Rex Yuxing Du

21 papers and 818 indexed citations i.

About

Rex Yuxing Du is a scholar working on Marketing, Economics and Econometrics and Sociology and Political Science. According to data from OpenAlex, Rex Yuxing Du has authored 21 papers receiving a total of 818 indexed citations (citations by other indexed papers that have themselves been cited), including 17 papers in Marketing, 9 papers in Economics and Econometrics and 7 papers in Sociology and Political Science. Recurrent topics in Rex Yuxing Du’s work include Consumer Market Behavior and Pricing (16 papers), Digital Marketing and Social Media (7 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers). Rex Yuxing Du is often cited by papers focused on Consumer Market Behavior and Pricing (16 papers), Digital Marketing and Social Media (7 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers). Rex Yuxing Du collaborates with scholars based in United States, Canada and France. Rex Yuxing Du's co-authors include Wagner A. Kamakura, Carl F. Mela, Ye Hu, Kenneth C. Wilbur and Eunkyu Lee and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research.

In The Last Decade

Fields of papers citing papers by Rex Yuxing Du

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Rex Yuxing Du. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Rex Yuxing Du may publish in the future.

Countries citing papers authored by Rex Yuxing Du

Since Specialization
Citations

This map shows the geographic impact of Rex Yuxing Du's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Rex Yuxing Du with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Rex Yuxing Du more than expected).

Rankless by CCL
2025