Brian T. Ratchford
- Marketing top 0.1%
- Sociology and Political Science top 0.5%
- Strategy and Management top 1%
- Economics and Econometrics top 1%
- Organizational Behavior and Human Resource Management top 1%
- Co-authors
- Debabrata TalukdarS. NarasimhanVenkatesh ShankarSridhar MoorthyXing PanMyung‐Soo LeeSanjay PutrevuAmit Bhatnagar
- Topics
- Consumer Market Behavior and Pricing (72 papers)Digital Platforms and Economics (31 papers)Consumer Retail Behavior Studies (27 papers)
- Journals
- Journal of the American Statistical AssociationManagement ScienceJournal of Marketing Research
- Partner nations
- United StatesCanadaAustralia
In The Last Decade
Brian T. Ratchford
98 papers receiving 4.6k citations
Hit Papers
Peers
Comparison fields: 5 of 115
- Marketing 3.8k
- Sociology and Political Science 1.6k
- Strategy and Management 1.1k
- Economics and Econometrics 995
- Organizational Behavior and Human Resource Management 915
Countries citing papers authored by Brian T. Ratchford
This map shows the geographic impact of Brian T. Ratchford's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Brian T. Ratchford with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Brian T. Ratchford more than expected).
Fields of papers citing papers by Brian T. Ratchford
This network shows the impact of papers produced by Brian T. Ratchford. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Brian T. Ratchford. The network helps show where Brian T. Ratchford may publish in the future.
Co-authorship network of co-authors of Brian T. Ratchford
This figure shows the co-authorship network connecting the top 25 collaborators of Brian T. Ratchford. A scholar is included among the top collaborators of Brian T. Ratchford based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Brian T. Ratchford. Brian T. Ratchford is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 19 | |
| 3 | 7 | |
| 4 | The Evolution of Retail Formats: Past, Present, and Future | 2 |
| 5 | The History of Academic Research in Marketing and Its Implications for the Future | 1 |
| 6 | 6 | |
| 7 | 0 | |
| 8 | 15 | |
| 9 | 92 | |
| 10 | 6 | |
| 11 | 142 | |
| 12 | 7 | |
| 13 | 74 | |
| 14 | 172 | |
| 15 | 161 | |
| 16 | 22 | |
| 17 | On the Relationship Between Motives and Purchase Decisions: Some Empirical Approaches | 26 |
| 18 | On Measuring the Informational Efficiency of Consumer Markets | 4 |
| 19 | 3 | |
| 20 | A Study of Consumer Perceptions of Decisions | 14 |
About Brian T. Ratchford
Brian T. Ratchford is a scholar working on Marketing, Strategy and Management and General Decision Sciences, having authored 103 papers that have together received 5.2k indexed citations. Recurring topics across this work include Consumer Market Behavior and Pricing (72 papers), Digital Platforms and Economics (31 papers) and Consumer Retail Behavior Studies (27 papers). The work is most often cited by research in Marketing (3.8k citations), Information Systems and Management (755 citations) and General Decision Sciences (196 citations). Brian T. Ratchford has collaborated with scholars based in United States, Canada and Australia. Frequent co-authors include Debabrata Talukdar, S. Narasimhan, Venkatesh Shankar, Sridhar Moorthy, Xing Pan, Myung‐Soo Lee, Sanjay Putrevu, Amit Bhatnagar, P.K. Kannan and Xing Pan. Their work appears in journals such as Journal of the American Statistical Association, Management Science and Journal of Marketing Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.