Martin S. Roth
- Marketing top 0.2%
- Sociology and Political Science top 1%
- Organizational Behavior and Human Resource Management top 1%
- Strategy and Management top 2%
- Social Psychology top 2%
- Co-authors
- Jean B. RomeoThomas J. MaddenSimon HudsonKelly HewettLi HuangDeborah ColtonKendall RothMary Jane Saxton
- Topics
- Consumer Behavior in Brand Consumption and Identification (15 papers)Digital Marketing and Social Media (8 papers)Customer Service Quality and Loyalty (7 papers)
- Cited by
- MarketingTourism, Leisure and Hospitality ManagementOrganizational Behavior and Human Resource Management
- Partner nations
- United StatesLatvia
In The Last Decade
Martin S. Roth
27 papers receiving 3.0k citations
Hit Papers
Peers
Comparison fields: 5 of 105
- Marketing 2.0k
- Sociology and Political Science 1.5k
- Organizational Behavior and Human Resource Management 774
- Strategy and Management 618
- Social Psychology 580
Countries citing papers authored by Martin S. Roth
This map shows the geographic impact of Martin S. Roth's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Martin S. Roth with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Martin S. Roth more than expected).
Fields of papers citing papers by Martin S. Roth
This network shows the impact of papers produced by Martin S. Roth. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Martin S. Roth. The network helps show where Martin S. Roth may publish in the future.
Co-authorship network of co-authors of Martin S. Roth
This figure shows the co-authorship network connecting the top 25 collaborators of Martin S. Roth. A scholar is included among the top collaborators of Martin S. Roth based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Martin S. Roth. Martin S. Roth is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | The influence of social media interactions on consumer–brand relationships: A three-country study of brand perceptions and marketing behaviorsbreakdown → | 441 |
| 2 | The effects of social media on emotions, brand relationship quality, and word of mouth: An empirical study of music festival attendeesbreakdown → | 347 |
| 3 | 54 | |
| 4 | 45 | |
| 5 | 27 | |
| 6 | 18 | |
| 7 | 82 | |
| 8 | 31 | |
| 9 | Regional Trade Agreements as Structural Networks: Implications for Foreign Direct Investment Decisions | 2 |
| 10 | 40 | |
| 11 | 171 | |
| 12 | Innovations in Defining and Measuring Brand Image | 3 |
| 13 | 49 | |
| 14 | Linking core competencies to customer needs: strategic marketing of health care services. | 2 |
| 15 | 72 | |
| 16 | Matching Product Catgeory and Country Image Perceptions: A Framework for Managing Country-of-Origin Effectsbreakdown → | 835 |
| 17 | 62 | |
| 18 | 4 | |
| 19 | Citation Analysis of the ACR Proceedings: a Knowledge Development and Social Exchange Perspective | 9 |
| 20 | The Cultural Content of Cognition and the Cognitive Content of Culture: Implications For Consumer Research | 7 |
About Martin S. Roth
Martin S. Roth is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Tourism, Leisure and Hospitality Management, having authored 28 papers that have together received 3.4k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (15 papers), Digital Marketing and Social Media (8 papers) and Customer Service Quality and Loyalty (7 papers). The work is most often cited by research in Marketing (2.0k citations), Tourism, Leisure and Hospitality Management (197 citations) and Organizational Behavior and Human Resource Management (774 citations). Martin S. Roth has collaborated with scholars based in United States and Latvia. Frequent co-authors include Jean B. Romeo, Thomas J. Madden, Simon Hudson, Kelly Hewett, Li Huang, Deborah Colton, Kendall Roth, Mary Jane Saxton, George M. Zinkhan and William O. Bearden. Their work appears in journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.