Kunal Basu

17 papers and 5.6k indexed citations i.

About

Kunal Basu is a scholar working on Marketing, Strategy and Management and Experimental and Cognitive Psychology. According to data from OpenAlex, Kunal Basu has authored 17 papers receiving a total of 5.6k indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Marketing, 6 papers in Strategy and Management and 5 papers in Experimental and Cognitive Psychology. Recurrent topics in Kunal Basu’s work include Consumer Behavior in Brand Consumption and Identification (7 papers), Ethics in Business and Education (5 papers) and Corporate Social Responsibility Reporting (4 papers). Kunal Basu is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Ethics in Business and Education (5 papers) and Corporate Social Responsibility Reporting (4 papers). Kunal Basu collaborates with scholars based in Canada, United Kingdom and Switzerland. Kunal Basu's co-authors include Anthony Steven Dick, Guido Palazzo, Joel B. Cohen, Amitava Chattopadhyay, Marvin E. Goldberg, Gerald J. Gorn, Jean‐Pascal Gond and Pankaj Chandra and has published in prestigious journals such as Academy of Management Review, Journal of Marketing Research and Journal of Consumer Research.

In The Last Decade

Co-authorship network of co-authors of Kunal Basu i

Fields of papers citing papers by Kunal Basu

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Kunal Basu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kunal Basu. The network helps show where Kunal Basu may publish in the future.

Countries citing papers authored by Kunal Basu

Since Specialization
Citations

This map shows the geographic impact of Kunal Basu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kunal Basu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kunal Basu more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025