Kathleen Debevec
Impact in
- Marketing top 2%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Gender Studies top 5%
- Media, Gender, and Advertising
Papers in
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- Digital Marketing and Social Media 3
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- Consumer Behavior in Brand Consumption and Identification 6
- Co-authors
- Easwar S. Iyer (4 shared papers)Jean B. Romeo (3 shared papers)Thomas J. Madden (3 shared papers)William D. Diamond (3 shared papers)Charles D. Schewe (2 shared papers)Jerome B. Kernan (3 shared papers)Vishal Kashyap (1 shared paper)Andrew Murphy (1 shared paper)
- Journals
- Journal of Consumer Behaviour (2 papers)Journal of Consumer Psychology (2 papers)Psychology and Marketing (2 papers)Journal of Advertising (1 paper)Journal of International Consumer Marketing (1 paper)
- Partner nations
- United StatesSwedenNew Zealand
In The Last Decade
Kathleen Debevec
22 papers receiving 625 citations
Peers
Comparison fields: 5 of 85
- Marketing 402
- Gender Studies 157
- Applied Psychology 50
- Literature and Literary Theory 86
- Information Systems and Management 50
Countries citing papers authored by Kathleen Debevec
This map shows the geographic impact of Kathleen Debevec's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kathleen Debevec with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kathleen Debevec more than expected).
Fields of papers citing papers by Kathleen Debevec
This network shows the impact of papers produced by Kathleen Debevec. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kathleen Debevec. The network helps show where Kathleen Debevec may publish in the future.
Co-authors
The 16 scholars most cited alongside Kathleen Debevec, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 23 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 1992 | 113 | |
| 2 | 2013 | 109 | |
| 3 | 1986 | 107 | |
| 4 | 2006 | 62 | |
| 5 | 1988 | 62 | |
| 6 | 2013 | 50 | |
| 7 | Sex Roles and Consumer Perceptions of Promotions, Products, and Self: What Do We Know and Where Should We Be Headed? | 1986 | 32 |
| 8 | 1986 | 31 | |
| 9 | More Evidence on the Effects of a Presenter's Attractiveness Some Cognitive, Affective, and Behavioral Consequences | 1984 | 26 |
| 10 | 1987 | 21 | |
| 11 | 1991 | 20 | |
| 12 | 2012 | 17 | |
| 13 | Self-gifts and the manifestation of material values | 1993 | 16 |
| 14 | The Self-Reference Effect in Persuasion Implications For Marketing Strategy | 1987 | 10 |
| 15 | the Effects of Knowledge and Imagery on Advertising Responses to an Innovation | 1985 | 8 |
| 16 | Kinship Exchange Networks and Family Consumption | 1993 | 7 |
| 17 | 1992 | 7 | |
| 18 | 1995 | 5 | |
| 19 | Till Death Do We Part: Family Dissolution, Transition, and Consumer Behavior | 1992 | 4 |
| 20 | 2020 | 3 |
About Kathleen Debevec
Kathleen Debevec is a scholar working on Sociology and Political Science, Marketing, Experimental and Cognitive Psychology, Gender Studies and Social Psychology, having authored 23 papers that have together received 713 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (6 papers), Visual and Cognitive Learning Processes (4 papers), Digital Marketing and Social Media (3 papers), Media, Gender, and Advertising (3 papers), Accounting Education and Careers (2 papers), Management and Marketing Education (2 papers), Creativity in Education and Neuroscience (2 papers) and Behavioral Health and Interventions (2 papers). The work is most often cited by research in Marketing (402 citations), Gender Studies (157 citations), Applied Psychology (50 citations), Literature and Literary Theory (86 citations) and Information Systems and Management (50 citations). Kathleen Debevec has collaborated with scholars based in United States, Sweden and New Zealand. Frequent co-authors include Easwar S. Iyer, Jean B. Romeo, Thomas J. Madden, William D. Diamond, Charles D. Schewe, Jerome B. Kernan, Vishal Kashyap, Andrew Murphy, Anders Parment and Sandra Schmidt. Their work appears in journals such as Journal of Consumer Behaviour, Journal of Consumer Psychology, Psychology and Marketing, Journal of Advertising and Journal of International Consumer Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.