Hongsik John Cheon
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification 5
- Consumer Retail Behavior Studies 4
- Consumer Perception and Purchasing Behavior 2
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- Technology Adoption and User Behaviour 6
- Communication top 10%
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- Customer Service Quality and Loyalty 8
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- Digital Marketing and Social Media 7
- Impact of Technology on Adolescents 2
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- Diverse Approaches in Healthcare and Education Studies 2
- Co-authors
- Chang-Hoan ChoJaewon KangJohn C. SutherlandYeonhee LeeGi‐Du KangSeung‐Ho AhnHannah KangSang Hyun Kim
- Journals
- Journal of Advertising (2 papers)Journal of Advertising Research (1 paper)Journal of Broadcasting & Electronic Media (1 paper)
- Partner nations
- South KoreaUnited StatesJapan
In The Last Decade
Hongsik John Cheon
20 papers receiving 363 citations
Peers
Comparison fields: 5 of 57
- Marketing 193
- Information Systems and Management 120
- Communication 62
- Organizational Behavior and Human Resource Management 90
- Sociology and Political Science 272
Countries citing papers authored by Hongsik John Cheon
This map shows the geographic impact of Hongsik John Cheon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Hongsik John Cheon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Hongsik John Cheon more than expected).
Fields of papers citing papers by Hongsik John Cheon
This network shows the impact of papers produced by Hongsik John Cheon. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Hongsik John Cheon. The network helps show where Hongsik John Cheon may publish in the future.
Co-authorship network
The 8 scholars most cited alongside Hongsik John Cheon, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2025 | 1 | |
| 2 | 2023 | 2 | |
| 3 | Sponsorship Disclosures in Influencer Marketing: Focusing on Characteristics of Influencer, Viewing Satisfaction, and Attitudes toward Sponsorship | 2020 | 1 |
| 4 | 2020 | 1 | |
| 5 | 2020 | 0 | |
| 6 | 2019 | 4 | |
| 7 | 2019 | 6 | |
| 8 | 2018 | 3 | |
| 9 | 2017 | 2 | |
| 10 | 2015 | 1 | |
| 11 | The Effects of Prior Knowledge on Purchase Intention in the Framing of Message Sideness and Reference Price Range in the Internet Shopping | 2010 | 1 |
| 12 | Related to Smoking Exposure, the Influences of Tobacco Companies' Anti-smoking Advertisements on Attitude toward Advertising, Smoking Cessation Intention & the Corporate Images upon to the Message Types | 2010 | 1 |
| 13 | The Classification of Logistics Service Quality through the utilization of Kano Model | 2009 | 6 |
| 14 | 2007 | 17 | |
| 15 | 2006 | 125 | |
| 16 | 2005 | 6 | |
| 17 | CROSS-CULTURAL COMPARISONS OF INTERACTIVITY ON CORPORATE WEB SITES | 2005 | 27 |
| 18 | 2005 | 90 | |
| 19 | 2005 | 111 | |
| 20 | 2003 | 10 |
About Hongsik John Cheon
Hongsik John Cheon is a scholar working on Marketing, Information Systems and Management and Organizational Behavior and Human Resource Management, having authored 23 papers that have together received 417 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (8 papers), Digital Marketing and Social Media (7 papers), Technology Adoption and User Behaviour (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers), Consumer Retail Behavior Studies (4 papers), Consumer Perception and Purchasing Behavior (2 papers), Diverse Approaches in Healthcare and Education Studies (2 papers) and Impact of Technology on Adolescents (2 papers). The work is most often cited by research in Marketing (193 citations), Information Systems and Management (120 citations) and Communication (62 citations). Hongsik John Cheon has collaborated with scholars based in South Korea, United States and Japan. Frequent co-authors include Chang-Hoan Cho, Jaewon Kang, John C. Sutherland, Yeonhee Lee, Gi‐Du Kang, Seung‐Ho Ahn, Hannah Kang and Sang Hyun Kim. Their work appears in journals such as Journal of Advertising, Journal of Advertising Research and Journal of Broadcasting & Electronic Media.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.