S. Ratneshwar

5.5k total citations · 1 hit paper
57 papers, 4.0k citations indexed

About

S. Ratneshwar is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, S. Ratneshwar has authored 57 papers receiving a total of 4.0k indexed citations (citations by other indexed papers that have themselves been cited), including 37 papers in Marketing, 18 papers in Sociology and Political Science and 11 papers in Social Psychology. Recurrent topics in S. Ratneshwar's work include Consumer Behavior in Brand Consumption and Identification (36 papers), Media Influence and Health (10 papers) and Digital Marketing and Social Media (10 papers). S. Ratneshwar is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (36 papers), Media Influence and Health (10 papers) and Digital Marketing and Social Media (10 papers). S. Ratneshwar collaborates with scholars based in United States, Canada and Belgium. S. Ratneshwar's co-authors include Allan D. Shocker, Cornelia Pechmann, Sankar Sen, Nicola Stokburger-Sauer, Maureen Morrin, Shelly Chaiken, June Cotte, David Glen Mick, Tilottama G. Chowdhury and David W. Stewart and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.

In The Last Decade

S. Ratneshwar

57 papers receiving 3.6k citations

Hit Papers

Drivers of consumer–brand... 2012 2026 2016 2021 2012 200 400 600

Author Peers

Peers are selected by citation overlap in the author's most active subfields. citations · hero ref

Author Last Decade Papers Cites
S. Ratneshwar 2.6k 1.6k 817 657 376 57 4.0k
Amitava Chattopadhyay 2.5k 0.9× 1.6k 1.0× 670 0.8× 941 1.4× 344 0.9× 73 4.2k
Kim P. Corfman 2.4k 0.9× 1.6k 1.0× 963 1.2× 655 1.0× 285 0.8× 31 3.9k
Paul M. Herr 2.4k 0.9× 2.6k 1.6× 915 1.1× 852 1.3× 427 1.1× 52 4.7k
Luk Warlop 2.5k 1.0× 1.6k 1.0× 553 0.7× 826 1.3× 604 1.6× 123 4.8k
Margaret C. Campbell 3.7k 1.4× 2.4k 1.5× 1.0k 1.3× 574 0.9× 402 1.1× 33 5.1k
Joseph C. Nunes 2.7k 1.1× 1.5k 0.9× 808 1.0× 460 0.7× 288 0.8× 54 3.8k
David M. Hardesty 2.2k 0.9× 1.4k 0.9× 1.0k 1.3× 698 1.1× 260 0.7× 49 4.0k
Rajagopal Raghunathan 3.2k 1.2× 1.6k 1.0× 999 1.2× 1.1k 1.7× 822 2.2× 31 5.8k
Ann L. McGill 1.9k 0.7× 1.7k 1.0× 428 0.5× 945 1.4× 413 1.1× 69 3.6k
J. Wesley Hutchinson 4.2k 1.6× 2.2k 1.4× 1.1k 1.4× 1.1k 1.6× 377 1.0× 55 6.7k

Countries citing papers authored by S. Ratneshwar

Since Specialization
Citations

This map shows the geographic impact of S. Ratneshwar's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by S. Ratneshwar with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites S. Ratneshwar more than expected).

Fields of papers citing papers by S. Ratneshwar

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by S. Ratneshwar. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by S. Ratneshwar. The network helps show where S. Ratneshwar may publish in the future.

Co-authorship network of co-authors of S. Ratneshwar

This figure shows the co-authorship network connecting the top 25 collaborators of S. Ratneshwar. A scholar is included among the top collaborators of S. Ratneshwar based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with S. Ratneshwar. S. Ratneshwar is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Naveh‐Benjamin, Moshe, et al.. (2016). Beneficial effects of semantic memory support on older adults’ episodic memory: Differential patterns of support of item and associative information.. Psychology and Aging. 31(1). 25–36. 36 indexed citations
2.
Ratneshwar, S., et al.. (2014). Did You Get It? Factors Influencing Subjective Comprehension of Visual Metaphors in Advertising. Journal of Advertising. 44(3). 232–242. 43 indexed citations
3.
Ratneshwar, S., et al.. (2013). Effects of Different Types of Schematic Support on Item and Associative Memory For Brands in Older Consumers. ACR North American Advances. 1 indexed citations
4.
Stokburger-Sauer, Nicola, S. Ratneshwar, Sankar Sen, & Hans H. Bauer. (2008). Antecedents and Consequences of Consumer-Brand Identification: Theory and Empirical Test. ACR North American Advances. 5 indexed citations
5.
Chowdhury, Tilottama G., et al.. (2008). The time-harried shopper: Exploring the differences between maximizers and satisficers. Marketing Letters. 20(2). 155–167. 124 indexed citations
6.
Jiang, Ying, Robin A. Coulter, & S. Ratneshwar. (2005). Consumption Decisions Involving Goal Tradeoffs: the Impact of One Choice on Another. ACR North American Advances. 2 indexed citations
7.
Cotte, June, S. Ratneshwar, & David Glen Mick. (2004). The Times of Their Lives: Phenomenological and Metaphorical Characteristics of Consumer Timestyles. SSRN Electronic Journal. 1 indexed citations
8.
Chowdhury, Tilottama G., S. Ratneshwar, & Kalpesh Kaushik Desai. (2004). Do Unto Others As You Would Do Unto Yourself: Variety-Seeking Motives in Gift Giving. ACR North American Advances. 1 indexed citations
9.
Cotte, June & S. Ratneshwar. (2003). Choosing Leisure Services: The Effects of Consumer Timestyle. SSRN Electronic Journal. 1 indexed citations
10.
Cotte, June & S. Ratneshwar. (2003). Choosing leisure services: the effects of consumer timestyle. Journal of Services Marketing. 17(6). 558–572. 28 indexed citations
11.
Desai, Kalpesh Kaushik & S. Ratneshwar. (2003). Consumer Perceptions of Product Variants Positioned on Atypical Attributes. Journal of the Academy of Marketing Science. 31(1). 22–35. 41 indexed citations
12.
Morrin, Maureen & S. Ratneshwar. (2001). Does It Make Sense to Use Scents to Enhance Brand Memory. ACR North American Advances. 1 indexed citations
13.
Morrin, Maureen & S. Ratneshwar. (2000). The Impact of Ambient Scent on Evaluation, Attention, and Memory for Familiar and Unfamiliar Brands. Journal of Business Research. 49(2). 157–165. 186 indexed citations
14.
Cotte, June & S. Ratneshwar. (1998). Consumer Decisions on Discretionary Time: a Sociocognitive Perspective. ACR North American Advances. 3 indexed citations
15.
Ratneshwar, S., et al.. (1997). Benefit salience and consumers' selective attention to product features. International Journal of Research in Marketing. 14(3). 245–259. 61 indexed citations
16.
Pechmann, Cornelia & S. Ratneshwar. (1993). Advertising versus prior beliefs : does cigarette and anti-smoking advertising alter young adolescents' perceptions of smokers?. Marketing Science Institute eBooks. 1 indexed citations
17.
Dawar, Niraj, S. Ratneshwar, & Alan G. Sawyer. (1992). The Use of Multiple Methods to Explore Three-Way Person, Brand and Usage Context Interactions. ACR North American Advances. 6 indexed citations
18.
Ratneshwar, S., et al.. (1990). Selective Attention in Consumer Information Processing: the Role of Chronically Accessible Attributes. ACR North American Advances. 12 indexed citations
19.
Ratneshwar, S. & Allan D. Shocker. (1988). The Application of Prototypes and Catgorization Theory in Marketing: Some Problems and Alternative Perspectives. ACR North American Advances. 10 indexed citations
20.
Stewart, David W., Gerald B. Hickson, & S. Ratneshwar. (1985). Information Search and Decision Strategies Among Health Care Consumers. ACR North American Advances. 12. 252–257. 11 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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