Victor Saha
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Service and Product Innovation
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
- Sharing Economy and Platforms
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- Customer Service Quality and Loyalty
Papers in
- Marketing 17
- Consumer Behavior in Brand Consumption and Identification 9
- Service and Product Innovation 7
- Consumer Retail Behavior Studies 5
- Environmental Sustainability in Business 3
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- Innovation and Socioeconomic Development 3
- Co-authors
- Manish DasPraveen GoyalCharles JebarajakirthyVenkatesh ManiM.S. BalajiJustin PaulRitu SrivastavaWeng Marc Lim
In The Last Decade
Victor Saha
19 papers receiving 485 citations
Peers
Comparison fields: 5 of 74
- Marketing 374
- Organizational Behavior and Human Resource Management 139
- Business and International Management 20
- Tourism, Leisure and Hospitality Management 9
- Information Systems and Management 39
Countries citing papers authored by Victor Saha
This map shows the geographic impact of Victor Saha's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Victor Saha with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Victor Saha more than expected).
Fields of papers citing papers by Victor Saha
This network shows the impact of papers produced by Victor Saha. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Victor Saha. The network helps show where Victor Saha may publish in the future.
Co-authors
The 13 scholars most cited alongside Victor Saha, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2025 | 1 | |
| 2 | 2025 | 0 | |
| 3 | 2025 | 3 | |
| 4 | 2025 | 3 | |
| 5 | 2025 | 2 | |
| 6 | 2025 | 0 | |
| 7 | 2023 | 3 | |
| 8 | 2023 | 14 | |
| 9 | 2023 | 14 | |
| 10 | 2022 | 21 | |
| 11 | 2022 | 6 | |
| 12 | 2022 | 43 | |
| 13 | 2021 | 53 | |
| 14 | 2021 | 69 | |
| 15 | 2021 | 81 | |
| 16 | 2021 | 13 | |
| 17 | 2021 | 52 | |
| 18 | 2020 | 108 | |
| 19 | 2019 | 15 | |
| 20 | 2018 | 1 |
About Victor Saha
Victor Saha is a scholar working on Marketing, Business and International Management, Organizational Behavior and Human Resource Management, Museology and Information Systems and Management, having authored 21 papers that have together received 504 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (10 papers), Consumer Behavior in Brand Consumption and Identification (9 papers), Service and Product Innovation (7 papers), Customer Service Quality and Loyalty (6 papers), Consumer Retail Behavior Studies (5 papers), Innovation and Socioeconomic Development (3 papers), Environmental Sustainability in Business (3 papers) and Technology Adoption and User Behaviour (2 papers). The work is most often cited by research in Marketing (374 citations), Organizational Behavior and Human Resource Management (139 citations), Business and International Management (20 citations), Tourism, Leisure and Hospitality Management (9 citations) and Information Systems and Management (39 citations). Victor Saha has collaborated with scholars based in India, Australia and France. Frequent co-authors include Manish Das, Praveen Goyal, Charles Jebarajakirthy, Venkatesh Mani, M.S. Balaji, Justin Paul, Ritu Srivastava, Weng Marc Lim, Sameer Deshpande and Naman Sreen. Their work appears in journals such as International Journal of Consumer Studies, Industrial Marketing Management, IEEE Transactions on Engineering Management, Journal of Brand Management and Journal of Marketing Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.