Rex Yuxing Du

1.0k citations
23 papers · 728 indexed · h-index 13
Topics
Consumer Market Behavior and Pricing (17 papers)Digital Marketing and Social Media (7 papers)Consumer Behavior in Brand Consumption and Identification (5 papers)

In The Last Decade

Rex Yuxing Du

22 papers receiving 663 citations

Peers

Rex Yuxing Du
Comparison fields: 5 of 83
  • Marketing 464
  • Sociology and Political Science 236
  • Economics and Econometrics 139
  • Strategy and Management 137
  • Organizational Behavior and Human Resource Management 130
Replace Neil Bendle with:
Neil Bendle Canada
Peter Ebbes United States
Marc Fischer Germany
Ekaterina V. Karniouchina United States
Lutz Hildebrandt Germany
Ujwal Kayandé Australia
Matthias Seifert Spain
Shivendra Kumar Pandey India
Jason Kuruzovich United States
Albert C. Bemmaor France
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Citations per field
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Citations per year

Countries citing papers authored by Rex Yuxing Du

Since Specialization
Citations

This map shows the geographic impact of Rex Yuxing Du's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Rex Yuxing Du with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Rex Yuxing Du more than expected).

Fields of papers citing papers by Rex Yuxing Du

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Rex Yuxing Du. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Rex Yuxing Du. The network helps show where Rex Yuxing Du may publish in the future.

Co-authorship network of co-authors of Rex Yuxing Du

This figure shows the co-authorship network connecting the top 25 collaborators of Rex Yuxing Du. A scholar is included among the top collaborators of Rex Yuxing Du based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Rex Yuxing Du. Rex Yuxing Du is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 0
2 12
3 64
4 13
5 3
6 83
7 71
8 6
9 21
10 75
11
How Economic Contractions and Expansions Affect Expenditure Patterns
2
12 112
13 3
14 6
15 55
16 63
17
The Effect of Standardized Information on Firm Survival and Marketing Strategies
1
18 6
19 35
20 43

About Rex Yuxing Du

Rex Yuxing Du is a scholar working on Marketing, Tourism, Leisure and Hospitality Management and Business and International Management, having authored 23 papers that have together received 728 indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (17 papers), Digital Marketing and Social Media (7 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). The work is most often cited by research in Marketing (464 citations), Organizational Behavior and Human Resource Management (130 citations) and Management Information Systems (87 citations). Rex Yuxing Du has collaborated with scholars based in United States, South Korea and Canada. Frequent co-authors include Wagner A. Kamakura, Ye Hu, Carl F. Mela, Kenneth C. Wilbur, Richard Staelin, Eunkyu Lee, David A. Schweidel, Oded Netzer, Debanjan Mitra and Christine Moorman. Their work appears in journals such as Journal of Marketing, Management Science and Journal of Marketing Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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