William R. Darden

9.9k citations
58 papers · 7.6k indexed · 1 hit paper · h-index 31
Topics
Consumer Behavior in Brand Consumption and Identification (15 papers)Consumer Retail Behavior Studies (15 papers)Consumer Market Behavior and Pricing (11 papers)
Partner nations
United StatesLatviaJapan

In The Last Decade

William R. Darden

58 papers receiving 6.6k citations

Hit Papers

Work and/or Fun: Measuring Hedonic and Utilitarian Shoppi...1994202620042015199410002.0k3.0k4.0k

Peers

William R. Darden
Comparison fields: 5 of 119
  • Marketing 5.5k
  • Organizational Behavior and Human Resource Management 3.1k
  • Sociology and Political Science 2.7k
  • Information Systems and Management 1.5k
  • Social Psychology 622
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Citations per field
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Citations per year

Countries citing papers authored by William R. Darden

Since Specialization
Citations

This map shows the geographic impact of William R. Darden's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by William R. Darden with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites William R. Darden more than expected).

Fields of papers citing papers by William R. Darden

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by William R. Darden. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by William R. Darden. The network helps show where William R. Darden may publish in the future.

Co-authorship network of co-authors of William R. Darden

This figure shows the co-authorship network connecting the top 25 collaborators of William R. Darden. A scholar is included among the top collaborators of William R. Darden based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with William R. Darden. William R. Darden is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 125
2 249
3
Hey You, Can Ya Spare Some Change? the Case of Empathy and Personal Distress As Reactions to Charitable Appeals
44
4
Consumer Assessments of Responsibility For Product-Related Injuries: the Impact of Regulations, Warnings, and Promotional Policies
75
5
Career versus organizational commitment: Antecedents and consequences of retail salespeople's commitment.
81
6 100
7
1983 AMA Winter Educators' Conference : research methods and causal modeling in marketing
5
8
Patronage behavior and retail management
168
9
Consumer Socialization Factors in a Patronage Model of Consumer Behavior
9
10 5
11 97
12 20
13
Male Apparel Innovativeness and Social Context: an Application of Multivariate Analysis of Variance
1
14 3
15 21
16 99
17 130
18 46
19 67
20
The Multidimensionality of Fashion Innovation
1

About William R. Darden

William R. Darden is a scholar working on Marketing, Tourism, Leisure and Hospitality Management and Organizational Behavior and Human Resource Management, having authored 58 papers that have together received 7.6k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (15 papers), Consumer Retail Behavior Studies (15 papers) and Consumer Market Behavior and Pricing (11 papers). The work is most often cited by research in Marketing (5.5k citations), Organizational Behavior and Human Resource Management (3.1k citations) and Information Systems and Management (1.5k citations). William R. Darden has collaborated with scholars based in United States, Latvia and Japan. Frequent co-authors include Barry J. Babin, Mitch Griffin, Fred D. Reynolds, Richard P. Bagozzi, William D. Perreault, Hiram C. Barksdale, Robert F. Lusch, Roy D. Howell, Michael J. Dorsch and James R. Lumpkin. Their work appears in journals such as Journal of Marketing, Management Science and Journal of Marketing Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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