William D. Diamond

1.1k total citations
23 papers, 853 citations indexed

About

William D. Diamond is a scholar working on Sociology and Political Science, Marketing and General Decision Sciences. According to data from OpenAlex, William D. Diamond has authored 23 papers receiving a total of 853 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Sociology and Political Science, 7 papers in Marketing and 6 papers in General Decision Sciences. Recurrent topics in William D. Diamond's work include Decision-Making and Behavioral Economics (6 papers), Customer Service Quality and Loyalty (5 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). William D. Diamond is often cited by papers focused on Decision-Making and Behavioral Economics (6 papers), Customer Service Quality and Loyalty (5 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). William D. Diamond collaborates with scholars based in United States, Netherlands and Sweden. William D. Diamond's co-authors include Leland Campbell, Kathleen Debevec, Thomas J. Madden, Charles D. Schewe, Rajiv Kashyap, Abhijit Sanyal, Kwong Chan, Stephanie Noble, Robert R. Johnson and Easwar S. Iyer and has published in prestigious journals such as Journal of Personality and Social Psychology, Journal of Consumer Research and Journal of Advertising.

In The Last Decade

William D. Diamond

22 papers receiving 740 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
William D. Diamond United States 16 457 386 127 84 83 23 853
Jay P. Carlson United States 9 435 1.0× 232 0.6× 132 1.0× 53 0.6× 47 0.6× 16 701
Ronald Kuntze United States 7 475 1.0× 222 0.6× 184 1.4× 80 1.0× 45 0.5× 9 774
Desmond Lam Macao 18 481 1.1× 405 1.0× 273 2.1× 69 0.8× 47 0.6× 46 959
Robert D. Jewell United States 16 446 1.0× 320 0.8× 136 1.1× 80 1.0× 60 0.7× 42 732
Liyin Jin China 15 476 1.0× 433 1.1× 197 1.6× 89 1.1× 121 1.5× 51 839
Amber Brown United States 7 357 0.8× 347 0.9× 70 0.6× 71 0.8× 117 1.4× 10 842
Charles M. Schaninger United States 15 361 0.8× 263 0.7× 129 1.0× 61 0.7× 46 0.6× 31 780
Eric Haley United States 20 584 1.3× 487 1.3× 111 0.9× 59 0.7× 70 0.8× 55 1.1k
A. Dwayne Ball United States 11 584 1.3× 469 1.2× 323 2.5× 118 1.4× 45 0.5× 19 1.0k
Beverly A. Browne United States 11 352 0.8× 166 0.4× 190 1.5× 42 0.5× 27 0.3× 21 848

Countries citing papers authored by William D. Diamond

Since Specialization
Citations

This map shows the geographic impact of William D. Diamond's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by William D. Diamond with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites William D. Diamond more than expected).

Fields of papers citing papers by William D. Diamond

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by William D. Diamond. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by William D. Diamond. The network helps show where William D. Diamond may publish in the future.

Co-authorship network of co-authors of William D. Diamond

This figure shows the co-authorship network connecting the top 25 collaborators of William D. Diamond. A scholar is included among the top collaborators of William D. Diamond based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with William D. Diamond. William D. Diamond is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Diamond, William D., et al.. (2018). Understanding Bad-Boy Celebrity Endorser Effectiveness: The Fantasy-Based Relationship, Hedonic Consumption, and Congruency Model. Journal of Current Issues & Research in Advertising. 41(1). 1–19. 15 indexed citations
2.
Diamond, William D.. (2016). Consumer perceptions and intentions toward smoking cessation tools. Journal of Consumer Marketing. 33(5). 324–331. 1 indexed citations
3.
Debevec, Kathleen, Charles D. Schewe, Thomas J. Madden, & William D. Diamond. (2013). Are today's Millennials splintering into a new generational cohort? Maybe!. Journal of Consumer Behaviour. 12(1). 20–31. 109 indexed citations
4.
Debevec, Kathleen & William D. Diamond. (2012). Social smokers: Smoking motivations, behavior, vulnerability, and responses to antismoking advertising. Journal of Consumer Behaviour. 11(3). 207–216. 17 indexed citations
5.
Iyer, Easwar S., Rajiv Kashyap, & William D. Diamond. (2012). Charitable Giving: Even the Willing Need to be Persuaded. Journal of Current Issues & Research in Advertising. 33(1). 115–127. 5 indexed citations
6.
Diamond, William D., et al.. (2011). Does Ad-Context Congruity Help Surfers and Information Seekers Remember Ads in Cluttered E-magazines?. Journal of Advertising. 40(4). 67–84. 75 indexed citations
7.
Diamond, William D. & Easwar S. Iyer. (2007). Creating Effective Direct Mail Charitable Solicitations: The Effects of Enclosures and Different Appeals. Journal of Nonprofit & Public Sector Marketing. 18(1). 81–100. 15 indexed citations
8.
Diamond, William D., et al.. (2002). Using Advertising Constructs and Methods to Understand Direct Mail Fundraising Appeals. Nonprofit Management and Leadership. 12(3). 225–242. 36 indexed citations
9.
Diamond, William D. & Rajiv Kashyap. (1997). Extending Models of Prosocial Behavior to Explain University Alumni Contributions1. Journal of Applied Social Psychology. 27(10). 915–928. 65 indexed citations
10.
Diamond, William D.. (1992). Effects of format and expertise on the decision rules used to evaluate supermarket sales promotions. Journal of Business and Psychology. 6(4). 465–481. 4 indexed citations
11.
Diamond, William D., et al.. (1991). Effects of Probabilistic Rewards on Recycling Attitudes and Behavior1. Journal of Applied Social Psychology. 21(19). 1590–1607. 44 indexed citations
12.
Diamond, William D. & Abhijit Sanyal. (1990). The Effect of Framing on the Choice of Supermarket Coupons. ACR North American Advances. 53 indexed citations
13.
Diamond, William D. & Robert R. Johnson. (1990). The Framing of Sales Promotions: an Approach to Classification. ACR North American Advances. 31 indexed citations
14.
Diamond, William D.. (1990). Effects of Describing Long-Term Risks as Cumulative or Noncumulative. Basic and Applied Social Psychology. 11(4). 405–419. 7 indexed citations
15.
Campbell, Leland & William D. Diamond. (1990). Framing and Sales Promotions: The Characteristics of a ″Good Deal″. Journal of Consumer Marketing. 7(4). 25–31. 106 indexed citations
16.
Diamond, William D. & Leland Campbell. (1989). The Framing of Sales Promotions: Effects on Reference Price Change. ACR North American Advances. 72 indexed citations
17.
Diamond, William D.. (1988). The Effect of Probability and Consequence Levels on the Focus of Consumer Judgments in Risky Situations. Journal of Consumer Research. 15(2). 280–280. 40 indexed citations
18.
Diamond, William D. & Jean Paul Gagnon. (1985). Obtaining Pharmacy Class Feedback through the Use of Focus Group lnterviews. American Journal of Pharmaceutical Education. 49(1). 49–54. 2 indexed citations
19.
McCarty, Dennis, et al.. (1982). Alcohol, sexual arousal, and the transfer of excitation.. Journal of Personality and Social Psychology. 42(6). 977–988. 21 indexed citations
20.
Insko, Chester A., et al.. (1980). Social evolution and the emergence of leadership.. Journal of Personality and Social Psychology. 39(3). 431–448. 41 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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