Gerald J. Gorn

122 total papers · 6.7k total citations
74 papers, 5.0k citations indexed

About

Gerald J. Gorn is a scholar working on Marketing, Social Psychology and Sociology and Political Science. According to data from OpenAlex, Gerald J. Gorn has authored 74 papers receiving a total of 5.0k indexed citations (citations by other indexed papers that have themselves been cited), including 25 papers in Marketing, 21 papers in Social Psychology and 20 papers in Sociology and Political Science. Recurrent topics in Gerald J. Gorn's work include Consumer Behavior in Brand Consumption and Identification (23 papers), Color perception and design (12 papers) and Media Influence and Health (7 papers). Gerald J. Gorn is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (23 papers), Color perception and design (12 papers) and Media Influence and Health (7 papers). Gerald J. Gorn collaborates with scholars based in Canada, Hong Kong and United States. Gerald J. Gorn's co-authors include Marvin E. Goldberg, Amitava Chattopadhyay, Darren W. Dahl, David K. Tse, Charles B. Weinberg, Jaideep Sengupta, Yuwei Jiang, Michel Tuan Pham, Laura A. Peracchio and Gary J. Bamossy and has published in prestigious journals such as Journal of Marketing, Child Development and Management Science.

In The Last Decade

Gerald J. Gorn

71 papers receiving 4.2k citations

Author Peers

Peers are selected by citation overlap in the author's most active subfields. citations · hero ref

Author Last Decade Papers Cites
Gerald J. Gorn 2.8k 1.7k 1.3k 762 570 74 5.0k
L. J. Shrum 3.5k 1.2× 2.8k 1.7× 1.2k 0.9× 515 0.7× 1.1k 2.0× 93 6.9k
Laura A. Peracchio 2.3k 0.8× 1.4k 0.8× 873 0.7× 495 0.6× 421 0.7× 75 4.2k
Michel Tuan Pham 2.7k 0.9× 2.1k 1.2× 1.2k 0.9× 594 0.8× 464 0.8× 82 5.3k
Deborah Roedder John 5.0k 1.8× 3.0k 1.8× 1.5k 1.1× 554 0.7× 508 0.9× 76 7.5k
Sharon Shavitt 2.8k 1.0× 3.4k 2.0× 2.2k 1.6× 371 0.5× 386 0.7× 88 6.3k
David Glen Mick 4.2k 1.5× 2.6k 1.5× 1.1k 0.8× 932 1.2× 623 1.1× 61 7.4k
Ronald J. Faber 4.3k 1.5× 1.8k 1.1× 618 0.5× 279 0.4× 368 0.6× 78 6.4k
Joan Meyers‐Levy 4.4k 1.6× 3.0k 1.8× 1.4k 1.1× 864 1.1× 855 1.5× 49 7.1k
Alice M. Tybout 3.8k 1.3× 2.5k 1.4× 923 0.7× 423 0.6× 364 0.6× 63 6.2k
David W. Schumann 3.3k 1.2× 3.0k 1.8× 695 0.5× 346 0.5× 640 1.1× 46 5.4k

Countries citing papers authored by Gerald J. Gorn

Since Specialization
Citations

This map shows the geographic impact of Gerald J. Gorn's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Gerald J. Gorn with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Gerald J. Gorn more than expected).

Fields of papers citing papers by Gerald J. Gorn

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Gerald J. Gorn. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Gerald J. Gorn. The network helps show where Gerald J. Gorn may publish in the future.

Co-authorship network of co-authors of Gerald J. Gorn

This figure shows the co-authorship network connecting the top 25 collaborators of Gerald J. Gorn. A scholar is included among the top collaborators of Gerald J. Gorn based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Gerald J. Gorn. Gerald J. Gorn is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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