Rockney G. Walters

2.2k total citations
19 papers, 1.7k citations indexed

About

Rockney G. Walters is a scholar working on Marketing, Management Science and Operations Research and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Rockney G. Walters has authored 19 papers receiving a total of 1.7k indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Marketing, 6 papers in Management Science and Operations Research and 4 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Rockney G. Walters's work include Consumer Market Behavior and Pricing (11 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Consumer Retail Behavior Studies (8 papers). Rockney G. Walters is often cited by papers focused on Consumer Market Behavior and Pricing (11 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Consumer Retail Behavior Studies (8 papers). Rockney G. Walters collaborates with scholars based in United States, Switzerland and Latvia. Rockney G. Walters's co-authors include Scott MacKenzie, Donald H. Granbois, Jeffrey G. Blodgett, Bryan Lilly, Monika Kukar‐Kinney, Suman Basuroy, Murali K. Mantrala, Ralph L. Day, Oliver P. Heil and William H. Bommer and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Business Research.

In The Last Decade

Rockney G. Walters

19 papers receiving 1.5k citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Rockney G. Walters United States 15 1.3k 603 367 309 308 19 1.7k
Douglas Bowman United States 14 1.1k 0.8× 801 1.3× 400 1.1× 428 1.4× 233 0.8× 24 1.7k
Kapil Bawa United States 15 1.3k 1.0× 376 0.6× 390 1.1× 206 0.7× 226 0.7× 19 1.6k
John Dawes Australia 22 974 0.8× 355 0.6× 341 0.9× 266 0.9× 215 0.7× 75 1.5k
R. Venkatesh United States 21 856 0.7× 356 0.6× 299 0.8× 641 2.1× 211 0.7× 42 1.4k
Dae Ryun Chang South Korea 12 558 0.4× 405 0.7× 232 0.6× 595 1.9× 197 0.6× 29 1.4k
Karen Gedenk Germany 10 1.2k 1.0× 285 0.5× 300 0.8× 204 0.7× 271 0.9× 24 1.4k
Alfred R. Oxenfeldt United States 9 1.0k 0.8× 539 0.9× 340 0.9× 248 0.8× 264 0.9× 25 1.5k
Debanjan Mitra United States 11 574 0.5× 369 0.6× 339 0.9× 383 1.2× 150 0.5× 17 1.2k
Barbara Deleersnyder Netherlands 14 1.1k 0.8× 247 0.4× 228 0.6× 386 1.2× 423 1.4× 31 1.5k
Sunmee Choi South Korea 17 885 0.7× 503 0.8× 425 1.2× 120 0.4× 85 0.3× 29 1.2k

Countries citing papers authored by Rockney G. Walters

Since Specialization
Citations

This map shows the geographic impact of Rockney G. Walters's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Rockney G. Walters with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Rockney G. Walters more than expected).

Fields of papers citing papers by Rockney G. Walters

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Rockney G. Walters. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Rockney G. Walters. The network helps show where Rockney G. Walters may publish in the future.

Co-authorship network of co-authors of Rockney G. Walters

This figure shows the co-authorship network connecting the top 25 collaborators of Rockney G. Walters. A scholar is included among the top collaborators of Rockney G. Walters based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Rockney G. Walters. Rockney G. Walters is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

19 of 19 papers shown
1.
Kukar‐Kinney, Monika, Rockney G. Walters, & Scott MacKenzie. (2007). Consumer responses to characteristics of price-matching guarantees: The moderating role of price consciousness. Journal of Retailing. 83(2). 211–221. 76 indexed citations
2.
Kesner, Idalene F. & Rockney G. Walters. (2005). Prestigio o masificación. Harvard business review. 83(140). 21–29. 1 indexed citations
3.
Kukar‐Kinney, Monika & Rockney G. Walters. (2003). Consumer perceptions of refund depth and competitive scope in price-matching guarantees: effects on store patronage. Journal of Retailing. 79(3). 153–160. 76 indexed citations
4.
Walters, Rockney G., et al.. (2003). Exploring the relationships between shopping trip type, purchases of products on promotion, and shopping basket profit. Journal of Business Research. 56(1). 17–29. 76 indexed citations
5.
Walters, Rockney G., et al.. (2002). Measuring Cross-Category Specials Purchasing: Theory, Empirical Results, and Implications. 5(1). 25–42. 12 indexed citations
6.
Basuroy, Suman, Murali K. Mantrala, & Rockney G. Walters. (2001). The Impact of Category Management on Retailer Prices and Performance: Theory and Evidence. Journal of Marketing. 65(4). 16–32. 119 indexed citations
7.
Lilly, Bryan & Rockney G. Walters. (2000). An Exploratory Examination of Retaliatory Preannouncing. The Journal of Marketing Theory and Practice. 8(4). 1–9. 17 indexed citations
8.
Lilly, Bryan & Rockney G. Walters. (1997). Toward a model of new product preannouncement timing. Journal of Product Innovation Management. 14(1). 4–20. 76 indexed citations
9.
Lilly, Bryan & Rockney G. Walters. (1997). Toward a Model of New Product Preannouncement Timing. Journal of Product Innovation Management. 14(1). 4–20. 34 indexed citations
10.
Walters, Rockney G. & William H. Bommer. (1996). Measuring the impact of product and promotion-related factors on product category price elasticities. Journal of Business Research. 36(3). 203–216. 27 indexed citations
11.
Gerlich, R. Nicholas, Rockney G. Walters, & Oliver P. Heil. (1994). Factors Affecting Retailer Acceptance of New Packaged Goods:. Journal of Food Products Marketing. 2(2). 65–92. 4 indexed citations
12.
Blodgett, Jeffrey G., Donald H. Granbois, & Rockney G. Walters. (1993). The effects of perceived justice on complainants' negative word-of-mouth behavior and repatronage intentions. Journal of Retailing. 69(4). 399–428. 482 indexed citations
13.
Heil, Oliver P. & Rockney G. Walters. (1993). Explaining Competitive Reactions to New Products: An Empirical Signaling Study. Journal of Product Innovation Management. 10(1). 53–65. 29 indexed citations
14.
Walters, Rockney G.. (1991). Assessing the Impact of Retail Price Promotions on Product Substitution, Complementary Purchase, and Interstore Sales Displacement. Journal of Marketing. 55(2). 17–28. 224 indexed citations
15.
Walters, Rockney G.. (1991). Assessing the Impact of Retail Price Promotions on Product Substitution, Complementary Purchase, and Interstore Sales Displacement. Journal of Marketing. 55(2). 17–17. 103 indexed citations
16.
Day, Ralph L., et al.. (1991). Investigating the Relationship between Marketing and Overall Satisfaction with Life in a Developing Country. Journal of Macromarketing. 11(1). 3–23. 67 indexed citations
17.
McQuiston, Daniel H. & Rockney G. Walters. (1989). The evaluative criteria of industrial buyers: implicationsfor sales training. Journal of Business and Industrial Marketing. 4(2). 65–75. 6 indexed citations
18.
Walters, Rockney G. & Scott MacKenzie. (1988). A Structural Equations Analysis of the Impact of Price Promotions on Store Performance. Journal of Marketing Research. 25(1). 51–63. 115 indexed citations
19.
Walters, Rockney G. & Scott MacKenzie. (1988). A Structural Equations Analysis of the Impact of Price Promotions on Store Performance. Journal of Marketing Research. 25(1). 51–51. 164 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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