Paurav Shukla
- Marketing top 0.2%
- Sociology and Political Science top 1%
- Organizational Behavior and Human Resource Management top 1%
- Strategy and Management top 5%
- Information Systems and Management top 1%
- Co-authors
- Madhumita BanerjeeKeyoor PuraniJaywant SinghVerónica Rosendo-RíosKeith PerksAniruddha PangarkarPhani Tej AdidamQing Wang
- Topics
- Consumer Behavior in Brand Consumption and Identification (41 papers)Digital Marketing and Social Media (18 papers)Customer Service Quality and Loyalty (16 papers)
- Cited by
- MarketingOrganizational Behavior and Human Resource ManagementTourism, Leisure and Hospitality Management
- Journals
- Journal of Business ResearchTechnological Forecasting and Social ChangeInformation & Management
- Partner nations
- United KingdomSpainUnited States
In The Last Decade
Paurav Shukla
66 papers receiving 2.5k citations
Peers
Comparison fields: 5 of 104
- Marketing 1.9k
- Sociology and Political Science 1.3k
- Organizational Behavior and Human Resource Management 726
- Strategy and Management 346
- Information Systems and Management 293
Countries citing papers authored by Paurav Shukla
This map shows the geographic impact of Paurav Shukla's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Paurav Shukla with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Paurav Shukla more than expected).
Fields of papers citing papers by Paurav Shukla
This network shows the impact of papers produced by Paurav Shukla. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Paurav Shukla. The network helps show where Paurav Shukla may publish in the future.
Co-authorship network of co-authors of Paurav Shukla
This figure shows the co-authorship network connecting the top 25 collaborators of Paurav Shukla. A scholar is included among the top collaborators of Paurav Shukla based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Paurav Shukla. Paurav Shukla is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 5 | |
| 3 | 19 | |
| 4 | 0 | |
| 5 | 14 | |
| 6 | 6 | |
| 7 | 27 | |
| 8 | 67 | |
| 9 | 1 | |
| 10 | 27 | |
| 11 | 5 | |
| 12 | 11 | |
| 13 | 2 | |
| 14 | The Direct and Interactive Effects of Store-Level Promotions on Impulse Purchase: Moderating Impact of Category Familiarity and Normative Influences | 1 |
| 15 | 5 | |
| 16 | Antecedents and Consequences of Consumer Confusion: Analysis of the Financial Services Industry | 16 |
| 17 | Conspicuous Consumption in Cross-national Context: Psychological and Brand Antecedents | 9 |
| 18 | Measuring the effects of perceived sacrifice, quality, value, and satisfaction on behavioural intentions in service environment | 2 |
| 19 | 5 | |
| 20 | 5 |
About Paurav Shukla
Paurav Shukla is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Tourism, Leisure and Hospitality Management, having authored 73 papers that have together received 2.7k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (41 papers), Digital Marketing and Social Media (18 papers) and Customer Service Quality and Loyalty (16 papers). The work is most often cited by research in Marketing (1.9k citations), Organizational Behavior and Human Resource Management (726 citations) and Tourism, Leisure and Hospitality Management (67 citations). Paurav Shukla has collaborated with scholars based in United Kingdom, Spain and United States. Frequent co-authors include Madhumita Banerjee, Keyoor Purani, Jaywant Singh, Verónica Rosendo-Ríos, Keith Perks, Aniruddha Pangarkar, Phani Tej Adidam, Qing Wang, Charles R. Taylor and Francisca Farache. Their work appears in journals such as Journal of Business Research, Technological Forecasting and Social Change and Information & Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.