Reo Song

516 citations
19 papers · 374 indexed · h-index 10
Topics
Consumer Market Behavior and Pricing (9 papers)Consumer Behavior in Brand Consumption and Identification (6 papers)Digital Marketing and Social Media (5 papers)

In The Last Decade

Reo Song

17 papers receiving 351 citations

Peers

Reo Song
Comparison fields: 5 of 58
  • Marketing 250
  • Sociology and Political Science 161
  • Strategy and Management 71
  • Economics and Econometrics 51
  • Organizational Behavior and Human Resource Management 50
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Countries citing papers authored by Reo Song

Since Specialization
Citations

This map shows the geographic impact of Reo Song's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Reo Song with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Reo Song more than expected).

Fields of papers citing papers by Reo Song

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Reo Song. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Reo Song. The network helps show where Reo Song may publish in the future.

Co-authorship network of co-authors of Reo Song

This figure shows the co-authorship network connecting the top 25 collaborators of Reo Song. A scholar is included among the top collaborators of Reo Song based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Reo Song. Reo Song is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

19 of 19 papers shown
#WorkIndexed citations
1 0
2 2
3 10
4 5
5 4
6 2
7 5
8 11
9 7
10 32
11 68
12 22
13
Where Should We Build a Mall? The Formation of Market Structure and Its Effect on Sales
1
14 16
15 1
16 24
17 11
18 39
19 114

About Reo Song

Reo Song is a scholar working on Marketing, Visual Arts and Performing Arts and Tourism, Leisure and Hospitality Management, having authored 19 papers that have together received 374 indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (9 papers), Consumer Behavior in Brand Consumption and Identification (6 papers) and Digital Marketing and Social Media (5 papers). The work is most often cited by research in Marketing (250 citations), Management Information Systems (48 citations) and Information Systems and Management (36 citations). Reo Song has collaborated with scholars based in United States, South Korea and Canada. Frequent co-authors include Sangkil Moon, Sungha Jang, Haipeng Chen, Mark B. Houston, Kirthi Kalyanam, Brian T. Ratchford, P.K. Kannan, Gangshu Cai, Ramkumar Janakiraman and Dhruv Grewal. Their work appears in journals such as Journal of Marketing, European Journal of Operational Research and Journal of Business Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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