Chris Pullig

4.4k total citations · 1 hit paper
34 papers, 3.3k citations indexed

About

Chris Pullig is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Chris Pullig has authored 34 papers receiving a total of 3.3k indexed citations (citations by other indexed papers that have themselves been cited), including 21 papers in Marketing, 12 papers in Sociology and Political Science and 9 papers in Social Psychology. Recurrent topics in Chris Pullig's work include Consumer Behavior in Brand Consumption and Identification (16 papers), Cultural Differences and Values (6 papers) and Customer Service Quality and Loyalty (6 papers). Chris Pullig is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Cultural Differences and Values (6 papers) and Customer Service Quality and Loyalty (6 papers). Chris Pullig collaborates with scholars based in United States, United Kingdom and France. Chris Pullig's co-authors include Richard G. Netemeyer, James G. Maxham, Mehmet I. Yagci, Dwane H. Dean, Sujay Dutta, Balaji Krishnan, Joe M. Ricks, Guangping Wang, Ferdinand F. Wirth and James A. Roberts and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Journal of Business Ethics.

In The Last Decade

Chris Pullig

33 papers receiving 3.0k citations

Hit Papers

Developing and validating measures of facets of customer-... 2003 2026 2010 2018 2003 250 500 750

Peers

Chris Pullig
Comparison fields: 5 of 119
  • Marketing 1.8k
  • Sociology and Political Science 1.6k
  • Organizational Behavior and Human Resource Management 892
  • Social Psychology 450
  • Strategy and Management 372
Replace Rohini Ahluwalia with:
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Alain d’Astous Canada
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Citations per field, relative to Chris Pullig
Chris Pullig · 1×
Citations per year, relative to Chris Pullig
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Countries citing papers authored by Chris Pullig

Since Specialization
Citations

This map shows the geographic impact of Chris Pullig's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Chris Pullig with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Chris Pullig more than expected).

Fields of papers citing papers by Chris Pullig

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Chris Pullig. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Chris Pullig. The network helps show where Chris Pullig may publish in the future.

Co-authorship network of co-authors of Chris Pullig

This figure shows the co-authorship network connecting the top 25 collaborators of Chris Pullig. A scholar is included among the top collaborators of Chris Pullig based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Chris Pullig. Chris Pullig is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
# Work Indexed citations
1 3
2 49
3 55
4 195
5 36
6 39
7 51
8 17
9 87
10 29
11 48
12 42
13 18
14 30
15 173
16 355
17
Developing and validating measures of facets of customer-based brand equity breakdown →
932
18 88
19 8
20
Critical Success Factors from an Organizational Life Cycle Perspective: Perceptions of Small Business Owners from Different Business Environments
21

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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