John Hulland
- Marketing top 0.1%
- Consumer Behavior in Brand Consumption and Identification 15
- Consumer Market Behavior and Pricing 9
- Information Systems and Management top 0.05%
- Technology Adoption and User Behaviour 11
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- Customer Service Quality and Loyalty 10
- Strategy and Management top 0.2%
- Innovation and Knowledge Management 11
- Business Strategy and Innovation 6
- Management Information Systems top 0.2%
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- Digital Marketing and Social Media 18
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- Innovation Diffusion and Forecasting 6
- Co-authors
- Mark B. HoustonLaurence CapronKeith Marion SmithHans BaumgartnerRobert W. PalmatierChristopher R. PlouffeDhruv GrewalMark Vandenbosch
- Cited by
- MarketingInformation Systems and ManagementOrganizational Behavior and Human Resource Management
- Journals
- Journal of the Academy of Marketing Science (20 papers)Journal of Marketing (6 papers)The Journal of Marketing Theory and Practice (3 papers)
- Partner nations
- United StatesCanadaUnited Kingdom
In The Last Decade
John Hulland
73 papers receiving 12.2k citations
Hit Papers
Peers
Comparison fields: 5 of 175
- Marketing 3.5k
- Information Systems and Management 2.6k
- Organizational Behavior and Human Resource Management 3.2k
- Strategy and Management 3.5k
- Management Information Systems 1.5k
Countries citing papers authored by John Hulland
This map shows the geographic impact of John Hulland's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by John Hulland with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites John Hulland more than expected).
Fields of papers citing papers by John Hulland
This network shows the impact of papers produced by John Hulland. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by John Hulland. The network helps show where John Hulland may publish in the future.
Co-authorship network
The 25 scholars most cited alongside John Hulland, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2025 | 1 | |
| 2 | 2025 | 3 | |
| 3 | 2025 | 1 | |
| 4 | 2025 | 1 | |
| 5 | 2024 | 0 | |
| 6 | 2024 | 6 | |
| 7 | 2024 | 25 | |
| 8 | 2024 | 11 | |
| 9 | 2021 | 3 | |
| 10 | 2019 | 84 | |
| 11 | 2019 | 10 | |
| 12 | 2015 | 54 | |
| 13 | Considering the Future: The Conceptualization and Measurement of Elaboration on Potential Outcomes | 2008 | 5 |
| 14 | 2008 | 42 | |
| 15 | 2006 AMA Winter Educators' Conference : marketing theory and applications | 2006 | 6 |
| 16 | 2001 | 54 | |
| 17 | 1999 | 398 | |
| 18 | The Effect of Internationalization Mode on Product Prices: A Market Test | 1998 | 7 |
| 19 | 1995 | 288 | |
| 20 | An Empirical Investigation of Consideration Set Formation | 1992 | 3 |
About John Hulland
John Hulland is a scholar working on Marketing, General Decision Sciences, Strategy and Management, Information Systems and Management and Applied Psychology, having authored 76 papers that have together received 13.2k indexed citations. Recurring topics across this work include Digital Marketing and Social Media (18 papers), Consumer Behavior in Brand Consumption and Identification (15 papers), Innovation and Knowledge Management (11 papers), Technology Adoption and User Behaviour (11 papers), Customer Service Quality and Loyalty (10 papers), Consumer Market Behavior and Pricing (9 papers), Business Strategy and Innovation (6 papers) and Innovation Diffusion and Forecasting (6 papers). The work is most often cited by research in Marketing (3.5k citations), Information Systems and Management (2.6k citations), Organizational Behavior and Human Resource Management (3.2k citations), Strategy and Management (3.5k citations) and Management Information Systems (1.5k citations). John Hulland has collaborated with scholars based in United States, Canada and United Kingdom. Frequent co-authors include Mark B. Houston, Laurence Capron, Keith Marion Smith, Hans Baumgartner, Robert W. Palmatier, Christopher R. Plouffe, Dhruv Grewal, Mark Vandenbosch, D. Sandy Staples and Christopher A. Higgins. Their work appears in journals such as Journal of the Academy of Marketing Science, Journal of Marketing, The Journal of Marketing Theory and Practice, AMS Review and Strategic Management Journal.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.