Ralph L. Day

2.7k citations
61 papers · 2.0k indexed · h-index 21
Topics
Consumer Behavior in Brand Consumption and Identification (5 papers)Management and Marketing Education (5 papers)Customer Service Quality and Loyalty (5 papers)

In The Last Decade

Ralph L. Day

52 papers receiving 1.7k citations

Peers

Ralph L. Day
Comparison fields: 5 of 101
  • Organizational Behavior and Human Resource Management 1.3k
  • Marketing 917
  • Sociology and Political Science 595
  • Strategy and Management 425
  • Information Systems and Management 246
Replace Hiram C. Barksdale with:
Hiram C. Barksdale United States
James H. Donnelly United States
Peter K. Mills United States
Michael Etgar Israel
Danny N. Bellenger United States
Joseph O. Rentz United States
Devanathan Sudharshan United States
Oded Gur-Arie United States
Robert A. Ping United States
William M. Pride United States
Ralph L. Day relative to Hiram C. Barksdale United States Hiram C. Barksdale's profile →
Citations per field
00.5×1.5×
Hiram C. Barksdale · 1×
Citations per year

Countries citing papers authored by Ralph L. Day

Since Specialization
Citations

This map shows the geographic impact of Ralph L. Day's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ralph L. Day with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ralph L. Day more than expected).

Fields of papers citing papers by Ralph L. Day

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ralph L. Day. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ralph L. Day. The network helps show where Ralph L. Day may publish in the future.

Co-authorship network of co-authors of Ralph L. Day

This figure shows the co-authorship network connecting the top 25 collaborators of Ralph L. Day. A scholar is included among the top collaborators of Ralph L. Day based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Ralph L. Day. Ralph L. Day is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1
Views from Ohio Manufacturing Index
1
2 67
3 53
4
A Sales Management Simulation for the PC: An Integrative Tool for Sales Management Courses
2
5 316
6
The hidden agenda of consumer complaining.
171
7
How Satisfactory Is Research on Consumer Satisfaction
9
8
Consumer Response to Dissatisfaction With Durable Products
45
9
Consumer Response to Dissatisfaction With Services and Intangibles
67
10
Extending the Concept of Consumer Satisfaction
103
11
Consumer satisfaction, dissatisfaction, and complaining behavior : papers from a marketing research symposium, School of Business, Indiana University, Bloomington, April 20-22, 1977
34
12
Collecting Comprehensive Consumer Compliant Data By Survey Research
9
13 1
14
Growing Emphasis on Implementation
1
15
Marketing in Action in Collegiate Education
1
16 9
17 5
18 11
19
Salesmen in the field : a dynamic business game
1
20
Marketing in action : a dynamic business decision game
2

About Ralph L. Day

Ralph L. Day is a scholar working on Management of Technology and Innovation, Marketing and Organizational Behavior and Human Resource Management, having authored 61 papers that have together received 2.0k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (5 papers), Management and Marketing Education (5 papers) and Customer Service Quality and Loyalty (5 papers). The work is most often cited by research in Organizational Behavior and Human Resource Management (1.3k citations), Marketing (917 citations) and Information Systems and Management (246 citations). Ralph L. Day has collaborated with scholars based in United States, Thailand and Latvia. Frequent co-authors include Ronald E. Michaels, James R. Brown, Erich A. Joachimsthaler, Paul Herbig, Muzaffer Bodur, Barbara C. Perdue, Hanjoon Lee, Frank Acito, Rockney G. Walters and A. Parasuraman. Their work appears in journals such as Journal of Marketing, Journal of Marketing Research and California Management Review.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026