Journal of Current Issues & Research in Advertising

12.5k citations
510 papers · indexed · active since 1950
Topics
Consumer Behavior in Brand Consumption and IdentificationDigital Marketing and Social MediaMedia, Gender, and Advertising

In The Last Decade

Journal of Current Issues & Research in Advertising

485 papers receiving 11.3k citations

Peers

Journal of Current Issues & Research in Advertising
Comparison fields: 5 of 151
  • Marketing 8.0k
  • Sociology and Political Science 7.3k
  • Gender Studies 2.3k
  • Literature and Literary Theory 1.9k
  • Information Systems and Management 1.8k
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Journal of Current Issues & Research in Advertising relative to Young Consumers Insight and Ideas for Responsible Marketers United States Young Consumers Insight and Ideas for Responsible Marketers's profile →
Citations per field
00.5×3.6×
Young Consumers Insight and Ideas for Responsible Marketers · 1×
Citations per year

Countries where authors publish in Journal of Current Issues & Research in Advertising

Since Specialization
Citations

This map shows the geographic impact of research published in Journal of Current Issues & Research in Advertising. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by papers published in Journal of Current Issues & Research in Advertising with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Journal of Current Issues & Research in Advertising more than expected).

Fields of papers published in Journal of Current Issues & Research in Advertising

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers published in Journal of Current Issues & Research in Advertising. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers published in Journal of Current Issues & Research in Advertising.

About Journal of Current Issues & Research in Advertising

The 510 papers published in Journal of Current Issues & Research in Advertising in the last decades have received a total of 12.5k indexed citations . Papers published in Journal of Current Issues & Research in Advertising usually cover Marketing (366 papers), Gender Studies (117 papers) and Literature and Literary Theory (103 papers) specifically the topics of Consumer Behavior in Brand Consumption and Identification (335 papers), Digital Marketing and Social Media (198 papers) and Media, Gender, and Advertising (107 papers). The most active scholars publishing in Journal of Current Issues & Research in Advertising are Nancy Spears, Surendra N. Singh, Robert H. Ducoffe, Pola B. Gupta, Kenneth R. Lord, James A. Karrh, Chang-Hoan Cho, Darrel D. Muehling, Louisa Ha and Stephen Jay Gould.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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