Alan J. Resnik

1.1k citations
10 papers · 864 indexed · 1 hit paper · h-index 9
Topics
Media, Gender, and Advertising (3 papers)Consumer Behavior in Brand Consumption and Identification (3 papers)Securities Regulation and Market Practices (2 papers)
Partner nations
United States

In The Last Decade

Alan J. Resnik

10 papers receiving 689 citations

Hit Papers

An Analysis of Information Content in Television Advertising19772026199320091977100200300400

Peers

Alan J. Resnik
Comparison fields: 5 of 64
  • Marketing 640
  • Sociology and Political Science 337
  • Gender Studies 164
  • Organizational Behavior and Human Resource Management 163
  • Strategy and Management 91
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Alan J. Resnik relative to Gordon E. Miracle United States Gordon E. Miracle's profile →
Citations per field
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Citations per year

Countries citing papers authored by Alan J. Resnik

Since Specialization
Citations

This map shows the geographic impact of Alan J. Resnik's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Alan J. Resnik with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Alan J. Resnik more than expected).

Fields of papers citing papers by Alan J. Resnik

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Alan J. Resnik. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Alan J. Resnik. The network helps show where Alan J. Resnik may publish in the future.

Co-authorship network of co-authors of Alan J. Resnik

This figure shows the co-authorship network connecting the top 25 collaborators of Alan J. Resnik. A scholar is included among the top collaborators of Alan J. Resnik based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Alan J. Resnik. Alan J. Resnik is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

10 of 10 papers shown
#WorkIndexed citations
1 47
2 11
3 76
4 35
5 1
6 24
7 13
8
An Analysis of Information Content in Television Advertisingbreakdown →
401
9 37
10 219

About Alan J. Resnik

Alan J. Resnik is a scholar working on Marketing, Gender Studies and Visual Arts and Performing Arts, having authored 10 papers that have together received 864 indexed citations. Recurring topics across this work include Media, Gender, and Advertising (3 papers), Consumer Behavior in Brand Consumption and Identification (3 papers) and Securities Regulation and Market Practices (2 papers). The work is most often cited by research in Marketing (640 citations), Gender Studies (164 citations) and Organizational Behavior and Human Resource Management (163 citations). Alan J. Resnik has collaborated with scholars based in United States. Frequent co-authors include Bruce L. Stern, Robert R. Harmon, Dean Μ. Krugman, Robert B. Cialdini and J. Barry Mason. Their work appears in journals such as Journal of Marketing, Journal of Marketing Research and California Management Review.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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