James A. Narus
Impact in
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- Customer Service Quality and Loyalty
- Marketing top 0.1%
- Consumer Behavior in Brand Consumption and Identification
Papers in
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- Customer Service Quality and Loyalty 12
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- Management and Marketing Education 4
- Co-authors
- James C. AndersonWouter van RossumMarc WoutersNirmalya KumarMichelle D. StewardMichelle L. RoehmFinn WynstraN. Mohan Reddy
- Journals
- Journal of Business-to-Business Marketing (6 papers)Journal of Marketing (5 papers)Harvard business review (5 papers)Industrial Marketing Management (4 papers)Business Horizons (1 paper)
- Partner nations
- United StatesCanadaNetherlands
In The Last Decade
James A. Narus
41 papers receiving 8.6k citations
Hit Papers
Peers
Comparison fields: 5 of 111
- Organizational Behavior and Human Resource Management 6.1k
- Marketing 3.7k
- Management Information Systems 2.8k
- Strategy and Management 4.5k
- Information Systems and Management 1.4k
Countries citing papers authored by James A. Narus
This map shows the geographic impact of James A. Narus's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by James A. Narus with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites James A. Narus more than expected).
Fields of papers citing papers by James A. Narus
This network shows the impact of papers produced by James A. Narus. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by James A. Narus. The network helps show where James A. Narus may publish in the future.
Co-authors
The 22 scholars most cited alongside James A. Narus, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2020 | 0 | |
| 2 | Tiebreaker selling: how nonstrategic suppliers can help customers solve important problems | 2014 | 67 |
| 3 | HBR's 10 Must Reads on Strategic Marketing | 2013 | 3 |
| 4 | 2012 | 25 | |
| 5 | Business market value merchants | 2008 | 7 |
| 6 | Propuestas de valor para el cliente en los mercados de empresas | 2006 | 3 |
| 7 | Selectively Pursuing More of Your Customer's Business | 2003 | 35 |
| 8 | Business marketing: understand what customers value. | 1999 | 430 |
| 9 | Business Market Management: Understanding, Creating, and Delivering Value (Управление бизнес-рынками: понимание, создание и донесение ценности) | 1999 | 1 |
| 10 | 1998 | 1 | |
| 11 | 1998 | 9 | |
| 12 | 1996 | 168 | |
| 13 | Capturing the value of supplementary services Hit paper breakdown → | 1995 | 536 |
| 14 | A Model of Distributor Firm and Manufacturer Firm Working Partnerships Hit paper breakdown → | 1990 | 4010 |
| 15 | Strengthen Distributor Performance Through Channel Positioning | 1988 | 19 |
| 16 | 1988 | 52 | |
| 17 | Turn Your Industrial Distributors into Partners | 1986 | 84 |
| 18 | A Model of the Distributor's Perspective of Distributor-Manufacturer Working Relationships Hit paper breakdown → | 1984 | 782 |
| 19 | 1984 | 23 | |
| 20 | 1984 | 355 |
About James A. Narus
James A. Narus is a scholar working on Organizational Behavior and Human Resource Management, Management of Technology and Innovation, Management Information Systems, Marketing and Strategy and Management, having authored 42 papers that have together received 10.1k indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (12 papers), Business Strategy and Innovation (6 papers), Outsourcing and Supply Chain Management (5 papers), Quality and Supply Management (4 papers), Management and Marketing Education (4 papers), Innovation and Knowledge Management (4 papers), Digital Marketing and Social Media (3 papers) and Construction Project Management and Performance (3 papers). The work is most often cited by research in Organizational Behavior and Human Resource Management (6.1k citations), Marketing (3.7k citations), Management Information Systems (2.8k citations), Strategy and Management (4.5k citations) and Information Systems and Management (1.4k citations). James A. Narus has collaborated with scholars based in United States, Canada and Netherlands. Frequent co-authors include James C. Anderson, Wouter van Rossum, Marc Wouters, Nirmalya Kumar, Michelle D. Steward, Michelle L. Roehm, Finn Wynstra, James C. Anderson, N. Mohan Reddy and William H. Davidow. Their work appears in journals such as Journal of Business-to-Business Marketing, Journal of Marketing, Harvard business review, Industrial Marketing Management and Business Horizons.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.