Brian I. Spaid

495 total citations
11 papers, 361 citations indexed

About

Brian I. Spaid is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Brian I. Spaid has authored 11 papers receiving a total of 361 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Marketing, 4 papers in Sociology and Political Science and 4 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Brian I. Spaid's work include Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Customer Service Quality and Loyalty (4 papers). Brian I. Spaid is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Customer Service Quality and Loyalty (4 papers). Brian I. Spaid collaborates with scholars based in United States and Latvia. Brian I. Spaid's co-authors include Pratibha A. Dabholkar, Carol L. Jones, Jennifer L. Stevens, Michael Breazeale, Daniel J. Flint, Charles H. Noble, Terence T. Ow, Bonnie S. O’Neill, Sulin Ba and Charles A. Wood and has published in prestigious journals such as Research Policy, Psychology and Marketing and Business Horizons.

In The Last Decade

Brian I. Spaid

11 papers receiving 342 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Brian I. Spaid United States	8	187	185	134	81	50	11	361
Ioannis Kostopoulos United Kingdom	12	129 0.7×	175 0.9×	105 0.8×	49 0.6×	46 0.9×	33	422
Robert Ciuchita Finland	7	231 1.2×	191 1.0×	129 1.0×	93 1.1×	36 0.7×	9	422
Wolfgang Weitzl Austria	12	221 1.2×	314 1.7×	158 1.2×	117 1.4×	47 0.9×	20	489
Kleopatra Κonstantoulaki United Kingdom	10	187 1.0×	229 1.2×	56 0.4×	112 1.4×	55 1.1×	31	387
Anandakuttan B. Unnithan India	7	267 1.4×	214 1.2×	107 0.8×	58 0.7×	19 0.4×	19	418
Todd J. Bacile United States	9	203 1.1×	273 1.5×	127 0.9×	89 1.1×	36 0.7×	13	407
Jan F. Klein Netherlands	9	357 1.9×	226 1.2×	139 1.0×	92 1.1×	33 0.7×	13	482
Ray L. Benedicktus United States	7	255 1.4×	278 1.5×	156 1.2×	157 1.9×	26 0.5×	7	457
Panagiotis Sarantopoulos Greece	7	208 1.1×	116 0.6×	109 0.8×	59 0.7×	24 0.5×	9	366
Prem Prakash Dewani India	10	152 0.8×	202 1.1×	66 0.5×	91 1.1×	31 0.6×	27	323

Countries citing papers authored by Brian I. Spaid

Since Specialization

Citations

This map shows the geographic impact of Brian I. Spaid's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Brian I. Spaid with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Brian I. Spaid more than expected).

Fields of papers citing papers by Brian I. Spaid

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Brian I. Spaid. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Brian I. Spaid. The network helps show where Brian I. Spaid may publish in the future.

Co-authorship network of co-authors of Brian I. Spaid

This figure shows the co-authorship network connecting the top 25 collaborators of Brian I. Spaid. A scholar is included among the top collaborators of Brian I. Spaid based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Brian I. Spaid. Brian I. Spaid is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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11 of 11 papers shown

Spaid, Brian I., et al.. (2024). SELL ME THIS ARTIFICIAL PEN: USING CHATGPT TO ENHANCE SALES ROLE PLAYS. Marketing Education Review. 34(2). 137–143. 7 indexed citations

Spaid, Brian I., et al.. (2021). Consumer collecting identity and behaviors: underlying motivations and impact on life satisfaction. Journal of Consumer Marketing. 38(5). 552–564. 3 indexed citations

Spaid, Brian I., Bonnie S. O’Neill, & Terence T. Ow. (2019). The upside of showrooming: How online information creates positive spill-over for the brick-and-mortar retailer. Journal of Organizational Computing and Electronic Commerce. 29(4). 294–315. 12 indexed citations

Jones, Carol L., Jennifer L. Stevens, Michael Breazeale, & Brian I. Spaid. (2018). Tell it like it is: The effects of differing responses to negative online reviews. Psychology and Marketing. 35(12). 891–901. 41 indexed citations

Stevens, Jennifer L., Brian I. Spaid, Michael Breazeale, & Carol L. Jones. (2018). Timeliness, transparency, and trust: A framework for managing online customer complaints. Business Horizons. 61(3). 375–384. 89 indexed citations

Spaid, Brian I., et al.. (2018). Exploring the sources of design innovations: Insights from the computer, communications and audio equipment industries. Research Policy. 47(8). 1495–1504. 26 indexed citations

Spaid, Brian I.. (2018). Exploring consumer collecting behavior: a conceptual model and research agenda. Journal of Consumer Marketing. 35(6). 653–662. 17 indexed citations

Ow, Terence T., Brian I. Spaid, Charles A. Wood, & Sulin Ba. (2018). Trust and experience in online auctions. Journal of Organizational Computing and Electronic Commerce. 28(4). 294–314. 12 indexed citations

Spaid, Brian I. & Daniel J. Flint. (2014). The Meaning of Shopping Experiences Augmented By Mobile Internet Devices. The Journal of Marketing Theory and Practice. 22(1). 73–90. 53 indexed citations

10.

Spaid, Brian I.. (2013). Profiting from our past: evoking nostalgia in the retail environment. The International Review of Retail Distribution and Consumer Research. 23(4). 418–439. 6 indexed citations

11.

Dabholkar, Pratibha A. & Brian I. Spaid. (2011). Service failure and recovery in using technology-based self-service: effects on user attributions and satisfaction. Service Industries Journal. 32(9). 1415–1432. 95 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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