Gordon E. Miracle

1.1k total citations
26 papers, 790 citations indexed

About

Gordon E. Miracle is a scholar working on Marketing, Sociology and Political Science and Urban Studies. According to data from OpenAlex, Gordon E. Miracle has authored 26 papers receiving a total of 790 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Marketing, 7 papers in Sociology and Political Science and 3 papers in Urban Studies. Recurrent topics in Gordon E. Miracle's work include Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (5 papers) and Cultural Industries and Urban Development (3 papers). Gordon E. Miracle is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (5 papers) and Cultural Industries and Urban Development (3 papers). Gordon E. Miracle collaborates with scholars based in United States, Japan and South Korea. Gordon E. Miracle's co-authors include Charles R. Taylor, Yung Kyun Choi, R. Dale Wilson, Frank Biocca, Roland T. Rust, Gerald Albaum, Terence Nevett, Jane Murray and Ivan L. Preston and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and European Journal of Marketing.

In The Last Decade

Gordon E. Miracle

23 papers receiving 673 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Gordon E. Miracle United States	14	480	299	154	116	111	26	790
Alan J. Resnik United States	9	640 1.3×	337 1.1×	76 0.5×	163 1.4×	164 1.5×	10	864
John D. Leckenby United States	15	454 0.9×	366 1.2×	76 0.5×	89 0.8×	73 0.7×	37	756
Avery M. Abernethy United States	15	473 1.0×	262 0.9×	44 0.3×	114 1.0×	85 0.8×	42	760
Carolyn Costley New Zealand	11	470 1.0×	339 1.1×	78 0.5×	157 1.4×	37 0.3×	20	717
Charles H. Patti United States	15	599 1.2×	455 1.5×	50 0.3×	178 1.5×	53 0.5×	44	954
Sonia Dickinson Australia	13	731 1.5×	535 1.8×	93 0.6×	257 2.2×	72 0.6×	25	1.1k
Arun Pereira United States	13	325 0.7×	195 0.7×	56 0.4×	179 1.5×	41 0.4×	18	709
Ellen R. Foxman United States	12	579 1.2×	435 1.5×	91 0.6×	225 1.9×	99 0.9×	22	958
Mark Brown Australia	13	617 1.3×	637 2.1×	82 0.5×	215 1.9×	72 0.6×	30	1.0k
Randle D. Raggio United States	13	644 1.3×	462 1.5×	88 0.6×	289 2.5×	48 0.4×	25	928

Countries citing papers authored by Gordon E. Miracle

Since Specialization

Citations

This map shows the geographic impact of Gordon E. Miracle's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Gordon E. Miracle with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Gordon E. Miracle more than expected).

Fields of papers citing papers by Gordon E. Miracle

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Gordon E. Miracle. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Gordon E. Miracle. The network helps show where Gordon E. Miracle may publish in the future.

Co-authorship network of co-authors of Gordon E. Miracle

This figure shows the co-authorship network connecting the top 25 collaborators of Gordon E. Miracle. A scholar is included among the top collaborators of Gordon E. Miracle based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Gordon E. Miracle. Gordon E. Miracle is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Miracle, Gordon E., et al.. (2016). A two-nation experiment to investigate the relationships among national culture, individual-level cultural variables and consumer attitudes toward advertising websites and the brand. 5(2). 146–146.

Miracle, Gordon E., et al.. (2015). Examining the Relationships Among National Culture, Individual-Level Cultural Variable and Consumer Attitudes. Procedia Computer Science. 60. 1715–1719. 3 indexed citations

Miracle, Gordon E., et al.. (2010). An exploratory study of product placement in television drama programs in Japan and the USA. 55(1). 19–32.

Miracle, Gordon E.. (2004). THE EFFECTIVENESS OF COMPARATIVE ADVERTISING IN KOREA AND THE UNITED STATES. Journal of Advertising. 33(4). 75–87. 32 indexed citations

Choi, Yung Kyun, Gordon E. Miracle, & Frank Biocca. (2001). The Effects of Anthropomorphic Agents on Advertising Effectiveness and the Mediating Role of Presence. Journal of Interactive Advertising. 2(1). 19–32. 121 indexed citations

Taylor, Charles R., R. Dale Wilson, & Gordon E. Miracle. (1994). The Impact of Brand Differentiating Messages on the Effectiveness of Korean Advertising. Journal of International Marketing. 2(4). 31–52. 23 indexed citations

Miracle, Gordon E., et al.. (1992). Culture and Advertising Executions:. Journal of International Consumer Marketing. 4(4). 89–113. 18 indexed citations

Miracle, Gordon E., et al.. (1992). Culture and Advertising Executions: A Comparison ofSelected Characteristics of Korean and US Television Commercials. International Marketing Review. 9(4). 83 indexed citations

Preston, Ivan L., Gordon E. Miracle, & Terence Nevett. (1989). Voluntary Regulation of Advertising: A Comparative Analysis of the United Kingdom and the United States. Journal of Marketing. 53(1). 126–126. 13 indexed citations

10.

Miracle, Gordon E. & Roland T. Rust. (1988). Advertising Media Models: A Practical Guide. Journal of Marketing Research. 25(1). 115–115. 51 indexed citations

11.

Miracle, Gordon E., et al.. (1986). European regulation of advertising : supranational regulation of advertising in the European economic community. Medical Entomology and Zoology.

12.

Miracle, Gordon E.. (1984). An Assessment of Progress in Research on International Advertising. 7(2). 135–166. 13 indexed citations

13.

Miracle, Gordon E.. (1977). An Historical Analysis to Explain the Evolution of Advertising Agency Services. Journal of Advertising. 6(3). 24–28. 7 indexed citations

14.

Murray, Jane, Gordon E. Miracle, & Gerald Albaum. (1971). International Marketing Management. Journal of Marketing. 35(3). 116–116. 34 indexed citations

15.

Miracle, Gordon E., et al.. (1970). How Much to Spend for Advertising. Journal of Marketing. 34(4). 113–113. 13 indexed citations

16.

Miracle, Gordon E., et al.. (1969). Succinct, Descriptive, Anecdotal. Journal of Marketing. 33(3). 106–106. 1 indexed citations

17.

Miracle, Gordon E.. (1967). Management of International advertising. The International Executive. 9(2). 7–9. 18 indexed citations

18.

Miracle, Gordon E.. (1967). Management of International advertising. Thunderbird International Business Review. 9(2). 7–9. 10 indexed citations

19.

Miracle, Gordon E.. (1966). Management of International Advertising : the role of advertising agencies. 1 indexed citations

20.

Miracle, Gordon E.. (1965). Product Characteristics and Marketing Strategy. Journal of Marketing. 29(1). 18–24. 63 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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