Timothy W. Aurand

941 total citations
25 papers, 610 citations indexed

About

Timothy W. Aurand is a scholar working on Management of Technology and Innovation, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Timothy W. Aurand has authored 25 papers receiving a total of 610 indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Management of Technology and Innovation, 10 papers in Marketing and 9 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Timothy W. Aurand's work include Management and Marketing Education (12 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Customer Service Quality and Loyalty (4 papers). Timothy W. Aurand is often cited by papers focused on Management and Marketing Education (12 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Customer Service Quality and Loyalty (4 papers). Timothy W. Aurand collaborates with scholars based in United States. Timothy W. Aurand's co-authors include Linda Gorchels, Kimberly M. Judson, Terrence R. Bishop, Geoffrey L. Gordon, Denise D. Schoenbachler, Vijaykumar Krishnan, Carol W. DeMoranville, Jeffrey James, Cheryl L. Buff and James J. Kellaris and has published in prestigious journals such as SHILAP Revista de lepidopterología, Journal of Consumer Marketing and Journal of International Marketing.

In The Last Decade

Timothy W. Aurand

22 papers receiving 544 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Timothy W. Aurand United States	11	290	280	228	159	105	25	610
Ceyda Maden Türkiye	13	322 1.1×	122 0.4×	258 1.1×	147 0.9×	118 1.1×	24	694
V. Kanti Prasad United States	10	144 0.5×	284 1.0×	278 1.2×	157 1.0×	94 0.9×	18	712
Thomas E. Boyt United States	7	162 0.6×	161 0.6×	111 0.5×	111 0.7×	95 0.9×	9	435
Dan C. Weilbaker United States	10	199 0.7×	391 1.4×	119 0.5×	114 0.7×	65 0.6×	19	661
Percy Marquina Feldman Peru	10	133 0.5×	202 0.7×	242 1.1×	95 0.6×	64 0.6×	24	460
Kevin M. McNeilly United States	13	524 1.8×	144 0.5×	167 0.7×	167 1.1×	157 1.5×	24	856
Linda C. Ueltschy United States	9	464 1.6×	431 1.5×	99 0.4×	295 1.9×	72 0.7×	17	785
Michael L. Mallin United States	15	400 1.4×	208 0.7×	153 0.7×	202 1.3×	73 0.7×	38	650
Elad Granot United States	13	151 0.5×	189 0.7×	172 0.8×	136 0.9×	67 0.6×	17	498
Rebecca M. Guidice United States	14	262 0.9×	82 0.3×	141 0.6×	97 0.6×	68 0.6×	35	562

Countries citing papers authored by Timothy W. Aurand

Since Specialization

Citations

This map shows the geographic impact of Timothy W. Aurand's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Timothy W. Aurand with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Timothy W. Aurand more than expected).

Fields of papers citing papers by Timothy W. Aurand

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Timothy W. Aurand. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Timothy W. Aurand. The network helps show where Timothy W. Aurand may publish in the future.

Co-authorship network of co-authors of Timothy W. Aurand

This figure shows the co-authorship network connecting the top 25 collaborators of Timothy W. Aurand. A scholar is included among the top collaborators of Timothy W. Aurand based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Timothy W. Aurand. Timothy W. Aurand is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Krishnan, Vijaykumar, Ursula Y. Sullivan, Timothy W. Aurand, & Kimberly M. Judson. (2014). The Pedagogy of Choosing Brand Exemplars in Marketing Classrooms. 12(3). 1.

Krishnan, Vijaykumar, Ursula Y. Sullivan, Mark D. Groza, & Timothy W. Aurand. (2013). The Brand Recall Index: a metric for assessing value. Journal of Consumer Marketing. 30(5). 415–426. 6 indexed citations

Aurand, Timothy W., et al.. (2012). Analyzing The Impact Of The 2012 Ford Focus Target Hunt: Can Student Managed Projects Accomplish Both Academic And Corporate Objectives?. Journal of International Education Research (JIER). 8(3). 233–244.

Krishnan, Vijaykumar, James J. Kellaris, & Timothy W. Aurand. (2012). Sonic logos: can sound influence willingness to pay?. Journal of Product & Brand Management. 21(4). 275–284. 25 indexed citations

Gordon, Geoffrey L., et al.. (2008). Preventing Consumer Grudges across the Age Spectrum: Time Is of the Essence. Academy of Marketing Studies journal. 12(2). 63. 1 indexed citations

Judson, Kimberly M., Timothy W. Aurand, Linda Gorchels, & Geoffrey L. Gordon. (2008). Building a University Brand from Within: University Administrators' Perspectives of Internal Branding. Services Marketing Quarterly. 30(1). 54–68. 91 indexed citations

Judson, Kimberly M., et al.. (2007). Consumer Grudgeholding: Does Age Make a Difference?. Mid-American Journal of Business. 22(1). 45–58. 10 indexed citations

Judson, Kimberly M., Linda Gorchels, & Timothy W. Aurand. (2006). Building a University Brand from Within: A Comparison of Coaches' Perspectives of Internal Branding. Journal of Marketing for HIGHER EDUCATION. 16(1). 97–114. 75 indexed citations

Aurand, Timothy W., et al.. (2006). Meeting AACSB Assessment Requirements through Peer Evaluations and Rankings in a Capstone Marketing Class. Marketing Education Review. 16(1). 41–46. 13 indexed citations

10.

Aurand, Timothy W., Linda Gorchels, & Terrence R. Bishop. (2005). Human resource management's role in internal branding: an opportunity for cross‐functional brand message synergy. Journal of Product & Brand Management. 14(3). 163–169. 184 indexed citations

11.

Aurand, Timothy W., Carol W. DeMoranville, Elisa Fredericks, & Thomas J. Smith. (2004). FROM MASS CUSTOMIZATION TO CUSTOMIZATION: AN OPPORTUNITY FOR ENTREPRENEURIAL DIFFERENTIATION. Journal of Small Business Strategy. 15(1). 49–58. 2 indexed citations

12.

Judson, Kimberly M., Jeffrey James, & Timothy W. Aurand. (2004). Marketing the University to Student-Athletes: Understanding University Selection Criteria. Journal of Marketing for HIGHER EDUCATION. 14(1). 23–40. 31 indexed citations

13.

Schoenbachler, Denise D., Geoffrey L. Gordon, & Timothy W. Aurand. (2004). Building brand loyalty through individual stock ownership. Journal of Product & Brand Management. 13(7). 488–497. 67 indexed citations

14.

DeMoranville, Carol W., et al.. (2002). Faculty Education: The Key to Gaining Acceptance of Cross-Functional Business Programs. SHILAP Revista de lepidopterología. 2(1). 4 indexed citations

15.

Aurand, Timothy W., Carol W. DeMoranville, & Geoffrey L. Gordon. (2001). Cross-Functional Business Programs: Critical Design and Development Considerations. Mid-American Journal of Business. 16(2). 21–30. 13 indexed citations

16.

Aurand, Timothy W., Thani Jambulingam, & Linda Gorchels. (2000). Identification of International Marketing Manager Competencies: A Tri-Country Study. Academy of Marketing Studies journal. 4(1). 1. 1 indexed citations

17.

DeMoranville, Carol W., Timothy W. Aurand, & Geoffrey L. Gordon. (2000). The Delivery of an Undergraduate, Cross-Functional Business Principles Program: One University's Continuing Journey. Marketing Education Review. 10(3). 29–41. 16 indexed citations

18.

Aurand, Timothy W., et al.. (2000). Reengineering: An Essential Element of Today's Marketing Curriculum. Marketing Education Review. 10(1). 25–32. 1 indexed citations

19.

Gorchels, Linda, Thani Jambulingam, & Timothy W. Aurand. (1999). Executive Insights: International Marketing Managers: A Comparison of Japanese, German, and U.S. Perceptions. Journal of International Marketing. 7(1). 97–105. 3 indexed citations

20.

Aurand, Timothy W., Denise D. Schoenbachler, & Geoffrey L. Gordon. (1996). Reengineering and the marketing function: integration of theory and practice. Journal of Product & Brand Management. 5(3). 6–23. 5 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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