Isabella C. M. Cunningham
- Marketing top 2%
- Sociology and Political Science top 5%
- Organizational Behavior and Human Resource Management top 5%
- Gender Studies top 5%
- Social Psychology top 10%
- Co-authors
- Robert T. GreenWilliam H. CunninghamKristin StewartJohn H. MurphyGary B. WilcoxJean‐Louis ChandonE. Lincoln JamesMatt Kammer-Kerwick
- Topics
- Consumer Behavior in Brand Consumption and Identification (15 papers)Digital Marketing and Social Media (9 papers)Media Influence and Health (3 papers)
- Partner nations
- United StatesLatvia
In The Last Decade
Isabella C. M. Cunningham
33 papers receiving 712 citations
Peers
Comparison fields: 5 of 69
- Marketing 489
- Sociology and Political Science 343
- Organizational Behavior and Human Resource Management 165
- Gender Studies 156
- Social Psychology 119
Countries citing papers authored by Isabella C. M. Cunningham
This map shows the geographic impact of Isabella C. M. Cunningham's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Isabella C. M. Cunningham with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Isabella C. M. Cunningham more than expected).
Fields of papers citing papers by Isabella C. M. Cunningham
This network shows the impact of papers produced by Isabella C. M. Cunningham. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Isabella C. M. Cunningham. The network helps show where Isabella C. M. Cunningham may publish in the future.
Co-authorship network of co-authors of Isabella C. M. Cunningham
This figure shows the co-authorship network connecting the top 25 collaborators of Isabella C. M. Cunningham. A scholar is included among the top collaborators of Isabella C. M. Cunningham based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Isabella C. M. Cunningham. Isabella C. M. Cunningham is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 24 | |
| 2 | 30 | |
| 3 | 22 | |
| 4 | 22 | |
| 5 | Advertising and marketing communication management | 6 |
| 6 | 8 | |
| 7 | 7 | |
| 8 | 38 | |
| 9 | 5 | |
| 10 | 29 | |
| 11 | 64 | |
| 12 | 6 | |
| 13 | 21 | |
| 14 | 68 | |
| 15 | 3 | |
| 16 | 65 | |
| 17 | 82 | |
| 18 | Cross-Cultural Consumer Profiles: an Exploratory Investigation | 3 |
| 19 | 23 | |
| 20 | 53 |
About Isabella C. M. Cunningham
Isabella C. M. Cunningham is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Gender Studies, having authored 33 papers that have together received 859 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (15 papers), Digital Marketing and Social Media (9 papers) and Media Influence and Health (3 papers). The work is most often cited by research in Marketing (489 citations), Gender Studies (156 citations) and Organizational Behavior and Human Resource Management (165 citations). Isabella C. M. Cunningham has collaborated with scholars based in United States and Latvia. Frequent co-authors include Robert T. Green, William H. Cunningham, Kristin Stewart, John H. Murphy, Gary B. Wilcox, Jean‐Louis Chandon, E. Lincoln James, Matt Kammer-Kerwick, Armen Tashchian and Allison Auchter. Their work appears in journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.