in Judgment Formation. Journal of Consumer Psychology. 11(1). 29–41. 3 indexed citations
13.
Buchanan, Lauranne, Carolyn J. Simmons, & Barbara Bickart. (1999). Brand Equity Dilution: Retailer Display and Context Brand Effects. Journal of Marketing Research. 36(3). 345–345. 48 indexed citations
14.
Bickart, Barbara & David C. Schmittlein. (1999). The Distribution of Survey Contact and Participation in the United States: Constructing a Survey-Based Estimate. Journal of Marketing Research. 36(2). 286–294. 43 indexed citations
15.
Bickart, Barbara & David C. Schmittlein. (1999). The Distribution of Survey Contact and Participation in the United States: Constructing a Survey-Based Estimate. Journal of Marketing Research. 36(2). 286–286. 23 indexed citations
16.
Bickart, Barbara, Geeta Menon, Norbert Schwarz, & Johnny Blair. (1994). THE USE OF ANCHORING STRATEGIES IN THE CONSTRUCTION OF PROXY-REPORTS OF ATTITUDES. International Journal of Public Opinion Research. 6(4). 375–379. 11 indexed citations
17.
Bickart, Barbara. (1993). Carryover and Backfire Effects in Marketing Research. Journal of Marketing Research. 30(1). 52–62. 95 indexed citations
18.
Simmons, Carolyn J., Barbara Bickart, & John Lynch. (1993). Capturing and Creating Public Opinion in Survey Research. Journal of Consumer Research. 20(2). 316–316. 108 indexed citations
19.
Bickart, Barbara, Geeta Menon, Seymour Sudman, & Johnny Blair. (1992). Context Effects in Proxy Judgments. ACR North American Advances. 2 indexed citations
20.
Bickart, Barbara, Johnny Blair, Geeta Menon, & Seymour Sudman. (1990). Cognitive Aspects of Proxy Reporting of Behvior. ACR North American Advances. 8 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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