Marvin E. Goldberg

4.8k total citations
66 papers, 3.7k citations indexed

About

Marvin E. Goldberg is a scholar working on Marketing, Sociology and Political Science and Physiology. According to data from OpenAlex, Marvin E. Goldberg has authored 66 papers receiving a total of 3.7k indexed citations (citations by other indexed papers that have themselves been cited), including 19 papers in Marketing, 12 papers in Sociology and Political Science and 8 papers in Physiology. Recurrent topics in Marvin E. Goldberg's work include Consumer Behavior in Brand Consumption and Identification (17 papers), Media, Gender, and Advertising (8 papers) and Smoking Behavior and Cessation (7 papers). Marvin E. Goldberg is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Media, Gender, and Advertising (8 papers) and Smoking Behavior and Cessation (7 papers). Marvin E. Goldberg collaborates with scholars based in United States, Canada and Hong Kong. Marvin E. Goldberg's co-authors include Gerald J. Gorn, Jon Hartwick, Cornelia Pechmann, Ellen Reibling, Guangzhi Zhao, Joel B. Cohen, Merrie Brucks, Gary Armstrong, Laura A. Peracchio and Gary J. Bamossy and has published in prestigious journals such as Journal of Marketing, Child Development and Journal of Marketing Research.

In The Last Decade

Marvin E. Goldberg

62 papers receiving 3.2k citations

Peers

Marvin E. Goldberg
Comparison fields: 5 of 147
  • Marketing 1.7k
  • Sociology and Political Science 1.2k
  • Literature and Literary Theory 578
  • Applied Psychology 536
  • Social Psychology 420
Replace Charles K. Atkin with:
Charles K. Atkin United States
Cornelia Pechmann United States
Daniel J. O’Keefe United States
Sharon S. Brehm United States
Michaela Wänke Germany
Norm O’Reilly Canada
Michael Burgoon United States
Steven S. Posavac United States
Andrew Lepp United States
Stephen M. Smith United States
Charles K. Atkin United States View profile →
Citations per field, relative to Marvin E. Goldberg
Marvin E. Goldberg · 1×
Citations per year, relative to Marvin E. Goldberg
Marvin E. Goldberg · 1×

Countries citing papers authored by Marvin E. Goldberg

Since Specialization
Citations

This map shows the geographic impact of Marvin E. Goldberg's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Marvin E. Goldberg with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Marvin E. Goldberg more than expected).

Fields of papers citing papers by Marvin E. Goldberg

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Marvin E. Goldberg. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Marvin E. Goldberg. The network helps show where Marvin E. Goldberg may publish in the future.

Co-authorship network of co-authors of Marvin E. Goldberg

This figure shows the co-authorship network connecting the top 25 collaborators of Marvin E. Goldberg. A scholar is included among the top collaborators of Marvin E. Goldberg based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Marvin E. Goldberg. Marvin E. Goldberg is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
# Work Indexed citations
1 63
2 9
3 17
4 9
5
Absence makes the mind grow sharper : element omission and product recall
1
6 37
7 143
8 16
9 10
10 1
11
Children's Cognitive Responses to Advertising
6
12 31
13
Television's Impact on Preferences for Non-White Playmates: The Effects of Canadian Sesame Street Inserts
6
14
The Effects of Tv Messages For High and Low Nutritional Foods on Children's Snack and Breakfast Food Choices
8
15 126
16 158
17 24
18
Children's Reactions to Television Advertising for Toys.
1
19
A Cognitive Model of Innovative Behavior: the Interaction of Product and Self-Attitudes
2
20 40

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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