Rajagopal Raghunathan
- Marketing top 0.1%
- Sociology and Political Science top 0.5%
- Social Psychology top 1%
- Organizational Behavior and Human Resource Management top 0.5%
- Applied Psychology top 0.5%
- Co-authors
- Vijay MahajanRebecca Walker NaylorRavindra ChitturiMichel Tuan PhamWayne D. HoyerJulie R. IrwinMichael G. LuchsKim P. Corfman
- Topics
- Consumer Behavior in Brand Consumption and Identification (13 papers)Behavioral Health and Interventions (9 papers)Psychology of Moral and Emotional Judgment (8 papers)
- Journals
- Journal of Personality and Social PsychologyJournal of MarketingJournal of Marketing Research
- Partner nations
- United StatesIndiaCanada
In The Last Decade
Rajagopal Raghunathan
30 papers receiving 5.3k citations
Hit Papers
Peers
Comparison fields: 5 of 131
- Marketing 3.2k
- Sociology and Political Science 1.6k
- Social Psychology 1.1k
- Organizational Behavior and Human Resource Management 999
- Applied Psychology 822
Countries citing papers authored by Rajagopal Raghunathan
This map shows the geographic impact of Rajagopal Raghunathan's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Rajagopal Raghunathan with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Rajagopal Raghunathan more than expected).
Fields of papers citing papers by Rajagopal Raghunathan
This network shows the impact of papers produced by Rajagopal Raghunathan. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Rajagopal Raghunathan. The network helps show where Rajagopal Raghunathan may publish in the future.
Co-authorship network of co-authors of Rajagopal Raghunathan
This figure shows the co-authorship network connecting the top 25 collaborators of Rajagopal Raghunathan. A scholar is included among the top collaborators of Rajagopal Raghunathan based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Rajagopal Raghunathan. Rajagopal Raghunathan is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 21 | |
| 2 | 25 | |
| 3 | Eating Healthy or Feeling Empty? How the 'Healthy=Less Filling' Intuition Influences Satiety | 1 |
| 4 | 3 | |
| 5 | 1 | |
| 6 | The Repetition-Break Plot Structure: A Tool for Persuasion | 1 |
| 7 | The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preferencebreakdown → | 590 |
| 8 | The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preferencebreakdown → | 526 |
| 9 | Delight by Design: The Role of Hedonic versus Utilitarian Benefitsbreakdown → | 558 |
| 10 | Is There an Expected Trade-Off Between a Product’S Ethical Value and Its Effectiveness?: Exposing Latent Intuitions About Ethical Products | 4 |
| 11 | 194 | |
| 12 | 332 | |
| 13 | Nonverbal Cues-Based First Impressions: What Can Static Images of Salespeople Tell Us About Their Success At Selling? | 1 |
| 14 | 29 | |
| 15 | 144 | |
| 16 | 2 | |
| 17 | 153 | |
| 18 | 38 | |
| 19 | 3 | |
| 20 | All Negative Moods Are Not Equal: Motivational Influences of Anxiety and Sadness on Decision Makingbreakdown → | 827 |
About Rajagopal Raghunathan
Rajagopal Raghunathan is a scholar working on Marketing, Applied Psychology and General Decision Sciences, having authored 31 papers that have together received 5.8k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (13 papers), Behavioral Health and Interventions (9 papers) and Psychology of Moral and Emotional Judgment (8 papers). The work is most often cited by research in Marketing (3.2k citations), General Decision Sciences (333 citations) and Applied Psychology (822 citations). Rajagopal Raghunathan has collaborated with scholars based in United States, India and Canada. Frequent co-authors include Vijay Mahajan, Rebecca Walker Naylor, Ravindra Chitturi, Michel Tuan Pham, Wayne D. Hoyer, Julie R. Irwin, Michael G. Luchs, Kim P. Corfman, Yaacov Trope and Sridhar Balasubramanian. Their work appears in journals such as Journal of Personality and Social Psychology, Journal of Marketing and Journal of Marketing Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.