William Boulding

11.2k total citations · 6 hit papers
41 papers, 8.3k citations indexed

About

William Boulding is a scholar working on Economics and Econometrics, Marketing and Management Science and Operations Research. According to data from OpenAlex, William Boulding has authored 41 papers receiving a total of 8.3k indexed citations (citations by other indexed papers that have themselves been cited), including 25 papers in Economics and Econometrics, 13 papers in Marketing and 13 papers in Management Science and Operations Research. Recurrent topics in William Boulding's work include Consumer Market Behavior and Pricing (10 papers), Healthcare Policy and Management (8 papers) and Economic and Environmental Valuation (6 papers). William Boulding is often cited by papers focused on Consumer Market Behavior and Pricing (10 papers), Healthcare Policy and Management (8 papers) and Economic and Environmental Valuation (6 papers). William Boulding collaborates with scholars based in United States, United Kingdom and Singapore. William Boulding's co-authors include Richard Staelin, Ajay Kalra, Valarie A. Zeithaml, Amna Kirmani, Seth W. Glickman, Matthew P. Manary, Michael Ehret, Wesley J. Johnston, Kevin A. Schulman and Markus Christen and has published in prestigious journals such as New England Journal of Medicine, Journal of Marketing and Management Science.

In The Last Decade

William Boulding

41 papers receiving 7.3k citations

Hit Papers

5 papers align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

A Dynamic Process Model of Service Quality: From Expectations to Behavioral Intentions

1993 2.6k citations William Boulding, Ajay Kalra et al. Journal of Marketing Research profile →
A Dynamic Process Model of Service Quality: From Expectations to Behavioral Intentions

1993 1.2k citations William Boulding, Ajay Kalra et al. Journal of Marketing Research profile →
A Consumer-Side Experimental Examination of Signaling Theory: Do Consumers Perceive Warranties as Signals of Quality?

1993 766 citations William Boulding, Amna Kirmani Journal of Consumer Research profile →
The Patient Experience and Health Outcomes

2012 611 citations Matthew P. Manary, William Boulding et al. New England Journal of Medicine profile →
A Customer Relationship Management Roadmap: What is Known, Potential Pitfalls, and Where to Go

2005 573 citations William Boulding, Richard Staelin et al. Journal of Marketing profile →
Relationship between patient satisfaction with inpatient care and hospital readmission within 30 days.

2011 436 citations William Boulding, Seth W. Glickman et al. profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
William Boulding United States	25	4.2k	3.9k	2.0k	1.4k	1.4k	41	8.3k
Emin Babakus United States	41	4.4k 1.0×	1.8k 0.5×	2.2k 1.1×	960 0.7×	895 0.7×	110	6.9k
John E. Swan United States	30	4.9k 1.1×	3.7k 1.0×	2.5k 1.3×	941 0.7×	537 0.4×	89	7.4k
David J. Whitney United States	18	2.7k 0.6×	1.7k 0.4×	2.7k 1.4×	2.4k 1.8×	367 0.3×	39	8.6k
Timothy R. Hinkin United States	29	4.3k 1.0×	960 0.2×	2.5k 1.3×	1.5k 1.1×	700 0.5×	58	9.8k
Denise M. Rousseau United States	35	6.8k 1.6×	1.1k 0.3×	4.6k 2.4×	3.0k 2.2×	1.9k 1.4×	69	16.7k
Leonard A. Schlesinger United States	16	4.0k 0.9×	3.1k 0.8×	1.6k 0.8×	1.1k 0.8×	291 0.2×	57	6.4k
Richard Staelin United States	51	5.4k 1.3×	8.6k 2.2×	3.8k 2.0×	3.2k 2.3×	1.4k 1.1×	129	16.6k
Jeremy Dawson United Kingdom	40	4.0k 0.9×	689 0.2×	2.4k 1.2×	1.8k 1.3×	1.9k 1.4×	127	10.9k
James M. Carman United States	21	2.5k 0.6×	1.7k 0.4×	728 0.4×	697 0.5×	755 0.6×	46	4.2k
Huigang Liang United States	39	1.7k 0.4×	1.8k 0.5×	3.8k 2.0×	2.3k 1.7×	462 0.3×	121	11.0k

Countries citing papers authored by William Boulding

Since Specialization

Citations

This map shows the geographic impact of William Boulding's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by William Boulding with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites William Boulding more than expected).

Fields of papers citing papers by William Boulding

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by William Boulding. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by William Boulding. The network helps show where William Boulding may publish in the future.

Co-authorship network of co-authors of William Boulding

This figure shows the co-authorship network connecting the top 25 collaborators of William Boulding. A scholar is included among the top collaborators of William Boulding based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with William Boulding. William Boulding is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

20 of 20 papers shown

1.

Manary, Matthew P., Richard Staelin, William Boulding, & Seth W. Glickman. (2015). Payer mix & financial health drive hospital quality: Implications for value-based reimbursement policies. Behavioral Science & Policy. 1(1). 77–84. 2 indexed citations

2.

Belloni, Alexandre, Mitchell J. Lovett, William Boulding, & Richard Staelin. (2012). Optimal Admission and Scholarship Decisions: Choosing Customized Marketing Offers to Attract a Desirable Mix of Customers. Marketing Science. 31(4). 621–636. 8 indexed citations

3.

Manary, Matthew P., William Boulding, Richard Staelin, & Seth W. Glickman. (2012). The Patient Experience and Health Outcomes. New England Journal of Medicine. 368(3). 201–203. 611 indexed citations breakdown →

4.

Glickman, Seth W., et al.. (2009). Alternative Pay-for-Performance Scoring Methods. Medical Care. 47(10). 1062–1068. 16 indexed citations

5.

Christen, Markus, William Boulding, & Richard Staelin. (2009). Optimal Market Intelligence Strategy When Management Attention Is Scarce. Management Science. 55(4). 526–538. 18 indexed citations

6.

Boulding, William & Markus Christen. (2008). Disentangling Pioneering Cost Advantages and Disadvantages. Marketing Science. 27(4). 699–716. 60 indexed citations

7.

Glickman, Seth W., William Boulding, Richard Staelin, et al.. (2007). A framework for quality improvement: An analysis of factors responsible for improvement at hospitals participating in the Can Rapid Risk Stratification of Unstable Angina Patients Suppress Adverse Outcomes with Early Implementation of the ACC/AHA Guidelines (CRUSADE) quality improvement initiative. American Heart Journal. 154(6). 1206–1220. 24 indexed citations

8.

Biyalogorsky, Eyal, William Boulding, & Richard Staelin. (2006). Stuck in the Past: Why Managers Persist with New Product Failures. Journal of Marketing. 70(2). 108–121. 138 indexed citations

9.

Bronnenberg, Bart J., Carl F. Mela, & William Boulding. (2006). The Periodicity of Pricing. Journal of Marketing Research. 43(3). 477–493. 27 indexed citations

10.

Boulding, William & Markus Christen. (2003). Sustainable Pioneering Advantage? Profit Implications of Market Entry Order. Marketing Science. 22(3). 371–392. 164 indexed citations

11.

Boulding, William, Ruskin M. Morgan, & Richard Staelin. (1997). Pulling the Plug to Stop the New Product Drain. Journal of Marketing Research. 34(1). 164–164. 92 indexed citations

12.

Boulding, William & Devavrat Purohit. (1996). The Price of Safety. Journal of Consumer Research. 23(1). 12–12. 19 indexed citations

13.

Boulding, William, Marian Chapman Moore, Richard Staelin, et al.. (1994). Understanding managers' strategic decision-making process. Marketing Letters. 5(4). 413–426. 32 indexed citations

14.

Boulding, William & Richard Staelin. (1993). A Look on the Cost Side: Market Share and the Competitive Environment. Marketing Science. 12(2). 144–166. 56 indexed citations

15.

Boulding, William, Ajay Kalra, Richard Staelin, & Valarie A. Zeithaml. (1993). A Dynamic Process Model of Service Quality: From Expectations to Behavioral Intentions. Journal of Marketing Research. 30(1). 7–7. 1182 indexed citations breakdown →

16.

Boulding, William, Ajay Kalra, Richard Staelin, & Valarie A. Zeithaml. (1993). A Dynamic Process Model of Service Quality: From Expectations to Behavioral Intentions. Journal of Marketing Research. 30(1). 7–27. 2581 indexed citations breakdown →

17.

Boulding, William & Amna Kirmani. (1993). A Consumer-Side Experimental Examination of Signaling Theory: Do Consumers Perceive Warranties as Signals of Quality?. Journal of Consumer Research. 20(1). 111–111. 766 indexed citations breakdown →

18.

Boulding, William, Eunkyu Lee, & Richard Staelin. (1992). The long-term differentiation value of marketing communication actions. Marketing Science Institute eBooks. 5 indexed citations

19.

Boulding, William. (1992). Conceptualizing and testing a dynamic process model of service quality. Marketing Science Institute eBooks. 11 indexed citations

20.

Moore, Michael J., William Boulding, & Ronald C. Goodstein. (1991). Pioneering and Market Share: Is Entry Time Endogenous and does it Matter?. Journal of Marketing Research. 28(1). 97–104. 82 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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