Tim Oliver Brexendorf

1.2k citations
23 papers · 536 indexed · h-index 10
Topics
Consumer Behavior in Brand Consumption and Identification (12 papers)Corporate Identity and Reputation (7 papers)Marketing and Advertising Strategies (6 papers)

In The Last Decade

Tim Oliver Brexendorf

20 papers receiving 498 citations

Peers

Tim Oliver Brexendorf
Comparison fields: 5 of 54
  • Marketing 383
  • Sociology and Political Science 292
  • Organizational Behavior and Human Resource Management 178
  • Strategy and Management 127
  • Information Systems and Management 59
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Citations per year

Countries citing papers authored by Tim Oliver Brexendorf

Since Specialization
Citations

This map shows the geographic impact of Tim Oliver Brexendorf's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Tim Oliver Brexendorf with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Tim Oliver Brexendorf more than expected).

Fields of papers citing papers by Tim Oliver Brexendorf

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Tim Oliver Brexendorf. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Tim Oliver Brexendorf. The network helps show where Tim Oliver Brexendorf may publish in the future.

Co-authorship network of co-authors of Tim Oliver Brexendorf

This figure shows the co-authorship network connecting the top 25 collaborators of Tim Oliver Brexendorf. A scholar is included among the top collaborators of Tim Oliver Brexendorf based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Tim Oliver Brexendorf. Tim Oliver Brexendorf is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 7
2 4
3 77
4 26
5 101
6 1
7 9
8 8
9 28
10 5
11 3
12 3
13 55
14 14
15 4
16
Aus Mitarbeitenden Botschafter der eigenen Marke machen
0
17
Relevanz und Wirkung von Sponsoring : Ergebnisse einer empirischen Studie zum Sponsoring in der Schweiz
2
18 57
19
Die Marke nach aussen und nach innen leben
0
20
Multisensuale Markenführung als Differenzierungs- und Erfolgsgrösse
1

About Tim Oliver Brexendorf

Tim Oliver Brexendorf is a scholar working on Marketing, Strategy and Management and Management of Technology and Innovation, having authored 23 papers that have together received 536 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (12 papers), Corporate Identity and Reputation (7 papers) and Marketing and Advertising Strategies (6 papers). The work is most often cited by research in Marketing (383 citations), Organizational Behavior and Human Resource Management (178 citations) and Information Systems and Management (59 citations). Tim Oliver Brexendorf has collaborated with scholars based in Germany, Switzerland and Australia. Frequent co-authors include Kevin Lane Keller, Joachim Kernstock, Martin Faßnacht, Barry L. Bayus, Shaun M. Powell, Torsten Tomczak, Silke Mühlmeier, Martin Eisend, Jean‐Noël Kapferer and John M.T. Balmer. Their work appears in journals such as Journal of Business Research, Journal of the Academy of Marketing Science and European Journal of Marketing.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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