Maureen Morrin
- Marketing top 0.2%
- Consumer Behavior in Brand Consumption and Identification 25
- Consumer Retail Behavior Studies 10
- Sensory Systems top 0.5%
- Olfactory and Sensory Function Studies 9
- General Decision Sciences top 5%
- Decision-Making and Behavioral Economics 7
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- Multisensory perception and integration 12
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- Color perception and design 8
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- Psychology of Social Influence 7
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- Financial Literacy, Pension, Retirement Analysis 6
- Co-authors
- Aradhna KrishnaS. RatneshwarNada Nasr BechwatiMay O. LwinJacob JacobyJean‐Charles ChebatLauren BlockAdriana V. Madzharov
- Journals
- Journal of Consumer Psychology (10 papers)Journal of Marketing Research (8 papers)Journal of Consumer Research (5 papers)
- Partner nations
- United StatesSingaporeNetherlands
In The Last Decade
Maureen Morrin
66 papers receiving 2.6k citations
Peers
Comparison fields: 5 of 117
- Marketing 1.8k
- Sensory Systems 472
- General Decision Sciences 100
- Organizational Behavior and Human Resource Management 524
- Experimental and Cognitive Psychology 600
Countries citing papers authored by Maureen Morrin
This map shows the geographic impact of Maureen Morrin's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Maureen Morrin with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Maureen Morrin more than expected).
Fields of papers citing papers by Maureen Morrin
This network shows the impact of papers produced by Maureen Morrin. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Maureen Morrin. The network helps show where Maureen Morrin may publish in the future.
Co-authorship network
The 25 scholars most cited alongside Maureen Morrin, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2021 | 1 | |
| 2 | 2020 | 9 | |
| 3 | 2018 | 23 | |
| 4 | 2017 | 12 | |
| 5 | Product Scent and Memory | 2015 | 1 |
| 6 | Smellizing Cookies and Salivating: A Focus on Olfactory Imagery | 2013 | 2 |
| 7 | 2013 | 12 | |
| 8 | 2013 | 125 | |
| 9 | Seeing What You Smell: an Eye Tracking Analysis of Visual Attention | 2012 | 1 |
| 10 | Differentiating the Psychological Impact of Threats to Hope and Hopefulness | 2010 | 3 |
| 11 | Exploring the Superadditive Effects of Scent and Pictures on Verbal Recall: An Extension of Dual Coding Theory | 2009 | 1 |
| 12 | Re-Examination Of Maximization: Psychometric Assessment And Derivation Of A Short Form Of The Maximization Scale | 2009 | 0 |
| 13 | Beyond the Proustian Phenomenon: the Effect of Product-Embedded Scent on Memory For Product Information | 2009 | 1 |
| 14 | 2008 | 42 | |
| 15 | Outraged Consumers: What Lights Their Fire? | 2004 | 1 |
| 16 | 2002 | 1 | |
| 17 | Does It Make Sense to Use Scents to Enhance Brand Memory | 2001 | 1 |
| 18 | 2001 | 26 | |
| 19 | 2000 | 186 | |
| 20 | Gender Differences in Adolescent Compulsive Consumption | 1995 | 15 |
About Maureen Morrin
Maureen Morrin is a scholar working on General Decision Sciences, Marketing and Sensory Systems, having authored 68 papers that have together received 2.9k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (25 papers), Multisensory perception and integration (12 papers), Consumer Retail Behavior Studies (10 papers), Olfactory and Sensory Function Studies (9 papers), Color perception and design (8 papers), Decision-Making and Behavioral Economics (7 papers), Psychology of Social Influence (7 papers) and Financial Literacy, Pension, Retirement Analysis (6 papers). The work is most often cited by research in Marketing (1.8k citations), Sensory Systems (472 citations) and General Decision Sciences (100 citations). Maureen Morrin has collaborated with scholars based in United States, Singapore and Netherlands. Frequent co-authors include Aradhna Krishna, S. Ratneshwar, Nada Nasr Bechwati, May O. Lwin, Jacob Jacoby, Jean‐Charles Chebat, Lauren Block, Adriana V. Madzharov, J. Jeffrey Inman and Susan M. Broniarczyk. Their work appears in journals such as Journal of Consumer Psychology, Journal of Marketing Research, Journal of Consumer Research, Journal of Business Research and Journal of Public Policy & Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.