James E. Haefner

976 total citations
27 papers, 747 citations indexed

About

James E. Haefner is a scholar working on Marketing, Social Psychology and Sociology and Political Science. According to data from OpenAlex, James E. Haefner has authored 27 papers receiving a total of 747 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Marketing, 6 papers in Social Psychology and 6 papers in Sociology and Political Science. Recurrent topics in James E. Haefner's work include Consumer Behavior in Brand Consumption and Identification (9 papers), Deception detection and forensic psychology (5 papers) and Digital Marketing and Social Media (4 papers). James E. Haefner is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (9 papers), Deception detection and forensic psychology (5 papers) and Digital Marketing and Social Media (4 papers). James E. Haefner collaborates with scholars based in United States, Germany and Hungary. James E. Haefner's co-authors include Sharon Shavitt, C. H. Sandage, John D. Leckenby, Oliver Paul, Patrick Ruther, Bernd G. Lapatki, Spencer F. Tinkham and F. Schubert and has published in prestigious journals such as Journal of Marketing, Journal of Applied Psychology and Journal of Marketing Research.

In The Last Decade

James E. Haefner

25 papers receiving 599 citations

Peers

James E. Haefner

SPS

MARKE

ISM

GS

OBHRM

Paul Surgi Speck United States

Isabella C. M. Cunningham United States

Kay M. Palan United States

Julie Tinson United Kingdom

Angeline Close Scheinbaum United States

Lynette S. Unger United States

Gary R. Holmes United States

Carolyn Tripp United States

Stephen A. Goodwin United States

Martin P. Block United States

Paul Surgi Speck United States

James E. Haefner

546 ×1.2

SPS

536 ×1.4

MARKE

230 ×1.3

ISM

128 ×1.0

GS

108 ×1.1

OBHRM

Citations per year, relative to James E. Haefner James E. Haefner (= 1×) peers Paul Surgi Speck

Countries citing papers authored by James E. Haefner

Since Specialization

Citations

This map shows the geographic impact of James E. Haefner's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by James E. Haefner with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites James E. Haefner more than expected).

Fields of papers citing papers by James E. Haefner

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by James E. Haefner. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by James E. Haefner. The network helps show where James E. Haefner may publish in the future.

Co-authorship network of co-authors of James E. Haefner

This figure shows the co-authorship network connecting the top 25 collaborators of James E. Haefner. A scholar is included among the top collaborators of James E. Haefner based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with James E. Haefner. James E. Haefner is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

1.

Haefner, James E., et al.. (2012). Global Brands in the Context of China: Insights into Chinese Consumer Decision Making. 10 indexed citations

2.

Haefner, James E., et al.. (2011). The Importance of Brand Liking and Brand Trust in Consumer Decision Making: Insights from Bulgarian and Hungarian Consumers During the Global Economic Crisis. Managing Global Transitions. 9(3). 249–273. 12 indexed citations

3.

Haefner, James E., et al.. (2011). The role of global brand familiarity, trust and liking in predicting global brand purchase intent: a Hungarianâ American comparison. International Journal of Business and Emerging Markets. 4(1). 4–4. 10 indexed citations

4.

Haefner, James E., et al.. (2009). Country-of-Origin Effects and Global Brand Trust: A First Look. Journal of Global Marketing. 22(4). 267–278. 64 indexed citations

5.

Haefner, James E., et al.. (2006). Novel Concept for the Multidimensional Measurement of Forces and Torques in Orthodontic Smart Brackets. FreiDok plus (Universitätsbibliothek Freiburg). a 63. 1010–1013. 3 indexed citations

6.

Haefner, James E., et al.. (2006). Integrated Six-Degree-Of-Freedom Sensing for Orthodontic Smart Brackets. 690–693. 4 indexed citations

7.

Shavitt, Sharon, et al.. (1998). Public Attitudes Toward Advertising: More Favorable Than You Might Think. Journal of Advertising Research. 38(4). 7–22. 408 indexed citations

8.

Haefner, James E., et al.. (1984). THE PHYSICAL ATTRACTIVENESS STEREOTYPE USING DRESS AS A FACILITATOR. Journal Of Consumer Studies and Home Economics. 8(4). 351–358. 9 indexed citations

9.

Haefner, James E., et al.. (1983). How Amount of Brand Advertising is Related to Consumer Buying Behavior. Journalism Quarterly. 60(4). 691–699. 1 indexed citations

10.

Haefner, James E.. (1980). Advertising 1980 : voice of a nation at work. 3 indexed citations

11.

Haefner, James E., et al.. (1978). Response Latency: New Measure of Advertising. Journal of Marketing Research. 15(2). 309–309. 9 indexed citations

12.

Haefner, James E., et al.. (1978). Advertising in Contemporary Society: Perspectives toward Understanding. Journal of Marketing. 42(1). 124–124. 42 indexed citations

13.

Haefner, James E.. (1977). Race, age, sex, and competence as factors in employer selection of the disadvantaged.. Journal of Applied Psychology. 62(2). 199–202. 99 indexed citations

14.

Haefner, James E.. (1977). Race, age, sex, and competence as factors in employer selection of the disadvantaged.. Journal of Applied Psychology. 62(2). 199–202. 4 indexed citations

15.

Haefner, James E.. (1975). Unofficial FTC judgments of deception Vs. Adults' and students' judgments of deception. Journal of the Academy of Marketing Science. 3(3-4). 232–243. 3 indexed citations

16.

Haefner, James E.. (1975). The Measurement of Advertising Impact on Children.. 3 indexed citations

17.

Haefner, James E., et al.. (1973). Exploring deception and puffery in television advertising. Journal of the Academy of Marketing Science. 1(2). 156–166. 3 indexed citations

18.

Haefner, James E., et al.. (1973). Exploring Deception and Puffery in Television Advertising. Journal of the Academy of Marketing Science. 1(2). 156–166. 3 indexed citations

19.

Haefner, James E.. (1972). The perception of deception in television advertising, an exploratory investigation. University Microfilms eBooks. 4 indexed citations

20.

Haefner, James E.. (1972). The Legal Versus the Behavioral Meaning of Deception. 7 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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