Priyali Rajagopal

658 citations
26 papers · 519 indexed · h-index 11
Topics
Consumer Behavior in Brand Consumption and Identification (6 papers)Digital Marketing and Social Media (6 papers)Behavioral Health and Interventions (5 papers)

In The Last Decade

Priyali Rajagopal

26 papers receiving 475 citations

Peers

Priyali Rajagopal
Comparison fields: 5 of 79
  • Marketing 223
  • Sociology and Political Science 122
  • Social Psychology 95
  • Applied Psychology 94
  • Public Health, Environmental and Occupational Health 70
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Countries citing papers authored by Priyali Rajagopal

Since Specialization
Citations

This map shows the geographic impact of Priyali Rajagopal's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Priyali Rajagopal with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Priyali Rajagopal more than expected).

Fields of papers citing papers by Priyali Rajagopal

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Priyali Rajagopal. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Priyali Rajagopal. The network helps show where Priyali Rajagopal may publish in the future.

Co-authorship network of co-authors of Priyali Rajagopal

This figure shows the co-authorship network connecting the top 25 collaborators of Priyali Rajagopal. A scholar is included among the top collaborators of Priyali Rajagopal based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Priyali Rajagopal. Priyali Rajagopal is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 13
2 6
3 5
4
Is Technology a Dangerous Dependency? the Effects of Anthropomorphism on Sharing Consumer Memories
1
5 3
6 34
7
To Share Or Not to Share: the Ironic Effects of Sharing on Consumer Memory
1
8
I Imagine I Experience, I Like: The False Experience Effect
40
9 50
10 29
11 14
12 35
13
Responding to Ethical and Competence Failures
8
14 60
15
The Priming Effects of Counterfactual Thinking
1
16 23
17
Consumer categorization and evaluation of ambiguous products
4
18
Reducing Competitive Ad Interference By Varying Advertising Context: a Test of Network Models of Memory
3
19
Attitude toward a Comparative Advertisement: The Role of an Endorser
10
20
To Do Or Not to Do: Differences in the Cognitive Availability of Action and Inaction Regrets
1

About Priyali Rajagopal

Priyali Rajagopal is a scholar working on General Decision Sciences, Marketing and Applied Psychology, having authored 26 papers that have together received 519 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (6 papers) and Behavioral Health and Interventions (5 papers). The work is most often cited by research in Marketing (223 citations), General Decision Sciences (40 citations) and Applied Psychology (94 citations). Priyali Rajagopal has collaborated with scholars based in United States, South Korea and Malaysia. Frequent co-authors include Nicole Votolato Montgomery, Sekar Raju, Robert E. Burnkrant, Jong‐Youn Rha, Timothy J. Gilbride, Mitchel R. Murdock, H. Rao Unnava, Jeremy Kees, Maura L. Scott and Alan R. Andreasen. Their work appears in journals such as Journal of Marketing, Journal of Consumer Research and Journal of Business Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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