John M.T. Balmer
- Marketing top 0.05%
- Consumer Behavior in Brand Consumption and Identification 46
- Marketing and Advertising Strategies 38
- Strategy and Management top 0.05%
- Corporate Identity and Reputation 99
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- Management and Organizational Studies 29
- Customer Service Quality and Loyalty 13
- Communication top 0.5%
- Public Relations and Crisis Communication 9
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- Visual Culture and Art Theory 7
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- Digital Marketing and Social Media 6
- Co-authors
- Edmund R. GrayStephen A. GreyserCees B.M. Van RielMario BurghausenMats UrdeHongwei HeMichael J. BakerJoep Cornelissen
- Journals
- Journal of Brand Management (20 papers)European Journal of Marketing (20 papers)Corporate Communications An International Journal (10 papers)
- Partner nations
- United KingdomUnited StatesAustralia
In The Last Decade
John M.T. Balmer
118 papers receiving 8.6k citations
Hit Papers
Peers
Comparison fields: 5 of 113
- Marketing 5.2k
- Strategy and Management 6.8k
- Organizational Behavior and Human Resource Management 3.6k
- Communication 1.1k
- Tourism, Leisure and Hospitality Management 194
Countries citing papers authored by John M.T. Balmer
This map shows the geographic impact of John M.T. Balmer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by John M.T. Balmer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites John M.T. Balmer more than expected).
Fields of papers citing papers by John M.T. Balmer
This network shows the impact of papers produced by John M.T. Balmer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by John M.T. Balmer. The network helps show where John M.T. Balmer may publish in the future.
Co-authorship network
The 25 scholars most cited alongside John M.T. Balmer, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2023 | 1 | |
| 2 | 2019 | 26 | |
| 3 | 2016 | 5 | |
| 4 | 2016 | 20 | |
| 5 | 2015 | 18 | |
| 6 | 2015 | 7 | |
| 7 | El tabú Real: La imagen de una monarquía en crisis | 2013 | 4 |
| 8 | 2013 | 2 | |
| 9 | 2012 | 9 | |
| 10 | 2007 | 25 | |
| 11 | 2007 | 24 | |
| 12 | New Frontiers and Perspectives in Corporate Brand Management: In Search of a Theory | 2007 | 17 |
| 13 | 2007 | 11 | |
| 14 | 2006 | 97 | |
| 15 | 2006 | 398 | |
| 16 | 2004 | 11 | |
| 17 | Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology | 2003 | 28 |
| 18 | 2002 | 254 | |
| 19 | 1997 | 12 | |
| 20 | 1991 | 97 |
About John M.T. Balmer
John M.T. Balmer is a scholar working on Marketing, Strategy and Management and Organizational Behavior and Human Resource Management, having authored 119 papers that have together received 9.5k indexed citations. Recurring topics across this work include Corporate Identity and Reputation (99 papers), Consumer Behavior in Brand Consumption and Identification (46 papers), Marketing and Advertising Strategies (38 papers), Management and Organizational Studies (29 papers), Customer Service Quality and Loyalty (13 papers), Public Relations and Crisis Communication (9 papers), Visual Culture and Art Theory (7 papers) and Digital Marketing and Social Media (6 papers). The work is most often cited by research in Marketing (5.2k citations), Strategy and Management (6.8k citations) and Organizational Behavior and Human Resource Management (3.6k citations). John M.T. Balmer has collaborated with scholars based in United Kingdom, United States and Australia. Frequent co-authors include Edmund R. Gray, Stephen A. Greyser, Cees B.M. Van Riel, Mario Burghausen, Mats Urde, Hongwei He, Michael J. Baker, Joep Cornelissen, S. Alexander Haslam and Weifeng Chen. Their work appears in journals such as Journal of Brand Management, European Journal of Marketing, Corporate Communications An International Journal, Journal of General Management and Journal of Business Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.