Hauke Wetzel

About

Hauke Wetzel is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Hauke Wetzel has authored 15 papers receiving a total of 390 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Sociology and Political Science, 6 papers in Marketing and 5 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Hauke Wetzel’s work include Digital Marketing and Social Media (6 papers), Customer Service Quality and Loyalty (5 papers) and Corporate Social Responsibility Reporting (2 papers). Hauke Wetzel is often cited by papers focused on Digital Marketing and Social Media (6 papers), Customer Service Quality and Loyalty (5 papers) and Corporate Social Responsibility Reporting (2 papers). Hauke Wetzel collaborates with scholars based in Germany, New Zealand and Australia. Hauke Wetzel's co-authors include Maik Hammerschmidt, Alex R. Zablah, Welf H. Weiger, Harald J. van Heerde, Todd J. Arnold, Alexandra Claudia Hess, Christine Eckert and Wendy W. Moe and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of the Academy of Marketing Science.

In The Last Decade

Co-authorship network of co-authors of Hauke Wetzel i

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Fields of papers citing papers by Hauke Wetzel

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Hauke Wetzel. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Hauke Wetzel. The network helps show where Hauke Wetzel may publish in the future.

Countries citing papers authored by Hauke Wetzel

Since Specialization

Citations

This map shows the geographic impact of Hauke Wetzel's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Hauke Wetzel with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Hauke Wetzel more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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